Beginners Guide To AI Dropshipping (5+ Hour FREE Course)

This is going to be a complete guide on how to start AI dropshipping from scratch as an absolute beginner. So, if you're brand new, this is going to be everything you need to get on the right track and build a profitable store this year. If you don't already know who I am, my name is Jordan Welch, and I went from a broke college kid with $30,000 in debt to making millions of dollars with e-commerce over the last 10 years. And I've documented this entire journey on YouTube all the way back since 2017. Through that process, I've made hundreds of videos about dropshipping and helped more people than anyone in the world start selling products online. But I've never consolidated my over 10 years into one singular piece of content. So that's what I want to do today. I'm making this video for the younger version of myself, the 18-year-old that had no idea what he was doing, that was buying all these programs, watching all these different videos, trying to piece together this complicated puzzle of e-commerce. I want to create a simple step-by-step formula and demonstrate it live for you guys so you could have it all in one place. In this video, I'm going to explain to you what AI dropshipping is. We're going to find a product together live. We're gonna build a store together. We're gonna launch some ads for that store, and I'm gonna get my first sale with you on this video, and you'll be able to follow along click by click along every single step of the way. I want to make this video better than the multi-thousand paid courses out there because I care about you guys, and I want to see you win this year. This video has taken me months of preparation and weeks of production, but I want to put this out there as my gift to you guys as my community. So without further ado, let's get started with the absolute basics. The first thing you need to understand is what dropshipping actually is because 99% of people get it completely wrong. So the truth of the matter is when most people hear the word dropshipping, they get a bad taste in their mouth. They think about a business model where you are selling cheap crap from China that's going to take weeks to arrive and end up with a bunch of angry customers. They think this is a business model that is extremely saturated and has been around forever and simply doesn't work anymore. But these things are simply not true. The first thing that you need to understand is that dropshipping is simply a fulfillment method. All that dropshipping means is that we are getting our products shipped directly from the supplier to our customer. This means that we are not going to be holding inventory for our products. We make a sale on our store, and our supplier ships the product directly to our customer. By definition, that is all that dropshipping means. The actual business model that we're doing is called e-commerce. That means we're going to be selling products online to people all around the world. We're using dropshipping as our way to fulfill orders on our e-commerce stores. Now, I don't know if you guys have been sleeping under a rock or something, but e-commerce is the biggest opportunity in the world right now. In 2025 alone, Shopify processed over $378 billion in sales on their platform, which is almost a 30% increase from the previous year. More people are buying products online than ever before. E-commerce as a business model will never die. But I'll tell you what is dying and what we simply don't do anymore. Dropshipping products directly from cheap companies like AliExpress, selling Chinese garbage, giving a poor experience to our customers, and building an unsustainable business just so we can put some money in our pocket. A couple of bad dropshippers over the years ran their business in this way, and it put a stain on the entire industry. But that is not how we're going to be building our business in this video. And that is not how I made my millions of dollars using that broken method. When most people hear the word dropshipping, this is the type of store that comes to their mind. This extremely scammy looking, outdated store selling a product that makes an extreme promise that it probably doesn't even deliver on. Using fake doctors, all types of crazy and outrageous claims, disgusting marketing. When people hear dropshipping, this is the type of store that comes to their mind. And hey, maybe 10 plus years ago, this type of generic looking store selling these scammy products would have put some money in your pocket. But in 2026 and 2027, if you try to do something like this, you are completely cooked. What I'm going to be teaching you guys how to build is something more along the lines of this. This is a completely AI-built store. These images are generated with AI. This logo is generated with AI. Half the people on this website are not even real people. These are AI-generated people and videos. But when you come to this website, it looks authentic. It looks real. It looks trustworthy. You would proudly show a website like this to your friends and family and claim it as your own. You now have the opportunity to build a brand that looks like it's been in business for 10 plus years in a couple of hours thanks to the introduction of AI. So, this is a much better example of what you can expect to build when doing one of these AI dropshipping stores. A high-quality brand selling good products, providing value to the world, and something that you can actually scale. If we look at the statistics of this website, you can see they're getting 56,000 monthly visitors every single month. So listen, if just 2% of those people make a purchase on this website, that's 1,120 purchases every single month. And if we multiply that by their cheapest product at $24.99, these people are making over $25,000 a month in revenue on the low end. The beautiful thing about these stores is that they don't usually get only 2% of people to buy. Sometimes we get four, five, six percent of people to buy. And we don't just sell the cheapest one, we sell the expensive ones as well. I would estimate that this business right now is doing close to $100,000 a month. And I'm going to show you how to replicate it live on this video. And I'm not just going to show you. I'm actually going to do the first step for you right now for free. So the first thing we're going to do is use AI to build our store for us. This is a tool called Build Your Store, and I've been partnered with them for many years. They are the best AI store builder in the game, and they're going to help you get a store up and running in under five minutes. Now, if you guys want to follow along, click the link in the description below this video, and let's take the first step and start setting up your online store. So, the first thing you need to do is click right here on Build My Free Store. After you do that, it's going to ask you for your full name. So, I'm Jordan. And then it's going to ask you for an email and a password. Once you do that, make sure to click right here and sign up. It's going to ask you how did you hear about us? For now, we can just go ahead and skip this. Then it's going to give us the opportunity to select a niche to sell in. You could choose whatever you are most interested in. We're going to do much more research later in this video and find an exact product to sell, but for now, I want to choose something broad like home and garden. I've had a ton of success in this industry, and almost any product can be categorized within this space. So, let's just go ahead and do home and garden. And if you're not sure, you can just click that as well. So, we're going to click done here. Then, it's going to ask us to select some banners for our homepage. We could just select two of our favorite images here. I'm going to go with this one and this one. It doesn't really matter that much. Just pick your personal favorites. We just want to find pictures that are clean and simple. So, we'll go with these.

year. If you don't already know who I am, my name is Jordan Welch and I went from a broke college kid with $30,000 in debt to making millions of dollars with e-commerce over the last 10 years. and I've documented this entire journey on

YouTube all the way back since 2017. Through that process, I've made hundreds of videos about drop shipping and helped more people than anyone in the world start selling products online. But I've never consolidated my over 10 years into

one singular piece of content. So that's what I want to do today. I'm making this video for the younger version of myself, the 18-year-old that had no idea what he was doing, that was buying all these programs, watching all these different

videos, trying to piece together this complicated puzzle of e-commerce. I want to create a simple stepbystep formula and demonstrate it live for you guys so you could have it all in one place. In this video, I'm going to explain to you

what AI drop shipping is. We're going to find a product together live. We're gonna build a store together. We're gonna launch some ads for that store and I'm gonna get my first sale with you on this video and you'll be able to follow

along click by click along every single step of the way. I want to make this video better than the multi,000 paid courses out there because I care about you guys and I want to see you win this year. This video has taken me months of

preparation and weeks of production, but I want to put this out there as my gift to you guys as my community. So without further ado, let's get started with the absolute basics. The first thing you need to understand is what drop shipping

actually is because 99% of people get it completely wrong. So the truth of the matter is when most people hear the word drop shipping, they get a bad taste in their mouth. They think about a business model where you are selling cheap crap

from China that's going to take weeks to arrive and end up with a bunch of angry customers. They think this is a business model that is extremely saturated and has been around for forever and simply doesn't work anymore. But these things

are simply not true. The first thing that you need to understand is that dropshipping is simply a fulfillment method. All that drop shipping means is that we are getting our products shipped directly from the supplier to our customer. This means that we are not

going to be holding inventory for our products. We make a sale on our store and our supplier ships the product directly to our customer. By definition, that is all that drop shipping means.

The actual business model that we're doing is called e-commerce. That means we're going to be selling products online to people all around the world.

We're using drop shipping as our way to fulfill orders on our ecommerce stores. Now, I don't know if you guys have been sleeping under a rock or something, but e-commerce is the biggest opportunity in the world right now. In 2025 alone,

Shopify processed over $378 billion in sales on their platform, which is almost a 30% increase from the previous year. More people are buying products online than ever before.

