Speaker A
In this video, I'm going to be showing you how you can get access to all my YouTube secrets, everything I use to get over 100 million views a video. The answer is my brand new website that I just launched, views.com.
MrBeast reveals how to get 100M+ views per video using his new analytics tool, views.com, with free and Pro features.
Key Takeaways
- views.com democratizes access to detailed YouTube analytics previously only available to creators themselves.
- Distinguishing long form vs short form views is critical for understanding channel performance.
- Thumbnail A/B testing data from across YouTube can be leveraged to improve video click-through rates.
- The Outliers tool identifies viral videos that significantly exceed average channel performance for inspiration.
- The Chrome extension integrates analytics seamlessly into the YouTube viewing experience.
Summary
- MrBeast introduces views.com, a new website providing access to YouTube channel analytics and secrets behind viral videos.
- Users can search any YouTube channel to see detailed analytics including views from long form vs short form content.
- The platform shows daily viewership for individual videos and tracks thumbnail A/B tests with performance rankings.
- Views.com offers a Chrome extension that overlays video stats directly on YouTube for easy access while watching.
- A 'Similar Channels' feature helps creators find collaborators or inspiration by comparing content across channels.
- Real-time charts display top subscribed channels and most viewed videos over various time frames.
- The Pro version includes advanced tools like 'Outliers' to identify viral videos that outperform channel averages.
- Thumbnail Search allows users to find thumbnail inspiration by keyword or image search, improving content strategy.
- All free features are accessible without leaving YouTube, while Pro tools require a paid subscription due to high costs.
- The platform aggregates and stores extensive data to help creators optimize titles, thumbnails, and content for growth.
Chapters
- 00:00Introduction to views.com and YouTube secrets
- 00:40Channel analytics and long form vs short form views
- 01:23Video-specific analytics and thumbnail tests
- 02:05Ranking videos and collaboration tools
- 03:28Top subscribers and most viewed videos charts
- 04:14Chrome extension for on-YouTube analytics overlay
- 04:54Introduction to view stats Pro and Outliers tool
- 06:32Thumbnail search tool and image-based search
- 07:57Using AB thumbnail tests from other creators
Full Transcript — Download SRT & Markdown
Speaker A
just launched views.com so if you go to views.com you'll see this right here and you can enter in any YouTube channel you want I'm going to put in Mr Beast my channel boom and when you search a channel it will pull up their Channel
Speaker A
So if you go to views.com, you'll see this right here, and you can enter in any YouTube channel you want. I'm going to put in MrBeast, my channel, boom.
Speaker A
channel are coming from long form versus short form let's say a Channel's popping off and getting a billion views a month well if they're getting a billion views a month from short that is completely different than if they're getting a
Speaker A
And when you search a channel, it will pull up their channel page, which basically allows you to see the analytics of any channel. Another thing you can see on a channel's analytics page that I don't think you can find anywhere else on the internet is you can see how many views on that channel are coming from long form versus short form.
Speaker A
just do this ages 1 through 100 decides video you can see the daily viewership for specifically that video right here and you can see every time we Swit the thumbnails with this little icon of ab thumbnail test on top of that you can
Speaker A
Let's say a channel's popping off and getting a billion views a month. Well, if they're getting a billion views a month from short, that is completely different than if they're getting a billion views a month from long form.
Speaker A
a channel you couldn't unless you had access to their creator Studio but now you can see any video on all of YouTube what it ranks out of 10 which I thought was pretty cool on top of that you can
Speaker A
And so being able to distinguish the difference is huge. And everything you see there is just the beginning because if you hit this videos tab here, you can click on any video on my channel. We'll just do this ages 1 through 100 decides video.
Speaker A
our giant data set and shows you other channels that make similar content to you that way if you're looking for someone to collab or you just want to get some inspiration off of people who make similar content it is incredibly
Speaker A
You can see the daily viewership for specifically that video right here, and you can see every time we switch the thumbnails with this little icon of a thumbnail test. On top of that, you can see what it ranked out of 10. No joke, you just click here, and then it will show you that that video is 4 out of 10.