E-commerce as a business model will never die. But I'll tell you what is dying and what we simply don't do anymore. Drop shipping products directly from cheap companies like AliExpress, selling Chinese garbage, giving a poor experience to our customers, and

building an unsustainable business just so we can put some money in our pocket. A couple bad drop shippers over the years ran their business in this way, and it put a stain on the entire industry. But that is not how we're

going to be building our business in this video. And that is not how I made my millions of dollars using that broken method. When most people hear the word drop shipping, this is the type of store that comes to their mind. This extremely

scammy looking, outdated store selling a product that makes an extreme promise that it probably doesn't even deliver on. Using fake doctors, all types of crazy and outrageous claims, disgusting marketing. When people hear dropshipping, this is the type of store

that comes to their mind. And hey, maybe 10 plus years ago, this type of generic looking store selling these scammy products would have put some money in your pocket. But in 2026, and 2027, if you try to do something like this, you

are completely cooked. What I'm going to be teaching you guys how to build is something more along the lines of this.

This is a completely AI built store. These images are generated with AI. This logo is generated with AI. Half the people on this website are not even real people. These are AI generated people and videos. But when you come to this

website, it looks authentic. It looks real. It looks trustworthy. You would proudly show a website like this to your friends and family and claim it as your own. You now have the opportunity to build a brand that looks like it's been

in business for 10 plus years in a couple hours thanks to the introduction of AI. So, this is a much better example of what you can expect to build when doing one of these AI drop shipping stores. A high quality brand selling

good products, providing value to the world, and something that you can actually scale. If we look at the statistics of this website, you can see they're getting 56,000 monthly visitors every single month. So listen, if just 2% of those people make

a purchase on this website, that's,00 purchases every single month. And if we multiply that by their cheapest product at $24.99, these people are making over $25,000 a month in revenue on the low end. The beautiful thing about these

stores is that they don't usually get only 2% of people to buy. Sometimes we get four, five, 6% of people to buy. And we don't just sell the cheapest one, we sell the expensive ones as well. I would

estimate that this business right now is doing close to $100,000 a month. And I'm going to show you how to replicate it live on this video. And I'm not just going to show you. I'm actually going to do the first step for you right now for

free. So the first thing we're going to do is use AI to build our store for us.

This is a tool called Build Your Store, and I've been partnered with them for many years. They are the best AI store builder in the game and they're going to help you get a store up and running in

under five minutes. Now, if you guys want to follow along, click the link in the description below this video and let's take the first step and start setting up your online store. So, the first thing you need to do is click

right here on build my free store. After you do that, it's going to ask you for your full name. So, I'm Jordan. And then it's going to ask you for an email and a password.

Once you do that, make sure to click right here and sign up. It's going to ask you how did you hear about us? For now, we can just go ahead and skip this.

Then it's going to give us the opportunity to select a niche to sell in. You could choose whatever you are most interested in. We're going to do much more research later in this video and find an exact product to sell, but

for now, I want to choose something broad like home and garden. I've had a ton of success in this industry, and almost any product can be categorized within this space. So, let's just go ahead and do home and garden. And if

you're not sure, you can just click that as well. So, we're going to click done here. Then, it's going to ask us to select some banners for our homepage. We could just select two of our favorite images here. I'm going to go with this

one and this one. It doesn't really matter that much. Just pick your personal favorites. We just want to find pictures that are clean and simple. So, we'll go with these two. Click done. And just like that, your store is ready to

go. All you have to do is click right here where it says claim my store. It's going to load up and then it's going to take you directly to Shopify where you can click claim store. They are the only

tool in the world that has a direct integration with Shopify like this. So, if that shows you anything about how legit they are, I don't know what else will. After you've done that, it's going to take you back to this page where you

can click right here to activate your store. Now, listen, they are going to build the store for you for free. The only thing you have to pay for is your Shopify plan, but Shopify has a promotion where you only pay $1 a month

for the first three months of your subscription. So, this literally costs you next to nothing. and you're going to get a really nice AI store instantly delivered to you. And also, just to be completely transparent, I do get a

little bit of kickback from Shopify for every single person that I get to sign up for their platform. But keep in mind, guys, this is a multi-hour free course that I'm taking my time to create for you guys. But it's because of these

partners that these things are possible. So, I just want to put all my cards on the table and be super transparent with you guys. But anyways, now you guys can plug in your card number to Shopify, get this plan, and then we will have our

store almost ready to go. All right, so now we've got our Shopify subscription. We can go back to the website and then click on I'm done. It's going to instantly install the AI store into our Shopify account. Once that's done, it's

going to give us a couple more options like signing up for AutoDS. We are going to do this, but we don't need to do this right now. So, you can just click register and click on done. And as

another gift to you guys, once you build your store with this platform, we're giving all of my subscribers the opportunity to get on a strategy call with a member of my team. They'll answer whatever questions you have, show you a

little bit more about this business model, and give you that one-on-one support that you wouldn't be able to get from a video like this. And again, it's free. So to do that, you can just click this button right here. You can answer a

couple questions on this website and then it will give you the instant opportunity to book a call with a member of my team. Okay. So now our Shopify store is officially live. We can click this button right here and it's going to

take us to our waiting list page. And if we go back to our store and we click on online store right here, we'll be able to take a peek at what the AI actually created. So, let's go ahead and click on

preview. And look, as you guys can see, in five minutes, we have a super clean store built 100% by AI. It has the banner images that we selected. It has some good copy. It has a logo. It's got

nice elements on the homepage. It's got a bunch of products. And remember, other than the Shopify plan, this was 100% free to generate. This is not a perfect store that we're going to be able to start running ads to today and start

printing money, but this is the ultimate foundation for us to build upon within this video so we can get to the point where we have a really amazing store that we can start scaling. To be honest, back in the day when I first started

this, for me to get a store to this level, it would have taken me three to four hours of work. And I have a lot of experience with designing websites. So for a complete beginner, this might have been days of work to get it to this

level. So yeah, congrats on taking the first step if you've been following along. Now you have an AI store of your own and we have the perfect foundation to start building on. The next thing that I want to discuss is the game plan,

the big picture. I want to explain to you how we're going to turn this simple AI store into a business that is making hundreds of dollars a day in profit.

This is something that I've done time and time again. But to understand where we're going, you need to know how we're going to get there. So, let me take some time now to explain the full blueprint.

So, I don't want to get too far ahead of myself, but I want to give you the bigger picture. I want to share with you the full blueprint on how I took a little drop shipping store that I

started with just a couple hundred to pass $2 million in sales and grew that business to the point where it actually got acquired. I want you to understand the bigger picture and then we're going to go through each step individually

live inside of this video. Step number one is creating a testing store. That is exactly what we just did right now. A testing store is a broad niche store in an industry like home and garden, pets, fashion where it allows you to launch a

wide variety of products. [music] A big mistake that most people make in the beginning of their journey is they build a store around one individual product, but then that product doesn't work and they have to restart the entire journey

from scratch. Step number one is to build a broad testing store in an industry that is booming so we can launch as many products as we need to find one that works. The second step is for us to find one of those products.

And that's what we're going to do together live in just a couple of minutes. There's many different ways to do this, but I've got product research down to a science. Once we find a product that hits on all my criteria, we

want to create some AI generated ads. Creating ads used to be extremely complicated and cost a ton of money, but now you're able to do it relatively simply with AI. Step number four is we are going to launch those ads on

Facebook. I know there are people that promote organic dropshipping where you can just make videos on Tik Tok and sell products. But after over 10 years in this game, I promise you, learning how to run paid ads is the skill that has

made me a multi-millionaire in my 20s. Learning how to run ads is the single greatest skill you can learn in the modern era. And I'm going to simplify the whole thing for you. And I'm not going to make you spend thousands of

dollars on ads. I'm actually going to show you in this video how to launch your first ad with less than $30 budget.

And after you launch those ads, we are going to be able to see if your product is a winner or a loser. And at that point, one of two things is going to happen. You're either going to be able

to scale that product, put more money into ads, and grow it into a successful business, or you're going to have to get back to the drawing board, figure out what went wrong, and restart the process of searching for a new product. Often

times what happens as a beginner is that your first couple of products are not going to be successful. So this process is something that we call testing.

You're going to hear me use this word testing a lot throughout this video. We are in the [music] testing phase of our business from day one. And then once we find something that is working, a product that is getting sales, we can

enter the scaling [music] phase and actually turn it into a sustainable brand. And that's when things get extremely exciting because you can use AI agents to automate your store. You can actually reinvest, start buying some products in bulk, putting your logo on

them, and building a real brand. And you can use your profits to build a team that help you run and scale your business. Now, I'm probably getting way too far ahead of myself, but I just want to give you guys a path so you can

understand how big this can actually get. This doesn't have to be just some little side hustle. You can turn this into a real business just like I did.

And once you get it to that point, it is absolutely insane. I remember with my last brand, we were consistently doing $5 to $10,000 every single day on autopilot [music] with the systems that I put in place. From this, I was

comfortably bringing home over $1,000 a day in profit without barely working more than an hour a day on this business. And that's on the extreme low end compared to the brands that I'm involved with today. This is a brand

that I recently became a partner in that is currently doing over $10 million a year. We have fully customized products.

We have collaborations with some of the biggest companies in the world like Eve St. Laurent and Pasha. And I'm just showing this to really give you an idea of how big these things can get. I know there's a lot of other opportunities out

there in the world today, you know, like day trading, which in my opinion is literally like gambling, Amazon, FBA, which I don't know if you looked into it, but you have to literally spend thousands of dollars on products to get

started with that, or running an agency, which requires you to be on the phone literally all day. Once you get an agency to start making some real money, you basically just have a glorified nine-to-five. For me and the lifestyle

that I want, e-commerce is the best business model in the world because it requires a lot of upfront setup. But once your store is up and going, once you are getting sales consistently, this business can be pretty hands-off. And

through the process, you get to build a real asset that you could eventually sell and get acquired just like how I did. Okay, but yeah, I'm getting a little too far ahead of myself. Let's focus on what's in front of us right

now. We've got ourselves a testing store. The next thing we need to do is find a winning product. So, look, I'm a very visual learner, and for me to understand things, I need to see them firsthand. So, I want to explain this to

you by showing you two examples of bad products, the type of things that you should never sell, and great products.

Most people have no idea what a great drop shipping product looks like. So, we need to see this firsthand. In my many years of coaching and working with beginners, this is a product that comes up again and again. It is a mandolin

slicer for the kitchen. And at first glance, you might see something like this and say, "Wow, this is a great product to drop ship for kitchen lovers, for cooks, people that are always making stuff. This could be a good product to

sell for that market." You would be absolutely wrong if you thought that this product is completely cooked and this product would never work in a million years. We're going to go over all the criteria of a winning product in

just a second, but this validates one of my biggest rules of them all and it's that this is not a new solution. You know, the way that we're running this business is doing something called direct response marketing. We are

putting our products in front of people that have never heard of our brands before in their life. So if they see a product that they have been seeing for the last couple years on TV commercials, on Instagram, on Tik Tok, the chances of

them buying it are extremely slim. We really want to try to find new solutions to longlasting problems. Problems that have been around for many years, problems that are causing massive pain points in people's lives. We want to bring solutions to those problems that

they might not have seen before. So, if I'm an avid chef and I'm spending a lot of time in the kitchen, I promise you I've seen this product before. Let me show you something comparatively so you can see what an example of a good

product might actually look like. Okay, so this is a skin brightening cream. Essentially, it is for women who have dark spots under their arms and under their necks and on their private areas.

This is an extreme pain point, an extreme insecurity for women all around the world. What they've done here with this drop shipping store is they've presented a somewhat new solution to this problem that has been around for thousands of years. They're not the

first ones to ever invent a skin brightening cream. No. But they're presenting a new solution. It is all natural. It has a applicator built in and it's something that is using a new formula of ingredients that the customer

might not have seen before. The point is this product is solving a massive pain point for a specific group of people and it's doing it in a new and unique way.

That is the single most important thing that you need to identify when looking for a great product to sell. because I could go through and teach you all of my product research strategies, but if you don't know what you're looking for, it

doesn't even matter. You'll be completely cooked. So, this is a great example of a product. And if we click here on this extension and see they're running 29 active ads, which means right now they're spending thousands of dollars a day profitably on Facebook. If

I had to guess, I would assume this business is doing around $150 to $200,000 a month in revenue. Okay, here's another example of a bad product.

For whatever reason, I see a ton of beginners getting into the space and trying to sell pillows. This is another product that is extremely unlikely to work. And if you've been paying attention, you know, one of the main

reasons why it wouldn't work is that they've already seen pillows. They've seen tempropedic. They've seen all these different cervical neck designs. they've seen this product before. It's not going to get their attention or stop their scroll and make them buy. But the other

problem with this product is that it's something that is easily available in stores. When we're finding products to drop ship, we want to make sure we are not finding products that people can go buy in the regular stores like Walmart

and Target. The reason is we want them to have this feeling of, "Oh my gosh, if I don't buy this product right this very second, I don't know if I'm going to get the opportunity to buy it again." And we

can exaggerate that feeling by having a sale on our website, by including free gifts with our order, making them feel like they need to buy this thing right now or they're going to miss out on something spectacular. And that's the

thing, like, yeah, you could make money selling pillows. I'm not doubting that. But the big problem here is that they're not going to have this sense of urgency to purchase because deep down in their mind, they know they can pull up to

Target any day of the week and find a nice cooling pillow with a cervical neck support. It's not something that they're not going to be able to find everywhere else. So, in comparison, let's take a look at another great product. This is a

collagen sheet for women that have scars and wrinkles. And essentially, it's like a band-aid that you put on your spots, like your scars and stuff, and it helps deteriorate them over a long period of time. Obviously, it's not some miracle

drug, but it's going to help get results for these people for this very painful problem over time. Now, if you go into Walgreens today or any pharmacy, I'm sure you're going to be able to find some sort of solution for wrinkles and

scars. But maybe it's just me, but I haven't seen a ton of these um silicone collagen sheets out there in the market today. I mean, it's something that has already been solved. There are solutions, but this is a new solution.

Remember, that's the big thing to take away from this section of the video is that we want to find painful problems that have been around for forever.

Insecurity, wrinkles, these sort of things that people are losing sleep over at the end of the day. and we want to find new solutions to fix those problems in an innovative way. And this is another great example of a store that is

doing that. On the topic of what I was talking about before, that sort of feeling that we want them to buy the product right now, this captured it perfectly. They have a great discount.

Their sale is ending very soon. They give you a bonus where you can get things for cheaper and get free shipping. This feeling of urgency is all the way there on this website. And this website is doing extremely well. The

other website had around 200 active ads and I estimated that they were doing around $150,000 a month. Well, this one has over 1,000 active ads. These guys have to be doing hundreds of thousands of dollars a month with this simple

product. And if you really think about it, it's quite simple. There's a massive market of women out there, probably within the hundreds of millions, that are insecure about their wrinkles or scars from the past. This is a solution

to that problem. Even if we just sold 1,000 of those women this product every single month, we would have a wildly successful business. And it can scale way past that. So, we want to find these markets that are huge, that have

millions of people within them, and we want to find solutions to their problem. So, now that you have a visual of what a good and a bad product looks like, let me give you my five criterias of a

winning product. If you haven't been taking notes yet, make sure to get your notepad out and write this down because this is crucial information. The first thing we're going to look for is if the product is trending and actually making

sales right now. I have a software that we can use to do this that's going to show you guys the exact amount of money these products are making. But, it's crucial that we find products that are already trending. We do not want to

reinvent the wheel as a beginner. This is the hugest mistake that I see people make when they first get into this space. I remember very early on in my journey when I started this back in 2017. I had a couple months where I was

struggling so freaking hard trying to get a product off the ground. I literally spent through all the money I had saved up almost $1,000 on Facebook ads testing a bunch of products and nothing was hitting. Maybe I got a sale

here or there, but I could not get anything to be profitable. And the reason for this and the problem that I was running into was that I was trying to come up with my own product ideas.

Like I would do research and I would go to the stores and I would see what was on the shelves and I would try to just come up with ideas from my own brain on what I thought were good products to

sell. The big shift that I had came from speaking to one of my friends/mentors at the time that was doing a couple hundred a day in sales. And he told me straight up, "Bro, stop coming up with your own

ideas. Just find the stuff that's already selling and replicate that." And my initial brain was like, "No, like that's wrong. I need to have my own ideas. I need to be an innovator. this that whatever. He's like, "Bro, most of

the major businesses in the world are not innovators." In fact, he gave me the example of the iPhone. This company is literally taking all the best features from the other phones in the world and combining them into one device, and they

get all the credit for it because they do it better than anybody else. It's not your job to become an innovator. It's not your job to become an inventor. It's your job to do the research and find the

things that people are already purchasing. Furthermore, this makes your journey 10 times easier because, as we saw, when we have a competitor that's actively running a product like this, we can easily see how much to sell it for.