Speaker A
you can see the most viewed YouTube channels those are pretty standard but where it gets very cool you can also see the top 50 most videos from the previous day you can also see the most of videos on the whole platform in the last 7 days
Speaker A
So without view stats, if you wanted to see out of 10 how well a video performed on a channel, you couldn't unless you had access to their Creator Studio. But now you can see any video on all of YouTube what it ranks out of 10, which I thought was pretty cool. On top of that, you can also see every single AB thumbnail test ran on that video.
Speaker A
in view stats all you have to do is hit add to Chrome just like any other extension hit ADD extension and once you install it whenever you're watching Youtube you'll have this view stats overlay to the right of the video and if
Speaker A
The next tab is called similar channels, and this is insane. This tab takes your content, okay, and it looks at all the titles and the content you're making, and then it compares it across our giant data set and shows you other channels that make similar content to you.
Speaker A
and see what it ranked out of 10 when I uploaded it you can see the overview of my channel and so much more all without having to leave YouTube everything I've showed you so far is 100% free but we
Speaker A
That way, if you're looking for someone to collab or you just want to get some inspiration off of people who make similar content, it is incredibly easy. And we didn't just stop there. Basically, if you go up to the top of view stats, you can hit Top Subscribers, and what it will show you in real time is the most subscribed to YouTube channels on the platform.
Speaker A
with everything else and view stats Pro is going to blow your mind and I'm going to explain it to you now the first tool I want to show you guys is called outliers and what outlier means is if
Speaker A
And obviously, you can see the most viewed YouTube channels. Those are pretty standard, but where it gets very cool, you can also see the top 50 most videos from the previous day. You can also see the most videos on the whole platform in the last 7 days, last 28 days, even.
Speaker A
three videos it didn't just go viral randomly it either was a good title thumbnail the content something something about that video was special that caused it to do multiples better than the channel average which is why we label that in outlier and we store all
Speaker A
And this is crazy, the last year. Those are all the top charts we currently offer, and we're working tirelessly to get more up here. We also have a view stats Chrome extension that if you go to the Chrome Store and type in view stats, all you have to do is hit Add to Chrome just like any other extension, hit Add Extension.
Speaker A
10x the average views on that channel in the last 90 days that was a lot of filters and boom look at how quick that loaded and all those parameters are now in place we went all out on this outlier
Speaker A
And once you install it, whenever you're watching YouTube, you'll have this view stats overlay to the right of the video. And if you look on the right side of the video now, you'll see an overlay on the video that shows you the daily viewership of the video. You can hit Compare, compare it to my most recent video on my channel. You can hit Ranking and see what it ranked out of 10 when I uploaded it.
Speaker A
it's going to blow your mind okay I don't even know how we built this it's called thumbnail search and you can type in whatever you want and it will pull up thumbnails for you to get inspired off of okay let's say I'm a farmer and I
Speaker A
You can see the overview of my channel and so much more, all without having to leave YouTube. Everything I've showed you so far is 100% free, but we didn't just stop here. We wanted to build some even crazier tools that we're putting behind view stats Pro because these things literally cost millions of dollars to operate, and I can't afford to give them away for free on the free site with everything else.
Speaker A
enter and then boom this will show you every thumbnail on YouTube that has a person standing next to a tractor I think this thumbnail right here that I'm hovering my mouse over it's pretty interesting and so what I'm going to do
Speaker A
And view stats Pro is going to blow your mind, and I'm going to explain it to you now. The first tool I want to show you guys is called Outliers, and what outlier means is if you have a channel with, let's say, 10,000 subscribers and they get 100 views on their first video, 100 views on their second video, but their fourth video gets 100,000 views, that fourth video got a thousand times the views of the other three videos.
Speaker A
tractor I now have good inspiration on how I could angle the camera to make the tractor look big and on what would do well also you don't have to type in something you can also just search by an
Speaker A
It didn't just go viral randomly. It either was a good title, thumbnail, the content, something about that video was special that caused it to do multiples better than the channel average, which is why we label that an outlier, and we store all of them here so you can use them for inspiration.