We can see what type of offers to run. We can see what type of messaging is getting people to buy. We have somebody to model off of when we find the products that are already trending. The second thing, which we already discussed

a bit, but I want to talk about some more, is finding new slash unique mechanisms. being early to new trends and new ways to solve these problems that have been around for generations.

Remember, we want people to come to our store and feel like this is something that they haven't seen before that's going to fix a problem that they've been dealing with for a long time. It doesn't take much for something to be considered

a new or unique mechanism. It can be as simple as just one other ingredient. Or it can get as complicated as taking a product that's being sold to one market and completely bringing it over to another. like we could take those

silicone scar band-aids and we could sell them for people with cellulite or birtharks and to that market that is going to be a completely new solution to the problem that they've been having.

This will click in your brain more as you see me do this live but this is the second piece of the puzzle. We need to find new and unique mechanisms to problems that have been around for a long time. Third, the product actually

has to solve a real painful problem for them. Now, there's a lot of problems that we deal with on a day-to-day basis, okay? Sometimes we're not able to undo the lace on our shoe because it's stuck.

There are little problems like that, but then there are real problems that people deal with every single day. And a lot of the biggest problems in our life can simply be boiled down into three categories. Looks, health, and money.

99% of people's problems resolve usually in these three categories. We want to find products that solve problems in these big areas in people's lives. I guess I would also add the health of people's children, family members, or pets. That is also extremely important.

And people will literally go into poverty to save their pet if he's sick. But the point I'm trying to make here is that we don't want to sell toys and gimmicks and electronics and gadgets. We want to hit people where it hurts. We

want to hit people in these painful moments where they are looking for a solution and provide that solution to them. That's how you really get sales.

That's how you get people to make purchases online. And you might say it's kind of evil, but that's just marketing.

And we're giving people real solutions to these problems that they have. So yeah, we want to make sure we are selling products that solve real painful problems in people's lives. That is the key. The more painful the better. I

mean, shoot, look at how successful Ompic has been and all these GLP1 products that promise weight loss.

Literally has minted billionaires from selling these simple solutions that help people with this huge insecurity of their weight. We need to find spaces like this where there is a lot of demand and we need to sell products that fix

those problems. The fourth thing is that we want to try to find products that have a strong wow factor. meaning that these products look good on video. These products stop people's scroll and get their attention. This one that I showed

you guys before is kind of the perfect example of that because the product itself is kind of a bit graphic. You can show this sort of painful insecurity of these dark underarms and you can show how your product actually solves that

problem. You can demonstrate that on a video and it can get people to stop their scroll. this image on an Instagram feed would get somebody to stop their scroll because it's a little, you know, it's kind of it's not the best looking

image in the world. It would be like, "Oh, I don't want to see that." And then they present their solution to the problem. This is the type of stuff that we need to use on our products to get

people's attention. We need to find products that are able to hook people, stop their scroll, and get their attention. When we're trying to sell stuff like this, nobody's going to stop scrolling when they see a girl laying her head on a pillow and some ice cubes.

We want to try to find products that catch people's attention while they're scrolling. Here's another one that I had pulled up. It's a new design of a travel cushion. And it just catches your attention cuz you're like, "Oh, okay.

What is that? It's a it's a inflatable cushion. Let me see." And then you see the mechanism behind it and then potentially you go and make a purchase.

Wow factor is super important. We got to find products that can get people's attention because it is very scarce online. There's a million different videos trying to pull them away. It is the literal endless pit of dopamine. So,

our product has to have some level of wow factor to get them to stop scrolling and check it out. And the last thing I like to look at is if we can sell the product for at least three times the

cost it requires us to fulfill it from the supplier. So, if the product cost me $5 per order, I want to make sure that I can at least sell that product for $15, ideally way more, but we have to be at

at least 3x the cost of our product. So, these are my five criterias of a winning product. Make sure you jot these down because it's going to help you a lot once we start doing some live product research so you can back test your

products and make sure that they hit all that criteria. If a product is missing even one of these criterias, it's not good enough to sell. So, make sure it has all five of them. And now that we understand this, we can finally start

looking for products of our own. I actually have two methods of doing this. One is a paid method and the other is free. So, first I'll show you the paid method because I think it's way better and then I'll show you the free method

for my people out there that are balling on a budget. So remember, we are trying to find new solutions to big problems in the world. And one of the best ways to do this is by looking at what people are

actively running right now. We want to be able to see live examples of stores that are selling products so we can understand if a product is actually successful or not. Because remember, we're looking for validated stuff. One of my favorite tools to do this right

now is this website called Trend Track. Basically, what this is is a library of all the ads that are running on Facebook, but it has a ton of filters that you can use to specifically search for drop shipping stores and

specifically find things that are just recently starting to trend. It's actually where I found that collagen scar stick that we looked at earlier.

And it's usually the first place that I'll start when I'm doing some deep product research. You can start scrolling through this right now and finding some okay product ideas, but you'll probably get really overwhelmed because there's literally hundreds of

thousands of ads in here. The reason why this tool is so good is because of these filters right here. And I'm going to show you my exact filters for finding winners right now. So, the first thing we want to put is status active. This is

only going to show us active ads. The next thing that we want to put is ad creation date. Ideally, we want to find stuff that was launched in the last 30 days. So, let's go ahead and put that.

Next, we want to go over to where it says CTA. This is the call to action.

So, on the ad, it'll say like shop now or some of the other ones will say like learn more. Most of the stores are going to be using shop now and order now. So, we'll go ahead and put that. The next

thing we want to put is the country. Let's go ahead and put United States.

And then let's go ahead and put English. So already you can start to see the quality of the ads improving. You can see products popping up. But we're not done yet. So the next thing that we want to go over is to where it says page

right here. And we want to go to their live ads. Now this is the amount of ads that they're currently running on their store. If a brand is having three, four, 500 ads at once, it's going to be very

difficult to compete with them as a beginner. What we want to look for are the brands that are having 20 to we can play with this. Of all the filters, this is the one that we can adjust and play around with the most.

But for now, let's just do 20 to 75. This is going to show us only stores that are running 20 to 75 ads. So, a little more than zero, but a little less than 100. All right. Then we're going to

go over here to shop. And this is actually the craziest one of them all.

So, you can go and we're going to specifically put right here where it says Shopify theme. We're going to put Shrine Pro and we're going to also put Shrine. These two themes are the most popular themes that drop shippers are

using once they start to scale. So when you do this, you're going to be getting suggested pretty much only drop shipping stores. And now once we start to scroll a little bit, we will start to see a different level of products. We can see

like this one for example. So this is basically a all day um comfort insole. As you can see, it's somewhat of a new mechanism because it almost looks like it's making them even taller. I guess their logic for this

product is it's for like men, strong men working in the warehouse. It's going to be giving you running shoe comfort on um really uncomfortable stuff like boots.

Super clean store. And this is all AI. I mean, by the end of this video, you'll be able to tell what's AI and what's not, but just take my word for it. This is completely an AI generated thing.

Let's keep scrolling here. I'm trying to find a product that hits on all the criteria we discussed before. So, let's keep scrolling. Let's see what we've got. We want to stay away from stuff like this. You'll get in a lot of

trouble if you are selling um copyrighted stuff. Like you can see this is BTS. It's like a big um K-pop band.

These guys will come after you like crazy. Same with this. Like, yeah, sure. If you did a store selling this Pokemon uh game lab console, you're going to make good money. You're going to have good sales coming in fast, but sooner

than later, give it, you know, give it 60 days, give it 90 days, let Nintendo find out about this. They're going to come after you. We want to look for stuff that's a little bit more generic, stuff that we know we can sell without

getting a lawsuit. Um, so this is something that just came out, something for the summer. It is a twoin-one convertible towel and backpack. It's not that bad. If you have a product that you like, while you're scrolling, what I suggest is clicking

right here and clicking on save. And we'll do a new folder and say 2026 video. We just hit create.

And then we paste it right there. This is actually a super interesting product. So, these are dopamine patches. You essentially put them onto your skin and it supports natural dopamine production.

Um, it has these sort of key ingredients in here. All you got to do is stick it onto yourself and it's it's actually super interesting. You know, I've seen um maybe you guys have seen it too. This brand right here called Kind Patches.

Kind patches are basically uh patches that you wear that help you lose weight. So, you put this on and allegedly it uh has some supplement in it that helps you lose weight. I don't know. I don't believe it. The reviews are not really

matching up with it either, but these guys made literally hundreds of millions of dollars with these patches. This is sort of a the same idea. It is a patch that is promising to give you a little bit of a dopamine boost every single day

naturally. I actually really like this product. Um, I think it solves a huge problem and it is a new mechanism as we just discussed. So, I would absolutely save this to our list and I really want to do a deeper dive on how well this

store is doing. This is the best part about this tool by far. So, you can click on their name and then you can click on follow in brand tracker. Brand tracker is basically where you're having all the stores that you're spying on and

we can get a bunch of information about them. So, if you look closely, you'll see that they launched this very recently on May 18th. And in the span of two, three weeks, they scaled this from 30 ads to over 90 active ads. I mean,

with 90 ads, you have a business that's making over $1,000 a day consistently. It seems like something has happened with their account, so their ads have fully gotten shut down, which could potentially be an opportunity for us.

This is really good data for us because we can see if they're still running this product. We can see also an estimate of how much they might be making selling it. Um, they also give you access to all

of the ads that the person is running. So, in in when we get to the phase where we're going to go ahead and launch something like this, we have a clear idea on exactly what they're doing. So, this is a super super cool product.

Like, if I was going to sell this, I would do a little bit more research.

Maybe I would go to Amazon and I would look up dopamine patches. I would see if this is something that people are actually buying right now and if there's already a demand for it.

We can see right here this was 500 bought in the last month, 1,000 bought in the last month, 2,000 bought in the last month. So that's a green light from my end. So far, this is the best product

that we found and potentially we will revisit this product because there's a lot of things that I really like about it. But before we do that, let's do some more research and see if we can find anything a little bit better. But I

absolutely love this product. And going back to our list of our product criteria, it's trending and it's already validated. These guys scale this up to 90 ads a day and it's selling thousands of units a day on Amazon. It solves a

painful problem which is literally depression and ADHD and it's doing it in a new slash unique way. If you want to know how much the product actually costs, you can go to alibaba.com and then you can search up the product. Um,

we'll put like mood patches and let's see what this product is costing us. This is an estimate. We don't know the cost of shipping. We'll calculate that when we get out to our supplier later.

But yeah, look, this is the exact product right here. They're only charging $1 per unit. And this product is being sold from the competitor for $19.95.

Okay, so yeah, I mean, you get 30 of them for a dollar and you can sell them for 19 bucks. That's amazing. So, this is a great product. I'm going to go ahead and save it and add it to our list

and we'll keep scrolling and we'll see if we can find anything else because this one honestly is an absolute B. Now, when looking through a platform like this, I know it can be super overwhelming, okay? And it's kind of

hard for me to explain exactly what I'm looking for because it's sort of second nature to me after doing this game for so long. But I'll tell you some of the main things that I'm looking for is I'm

looking for non-branded stuff. I'm looking for non, you know, super sexy, weird, uh, stuff like this because this will get you banned. I'm looking for products that are presenting solutions, products that are relatively simple.

Like, let's check out this one. And no, that looks really bad. I'm looking for stuff that has a certain number of ads. So, I don't want to find stuff, like I told you guys, that has a bunch of ads. I'm trying to find the

stuff that's in that 20 to 70 range. And really just getting looking for anything that gets my attention. This is kind of a great example of what the real feed is like. You know, if you see something that catches your attention more than

something else, then that can be a really good sign that this product has potential outside of that. Um, this caught me. What is this? This is a bio collar. So, this is a flea and tick collar. Pretty good. But remember what

we said, guys? It's something that they could go and get at any pet store. Now, we know that flee and ticks in the summer is a huge problem for pet owners.

Maybe if we had a new solution, that could be really cool. I guess here's another one. Um, you don't have to poison your dog. What is this one? Funny enough, right as I said that, we find something like this.

So, this actually I've seen this before. This actually isn't a collar like these guys. It is a um sort of attachment to their existing collar. It clips onto any collar. That's a super cool product idea. But let me tell you why I wouldn't

necessarily compete with a brand like this. There's a very important element that I always like to look for when doing product research, and that is room for improvement. If I see a drop shipper that is running something like this and

they have a super clean website, they've got a bunch of offers in place. They're like, it just seems dialed in and on point, they got a bunch of images.

This is going to be a lot harder for you as a beginner to compete with. Maybe for me, with all these years of experience, I can go and compete with these guys.

But if you're a complete beginner, this is the type of store that is going to stomp on you because they have something really solid. We want to try to find the stuff that's a little bit more like this

that is not as good that we can improve. Obviously, I just told you guys not to sell this product, but I'm just showing you the stores as an example. This store is really good. They've put in a lot of

leg work. They've probably been running this for a while. It's going to be hard to compete against them. So, this is not something that I would go with for that reason alone. We want to try to find the

stores that have that room for improvement. Like this one that we looked at here. This store is clean, but it's not the best store I've ever seen.

You know, we can make a store at this level relatively easy. It would maybe take me, you know, one to two hours or less. So, this is not um something that is uncompetable with, whereas this one will be a lot harder for us to compete

with in my opinion. So, let's keep going. I also, me personally, especially for my beginners, I don't recommend that you guys um run these sort of products where it's a consumable. Now, look, there's a lot of consumable stuff, you

know, from China that's good and that's legit, but you just put yourself at a little bit too much risk for me. I just don't want you guys to go through that and you sell somebody a supplement and it kind of goes bad. like I typically

don't recommend my beginner students to sell supplement uh and consumable products. It's also extremely saturated.

This product that we found earlier, the Dopa Boost, is kind of a perfect middle ground because it is the same promise of a supplement. It's like you can consume or use this thing and get a result, but we don't run ourselves the risk of, you

know, somebody eating a bad pill or something and dying. So, you know, we don't want to do that. Um, I'm seeing a lot of these like blankets and stuff like that, but remember this is not what we're looking. I want to see if we can

find something else that is good because I haven't found a better product than the um than the whatchamacallit than the dopamine boost.

All right. So, if you find yourself getting stuck in this process, you can always go and change your filters. So, what we're going to do now is we're going to go back to the page filters and I'm going to extend this to 100.

And then I'm also going to look for ads that were created in the last 7 days.

And we're going to change this to highest reach and spend. All right. So, let's check out some of these. This is hair fill up for men.

These guys are running a quiz, but I just want to see what their product is.

So, this is a men's hair concealer. This is actually a really good product because this is a huge insecurity for guys and it's a new solution for the problem.

Instead of using ro gain or whatever or using the artificial hair follicles, it looks like this is like a I guess not cream but like a dye that you put on your hair. So, it's like it's almost like makeup for your head. That's crazy.

Yeah. Like it's saying it's not hair fiber or hair powder. It's going to just basically give you fuller hair with um a bit of a solution. I'm not going to lie.

I don't know if I believe it. I I really don't know if I believe it. Let's go ahead and look. The way to check, by the way, if a product is legit or a scam is you go to Amazon and you go and you look

up the product. So, let's go look up like hair concealer, for example. And then we go and look at the reviews of the product. If you find that you're unable to find what they're selling, like this sort of sprayable thing, and

you don't see it on Amazon, you can kind of assume that the product is a scam.

But here we go. Here's somebody that's selling something similar. This product has a three-st star reviews. I have to see the reviews. It doesn't last. Uh, they said it's so they said uh it misses the mark.

Um, yeah. I mean I mean that's like pretty good. I don't I mean I don't know why that's a bad review. But listen, if it's three stars, it ain't good enough, brother. Is not good enough. So again, it's a cool product idea. Solves a

problem, but no, we're not going to go ahead and do that. Let's see what else we got.

I've tried just about every Boy, they got foam mats, cheap inflatable pads, selfinflaters, the bloody lot.

The bloody lot. I wish I had a British accent. Is that British or Australian?

Let me know in the comments. Yeah, I'm good off that product because it's a sleeping bag, bro. Like, we got sleeping bags everywhere in the store. Holy lace set. Get that off my screen. Um, you're there. You're you're going to see a lot

of like sexual stuff. Facebook hates sexual items. they will sell extremely well for a couple days and then you will get banned and you will not be able to run ads anymore. So, don't be tempted to sell. I know you're tempted to sell

those products, but I promise it's not worth it. Um, there are some exceptions to the rule, but in general, as a beginner, you shouldn't do that. What is this?