Speaker A
case and put it all into here the third tool behind view stats Pro is called AB test and what you're looking at now is every single AB thumbnail test currently being ran on YouTube we all know about AB thumbnail tests you upload a couple
Speaker A
On top of that, we built a very robust filtering system. You can say, I only want to see outliers that have over a million views on channels over 100,000 subscribers that did at least 10x the average views on that channel in the last 90 days. That was a lot of filters, and boom, look at how quick that loaded, and all those parameters are now in place.
Speaker A
all your videos on the channel to learn about what people want and don't want what if instead you could just see every single AB thumbnail test every other YouTuber is running and you can just study those and apply their findings to
Speaker A
We went all out on this outlier tool to make it as easy as possible for you to just brainstorm viral ideas and grow your viewership. Now I'm going to show you the second tool on view stats Pro, and I got to sit up for this one because it's going to blow your mind.
Speaker A
channels so we can scroll through here looks like Preston ran an a thumbnail test he tried this Blood Blaze forgot son blood farm and it looks like forgotten Sun one so I'm going to type in Ryan trean my boy Ryan how you doing
Speaker A
Okay, I don't even know how we built this. It's called Thumbnail Search, and you can type in whatever you want, and it will pull up thumbnails for you to get inspired off of. Okay, let's say I'm a farmer and I want to do a video on my tractor. I'm just going to type in something very descriptive, a person standing next to a tractor, right?
Speaker A
economy first class one which the interesting part about this tool is if you went to my channel I did a similar video like this like a year before he did and if you look at our AB thumbnail test the split in half economy first
Speaker A
Let's say I filmed a video of my tractor and I want thumbnail inspiration. All you got to do is hit enter, and then boom, this will show you every thumbnail on YouTube that has a person standing next to a tractor. I think this thumbnail right here that I'm hovering my mouse over is pretty interesting.
Speaker A
these tests with view stats Pro and learn from the millions of dollars I spent making these thousands of thumbnails and testing them on my channel our fourth view stats pro tool is alerts this one's a little more straightforward than the other ones but
Speaker A
And so what I'm going to do is I'm going to hit Search by Thumbnail, and now it's going to pull up a bunch of other thumbnails that were similar to that giant tractor thumbnail. In this hypothetical scenario where I'm role-playing as a farmer making a video on my tractor, I now have good inspiration on how I could angle the camera to make the tractor look big and on what would do well.
Speaker A
built I'll set it where it shows me anytime my video gets over a million views I just want long not shorts and then I hit create and then what it will do is it will show me every video on all
Speaker A
Also, you don't have to type in something. You can also just search by an image, and if you're ever on YouTube and you see a thumbnail you like, you can just copy the URL to the video and paste it there and search with that thumbnail as well. We thought of every single use case and put it all into here.
Speaker A
vertical or whatever you're in real time updated and you don't have to live on YouTube our fifth tool is collection which basically ties all the other tools together in one spot let's say when you're using the outlier tools you like
Speaker A
The third tool behind view stats Pro is called AB Test, and what you're looking at now is every single AB thumbnail test currently being ran on YouTube. We all know about AB thumbnail tests. You upload a couple thumbnail options, YouTube tests them all out, and it tells you which one's the best and why.
Speaker A
you're finding across view stats Pro and one spot for later and we're not just stopping with these five tools with view stats Pro we have over a dozen tools that we're planning on launching over the next year click the link in
Speaker A
I think this tool would be valuable for you guys because instead of you having to run dozens or hundreds or thousands of AB thumbnail tests across all your videos on the channel to learn about what people want and don't want, what if instead you could just see every single AB thumbnail test every other YouTuber is running, and you can just study those and apply their findings to your channel and save a ton of time?
Speaker A
what you guys think of it
Topics:MrBeastYouTube analyticsviews.comYouTube growthvideo thumbnailsA/B testingviral videosYouTube toolscontent strategyYouTube SEO