That's probably the biggest scam I've ever seen in my life. They are selling drops and you drink the drops and you get tanner. I don't believe that for two seconds. Let's see if we can find any other products. And if not, I say that

we might have found our best one with the dopamine boost. It's just important that you keep looking so you don't just jump into the first product that you see. All right. What is this? So, this is a posture kids pillow. This is actually

really good the way that they've marketed it. I'm not going to go for this product, but kudos to them because they've done a great job. They have a good marketing angle. They're focusing specifically on on kids. That would

absolutely crush. But let's see if we can find something that hits my criteria. What is this?

So, there's a rectangle and there's a leaf. We got them both. But which one's the better buy? Well, they're both made out of this cooling material that has a super high QM. And how cool something feels to the Dutch?

Oh, this is great. So, this is like a cooling mat for dogs. And as you can see, this website kind of sucks. We could definitely make something better than this. Um, and at the time of filming this video, we are dealing with

the craziest summer heat in Miami that I've ever experienced. So this type of stuff can work extremely well. It brings me to a really good point and it's that you have to be aware of the season that you're in. So you need to be selling

products that lean in to the seasons that we're in. It's summertime. So cooling related products go absolutely crazy. When winter comes around, the opposite is true. Make sure you're aware of the world and the climate that we're in when you're doing product research

because it's going to help give you a significant advantage. But yeah, I would say for this product research session, I like both of these products. I think both of these products could absolutely crush. I kind of lean a little bit more

to this one simply because people, the way that they operate, they want the band-aid onesizefits-all solution.

People want the magic pill. Okay, that's what people want. Like, they want something that they're going to use and it's going to get them a result. That's why Ozmpic was so successful. So something like this could really be that for them. Even if

it's a placebo effect, this could give them a mood boost in the daytime. But based on the ingredients that it says, this might actually be a good product.

And we know that Kind Patches did it successfully. Um, we know that this guy was running a ton of ads, but they just shut their ads off, which basically means there's a huge opportunity for us to make this work. So, I'm actually a

big fan of this. It has great profit margins and this is definitely a product that we could move forward with. Just putting this out there, if you guys want to simplify this entire process of finding products, there's a link in the

description where you can book a call with a member of my team to talk about our coaching program. Inside of there, we literally are going to handpick a product with you. Every single week, I'm picking products and giving them to the

people inside of there. So, if you're getting overwhelmed by this product research process and you literally just want my team and I to hold your hand through every step of it, there is a link in the description for that. It's

completely optional, but for those of you that want a little bit more hands-on support and have more of a budget to put towards this, then I highly recommend it. The results we've been getting for the people inside of there are

absolutely insane. If you're interested in that, click the link in the description where you can book a call with a member of my team and they can talk to you about this a little bit more. It's not cheap. It's not for

everybody, but for those of you who want a little bit more help, it is there for you. All right, so I showed you my paid product research method. Now, I want to give you guys a free version of the

exact same thing. The free method is something I've coined as the burner method. You guys have heard everybody talk about this on YouTube over the last couple years. And funny enough, it's actually the method that I used to find

the sleep band, which was the product that I sold over $2 million of and the company that I ended up selling. I found that product without using a paid tool.

I found this product using the burner method. Now, basically what the burner method is is going on your Facebook and Instagram feed and doom scrolling.

Literally just scrolling on your feed looking for products that have started to gain some traction. Now, this method is not perfect. It has a lot of flaws and that's why I showed the paid method first because you can't really see

exactly how much money they're making. You can't really see how many ads they're running. It's sort of an estimate. you can sort of get a ballpark on if a product is doing okay, but it's not as good. I mean, I'm going to try my

best to demonstrate this for you guys live right now, but the other problem with this is that it's super inconsistent. So, I'm here right now on my sister's Facebook account. If you're a guy, I highly recommend using a girl's

account because you're just going to get more products. But yeah, I mean, we're just going to start scrolling and you'll see products like this one, for example.

This is a robotic lawnmower. Every time you see a product, you need to go and you need to like, you need to comment on it. You need to go to their website.

Once you get to their website, you need to click on the add to cart button. And the reason for this is that you are beginning to tell Facebook that you are extremely interested in seeing products.

So once Facebook sees that you're engaging with a lot of these posts, you're going to get recommended a bunch more products. So ignore all the garbage that you might see on your feed and boom, now you've got another product.

This is a um I guess a tripod for horse training that automatically follows your movement. Now, we're not going to be able to sell this product because this is like a branded thing and they've got probably a patent on this, but still,

we're trying to tell Facebook that we are shoppers. So, we just want to engage with any and all products that we see.

But, as you can tell, like you just have like no control with this method. Like, you know, you might get on one day and you might find 10 products back to back to back. You might get on another date

and you might get ads about fixed interest bond webinars. Like it's just it's so random and out of your control that I don't like recommending people to do this strategy because I like to have control. I like to be able to go look at

the the ads that I want to see. I like to basically have control over what I'm researching. Like, okay, here's another product idea. It's pickle ball insoles.

And then when you see something like this again, you just click shop now. You comment on it. And after you do this for a couple of days, your feed is going to be full of products. You are going to

have endless product ideas on your feed. So once you find something on Facebook that you like, you can dig a little deeper kind of like how we did on the paid tool by going to their page, click on about, click on page transparency,

and then click on see all. And then you can go to what's called their ad library. The ad library shows exactly how many ads they're running on their store. And you can get an idea of how recently they launched this. If we sort

this by most recent and we go back to the beginning, let's see when they launched this. So yeah, they launched this around May 2026. So they're about a month old. So you can basically do very similar things that we did on the paid tool. The

problem is we just have no control over our search criteria. So I wanted to include this method because it absolutely works. If you don't have any extra funds to invest into the software that I showed you before, you can

absolutely do this method, but you need to be very patient. I'm not going to lie, after looking at products for the last 30 minutes, I cannot get my mind off of the dopamine patches. It is the best product that we saw so far.

Granted, we didn't do hours of research, but it's a product that I think could actually work and I'm potentially down to do this product for the entire testing phase of this case study. And during your journey, you're probably

going to have the same exact feeling with a product. So, how do we possibly make the decision on if this product is worth moving forward with? To do this, we're going to use my product validation process, which is a mix between manual

research and a little bit of AI. and it's going to give us a concrete answer on if this product is worth moving forward with so we don't waste our time.

So let's validate this product. For the first stage of my validation process, we are back on trend track. What I want to see is that this product has been successfully running ads for more than two weeks. And in this case, the answer

is just about yes. Something happened to them in the last two days. Maybe their ad account got shut down. Maybe they're dealing with supplier issues, but for me, seeing that they ran this product sustainably for over a week and a half

means that they were making money with this product. That means that they it's not that they were losing money for a week and a half straight. It means that they were making money. They kept launching new ads. For me, that's the

first step of validation is making sure that they are consistently running this product for at least a week and a half, two weeks. we can dig deeper and we can go and see if there's any other stores as well that successfully ran this

product. So, let's go ahead and search up dopamine patches. We'll hit enter and we'll see if we can find anything else.

So, we have this brand right here that launched but wasn't successful. So, let's switch to active. So, yeah, you can see there are a bunch of people that are also running these dopamine patches.

Granted, they are using them on a completely different marketing angle than I would. they are doing them all around sex. I would make it a little bit more broad and more around general, you know, happiness and focus. But this is

absolutely proof that this product is validated and does work in the market today. The next level of the validation process that I like to do is going on Amazon. And we did this a little while ago, but I want to do it again so you

can see what's in my mind when doing this. I want to see if there are multiple listings of this product that are showing that it is getting bought in the last month. We see this one here with a,000 bot. We see this one here

with 2,000 bot. We see this one here with 600 bot. So, when we can find listings like this, that's a further step of validation for me. I really need to see that they're selling on Amazon for me to be confident with this.

And the final layer of validation that I like to do, arguably the most powerful one of them all, is having AI do its own validation. So we can take the link of our product from our competitor and we

can talk directly to chat GBT. I actually have a extension on my computer called Whisper Flow that allows me to just talk to the computer instead of typing. So I'm going to do this real quick. So, we'll say,

"I want to validate a dropshipping product. It is a dopamine patch. I'm going to paste a link from my competitor, and I want you to do deep research on the potential of this product on a drop shipping store.

Whisper flow is amazing. I'm not sponsored by them at all, but I literally use it every single day. It speeds up my workflow times 10." But we paste the link of our product directly here. And you can do this inside of any

um AI. I just like to use chatbt lately because it got a lot better in the last update. And we can click right here. And we want to change this to pro. Once we change this to pro, it's going to do

research grade intelligence. It's going to do deep research. You could do extended, but in this case, we don't really need to do that. It's a bit overkill. Once we do that, we can go ahead and send the prompt and it's going

to go look at our competitor. It's going to go look at thousands of different data points like Amazon listings, Tik Tok data, um, other competitors and see if this product is actually worth selling. It's basically like going to be

your own personal research assistant. I don't take this as the end all be all.

Just because it says yes doesn't mean that the product is going to make you rich. And just because it says no doesn't mean that the product is going to completely fail. But typically it has a pretty good read on if a product is

actually going to succeed or not. So in the case of this video, if it declines this product, we'll do a little bit more research and find something better because at the end of the day, mine is based off of my logic. This is based off

of serious, deep research that would take you hours and hours to do on your own. I personally wouldn't recommend that you guys move on from this step until you get a product that hits all five of my criteria and gets approved by

AI. Also, you guys are probably going to be in the comments like asking me for this prompt and stuff. There's some prompts that I'm going to share with you guys in this video today, but in general, AI is getting so good that you

can just talk to it like a regular human. You don't have to create some super fancy prompt. And the real hack is asking another AI model to create a prompt for you. But I'm getting ahead of myself. I'll show you guys how to do

that later. But don't get caught up about this prompt and saying exactly what I said word for word because you can literally just talk to it how you would talk to a friend. All right. After 7 minutes of deep research, it came down

with the verdict of I would not launch this as a generic drop ship product.

Now, it goes on to talk about how there's real demand for this product, but it says the big problem is that it's going to have complications with compliance, meaning that the payment processors and the ad platforms might not be so cool with us promoting the

product in this way because, well, maybe it doesn't actually do that. And I can appreciate that. Like, it's literally telling us, hey, you can make money with this. Look, it has huge demand. But it's saying that there's a huge risk of

actually delivering what the product can promise. And that is why I like using AI to validate these products because it's just going to do such a deep level of research that you normally wouldn't be able to do. It even breaks down the

specific science of this product and why it might not do what it's promising. It explains to you the current FDA policies and why this product might not fit into their guidelines. and it really breaks down every single piece of the puzzle.

And in the end, it's not giving us the level of green light that I would like on this product. And that is why we do that final step of validation. At the end of the day, it's not the end all be

all. If it says yes, that doesn't mean that you're going to get rich with it.

And if it says no, that doesn't mean that it can never possibly work. but it's going to give you a really solid educated guess on if this product actually is going to be able to be successful for the long term. So,

because we didn't get an absolute yes, I think we should revisit the other product that we were looking at before, the cooling dog mat. I think it's a little bit more of a compliant product and as far as I know, it's a newer

solution to a big problem that's been out there for a long time. All right, so this is the dog cooling mat that we were looking at before. And let's run through that same validation process from before. So, we want to see if they or

another competitor has been running ads for this product for at least a couple of weeks. In this case, it seems that they launched this product around May 17th. Today is June 9th, so that is roughly two weeks. You can see

comparatively they're running a lot less ads than the other product. So, this is a much smaller business, but we can assume that they are making money because they've been running ads for this product for over a week and a half

and they haven't shut them off. And the other green flag is that they are currently launching new ads two days ago. They just rolled out this huge batch of ads. You're not doing that if you're not making money. So for me, that

is a green flag. Another thing we're going to do is we're going to go to Amazon and we're going to look up cooling dogmat. I want to see if we get some traction on these listings at all.

So we've got a,000 here. We've got 2,000 here. We've got 2,000 here, 900 here.

There's absolutely demand for this. So, we know that this is good. This is interesting. This is an actual like fullon cooling system. But regardless, the demand test is passed over there.

And then finally, we can do the same thing inside of chat GPT. So, we can do a new chat. We could say, I want you to validate this product for a drop shipping store. I will paste the link for my competitor. Give me a

consensus on the potential for this product as a summer drop shipping product and then we're going to let it do its deep research and I'll come back with the response from them. But in general, I think this product absolutely

could work. I've actually been seeing this product a lot on Tik Tok. Um on Tik Tok shop specifically, they are selling something similar. And this is another good way for you to validate products.

But you can come here on Tik Tok shop and you can see cooling dog mat. You can see that they've been selling a ton of these things on Tik Tok shop. Like this one sold 11,000. This one sold 3,000. So

there's definitely demand for this product. It's definitely something that people are looking for. 39,000 right here. 16,000 right here. So let's see what um AI says about this product and then we'll come back with the final answer. Okay. So, in comparison, this

came back with the consensus of qualified, yes, tested. This is a strong seasonal impulse problem solver for summer, especially for dog owners in hot climates, owners of thick coat breeds, senior dogs, apartment dogs, and people who notice their dogs sleeping on tile

floors. So, then it goes and continues to explain all the things that you need to know about this product. We're not going to get extremely in-depth into this now, but for me, it gives the green light. It says this product is great for

a seasonal test, and I think this would be good enough to get a petbased store off of the ground with. This is going to be the product that we base our store on inside of this video. I'll be honest,

I'm pretty happy with this product we found. Um, it checks off all of my boxes. It solves a problem. It's a new solution. It's not easily available in stores. Maybe it lacks a bit of wow factor. Oh, and the last thing we need

to check is what are the profit margins on this. I can't believe I didn't check that, but let's do it now. So, yeah, we'll look up pet cooling mat.

Let's see what they're charging for this thing. [sighs and gasps] Can't be that much, right? Yeah, like I see some listings here for around three bucks. Which one's the actual product?

Ideally, I want the one with the leaf, but we're going to actually look and get a quote from our real supplier on this product, but it's not costing us more than a couple bucks. Maybe at the highest level, here it goes right here.

It's going to cost us 19 bucks for this one right here. And they have all the different designs. And actually, this one can potentially be fulfilled from the US. So, there you go. This one has all the different shapes and sizes, and

they're only charging 19 per. We're going to go check out this product with our private supplier in a little bit.

But yeah, this is our validated product that we are going to focus on for this training. All right. So, now that we have a product, the next thing that we're going to need is a supplier. And in the next section, I'm going to

explain to you everything you need to know about suppliers and get you set up with the best private supplier in the game so we can start getting our store ready and get this thing launched in the next couple of hours. When it comes down

to fulfilling your orders, choosing the wrong supplier can completely destroy your business. If you don't have a supplier that can get you the highest quality version of your product and the fastest possible shipping, it's going to destroy your chances of building

something sustainable because the customers are not going to have a good experience. They're going to leave chargebacks. They're going to ask for refunds. They're going to leave bad reviews on your store and it's simply not sustainable. And again, I've been in

this game for over 10 years. I have seen the worst of the worst. I remember when I first started back in 2017 around September when we finally had our big break and we scaled past $100,000 a month. The supplier that I ended up

working with completely destroyed my business because he was giving us fake tracking numbers while we were sending him money. I would send these tracking numbers back to my customers. They couldn't track their orders. And this guy completely did the dash with my

money that I literally had. That was all that I had. I think I think I lost at that time 25 to $30,000. And at that point, that was literally all that I had. But [snorts] I learned from these

things with the next drop shipping store that I built, the sleep band. We did things the complete opposite way and we were able to have a private supply chain that got our orders shipped within 7 to 12 days. And now it's gotten even better

since then because that was 2 years ago. So I really need you to not skip ahead in this part. Picking the right supplier is crucial and there's so much wrong and just garbage information out there regarding this. So let's settle the

score once and for all. The three main types of suppliers for drop shipping are these ones. First, the infamous AliExpress. Everybody and their mom knows about AliExpress. And when you think of drop shipping, this is probably the brand that comes up in your mind.

Listen, in the big 2026, shipping products from AliExpress absolutely can work. You can get products from here for oftent times way cheaper than other suppliers. But it has some huge flaws.

One, the website has gotten significantly worse over the years with all these like sales and popups and craziness. It's just so hard to use this platform for anything. But bigger than that, you never actually get the opportunity to build a relationship with

the supplier themselves, which is crucial. As you can see, this website is completely cooked on AliExpress. It's basically like the manufacturers selling the products direct to you. So, the quality of service that you're going to get oftent times is very low. This is

not something where you can become best friends with them and you can build a real business with them. No, it's quite the opposite actually. These guys are really going to just send you a tracking number and you're going to cross your

fingers and hope that it arrives. So, there's no real argument that I could see for using AliExpress anymore. I think it died around 2018, 2019. I guess if you want to just get the cheapest version of your product and you couldn't

care less about the quality for your customers, sure, go for it. But that's not the way that I like to run these things. The second type of supplier would be what I like to call an agent.

Okay, so here's an example of one. Basically, what an agent does is you reach out to them directly. You submit a quote. You send them your product that you have to sell and they go out in China and they look for that product and

then they work with you privately to fulfill your orders on that. I'll be honest with you, this is the best case scenario and this is what I like to use.

But most agents will not take a quote or a meeting with you if you're not currently making money because why would they? they're just going to be having people wasting their time. These type of companies typically only work with you

if you're doing 10 to 20 orders per day. Sometimes they'll make exceptions, but if you're at square one, it's going to be very hard to get one of these agents to take you seriously. And that leads to the third type of company, which is one

like AutoDS. Now, AutoDS has actually combined both of the benefits of AliExpress and a private agent because they have a library of existing products just like this that you can already drop ship on their platform, but they also

give you the opportunity to submit products to be sourced. So if, god forbid, you can't find that product on your on their dashboard, you can easily go and search I mean and submit a request to them and they will go and

source that product for you. The only flaw with with AutoDS from what I've experienced and we've processed tens of thousands of dollars of orders through them. The only big flaw that I've seen is that you don't get that like full

full one-on-one support like you would get with them. And also, it's going to often times be a little bit more expensive. But if you're asking me as a beginner what is the best supplier to use, it's without a doubt going to be a

company like AutoDS. So, let's go ahead and set up an account on this platform.

I'm going to paste the link in the description for you guys that want to follow along. And you know, like I said, if you guys are watching this and you have literally zero dollars to your name, you can use AliExpress, but for

the sake of today's video, we're going to be setting everything up with AutoDS. So, let's get started. Okay, so after you click get started, it's going to take you to this page, and we're just going to put in our email that we're

using for this challenge. We're going to put our full name, and then we're going to put a password.

Click join. Now, for this, we're going to go ahead and select Shopify. It's going to require us to sign up with a plan to do this. Um, I recommend you guys do the annual plan because it's a huge discount in comparison. But if you

have a little bit less of a budget, we can get started now with the starter plan and you can start in the beginning for just 99. So, we're going to click that and then I'm going to complete the

checkout and I'll be right back. Okay. It's going to ask you how did they hear about us? Um, I guess you can give me a shout out and then we'll go ahead and hit continue. It's going to ask what

type of products do you plan to sell. At this point, we've already done some research and we found our first product that we want to sell. So, we can put pets. You can also add um another category if you want, but for now, we're

just going to put pets. and then it's going to offer you the opportunity to get a professional store. Um, but because you guys are following this guide, I actually cut a deal with them where they give you this theme from this

store for free. So, you're already going to be getting that. And then it's going to ask you if you have an existing store or if you want to generate one. If you guys haven't generated a store yet, you

can do that right now. But I'm assuming you stuck around this long, so you still have that. So, we're going to click right here, click on continue, and then we're going to click on open.

And it's going to install their app into the store that we created. Also, excuse my energy a little bit. Uh, today I I woke up so sick. I don't know what happened. I think I got a little bit of food poisoning or something. But

regardless, I'm still here for you guys and I'm still excited to keep finishing this uh project because this thing means a lot to me. Anyways, now that we've got the app connected to our store, it'll take us back to their dashboard. We

don't really need to do anything in this tutorial cuz I'm going to explain this all to you myself. So, we'll just go ahead and click finish. And they also want to give you another bundle, but you can decline that.

You can just click no thanks. All right. So, this is what I was talking about when I said that they have a library of products. They also tell you which ones are the best sellers. So, they have data directly from the

manufacturers and they're basically just giving you an idea of what is selling the best in the market. But, you'll see a lot of these products are branded and not really what we're trying to sell.

You can also go up top and you can search. So, let's see if they have the product that we are trying to sell, the pet cooling mat. Yeah, they do. They have a bunch of different versions of it. Actually,

I don't see the exact version from our competitor, but they do have plenty of versions that are good enough for us to get started with for the testing phase.

like this one is super nice and this one's only costing $4. So, um it's not a bad option at all. In fact, I would consider this one. So, now that we've searched our product, you can see the different options. We want to look for

something that is priced fairly and has a good shipping time. So, maybe stay away from the stuff here that is like 7 23 business days. We want to try to go for the lower stuff. Um, and sometimes you'll get lucky and you'll find

products that are shipping in one business day because they're actually coming from United States suppliers. So, there's a lot of good options on here for suppliers. But, let's say that you have a product that is not popping up in

the search bar. This is one of my favorite things that they offer. You can click right here on sourcing requests and basically they're going to go out and do what an agent would do and they'll source your product for you. So

the way to actually do this is click right here on products and then we have to add a product. So again this is only if the product is not available on their marketplace. Pretty much every product is available there. But let's say it's

not. You would go right here and you would click on add single product. And then it's going to ask you to paste the link of the product. Now you can do it from AliExpress.

Um, and that's probably what we'll do right now. So, let's go and find the pet cooling mat.

For the sake of time, let's just take this one. So, then you can copy it and then you can go right back here and you can add as a draft.

Can skip all the AI stuff. This product is having some issues because it's currently unavailable. I guess this one is sold out for whatever reason. So, let's find a different one.

Um, I'm trying to avoid these ones that say welcome deal because I don't know what happened on AliExpress, but this welcome deal thing is absolutely frying me. like you'll try to click on it and it'll take you to these weird kind of

like secondary pages. But anyways, it worked this time. So, let's say we wanted to get this one source for example. We copy it. We go back here. We go to products and we do the same thing.

We say single product. Cool. We can delete that. We don't need that. And then there is the product right here as a draft. We can go ahead and click on save and import. It's importing to our store right now. And

then once the product is imported, we will have the opportunity to click right here and request sourcing. So on um default, you already come with five credits on your account. So we can use one of our free credits and we can

proceed with sourcing. and then it's going to already see if they have this product in their marketplace to save you any time. Um, but if they don't, then you can click right here and request manual sourcing. And then you can see

right now that the sourcing request is in progress. So, you can literally sell anything through their platform thanks to this sourcing request method. But nine times out of 10, you're going to be able to find a great version of your

product on marketplace. All right. So, now we've got our um supplier set up. I want to find the exact product that we want to sell. Um I imported that other one just as an example, but I want to

find the exact one that we really want to sell. So, let me go back to Trend Track and look at what the competitor store was looking like because I honestly forgot already.

Um, back to the brand tracker. It's very important that we try to, you know, see specifically what's working on on these um other examples that we look for. So, let's see.

So, they're selling this one with like all these like shapes and and sea sea shells and stuff like that. I don't really even think that's necessary. Um, let me look right here.

Like it seems like the ones that are selling the most are just the simple pet pads. Like it seems like the ones that's getting the most sales are the simple ones. I mean, we don't need to have some crazy, you know, teardrop

design or whatever it was. Like, we just need to have something that looks like it's cold. You [snorts] know, 3,000 bot on this one versus 300 bot on this one.

I think it's very apparent which one we want to try to sell. It's very important that it actually looks blue, you know, that it has this cooling fabric built into it. That's that's really the key.

So, let's go back to AutoDS to their marketplace and let's search one more time. Cooling dogmat.

So, yeah, this one looks pretty good. This is like a much higher quality version of it. This one is gonna cost us $20 per unit.

It's not It's not bad. Ideally, I want to have something a little cheaper. Um, but this is shipping from the US in two business days. That's why you're paying the premium. Let's look for one that's going to ship from China so we can get a

better deal. Um, like a dog cooling mat. This one's looking a little bit better.

It's priced more fairly. And it's also um it's also going to have a bigger one for the big dogs.

So, yeah, this one looks good. Let me look and see if I can find another one that has the different um size options.

Yeah, like like this one. This one has the smaller one and the bigger one. So that way we can sell the different sizes to the different dog owners.

Yeah, that's what we want. Let's see the reviews though. They're not looking so good on this one.

I don't know. I think this is just glitched because all the reviews I'm seeing seem very well. Um, so [clears throat] yeah, let's go ahead with this one. Once you find one that you like, you can click right here,

import as a draft, and edit manually, and it's being added to your drafts. Another thing that you could do, and I recommend that you do, is create a sample order. So, I'm not going to do this right now because I don't want you

guys to know where I live, but you can do a sample order and that's going to send this product directly to your house. This is going to be really good because you're going to get an idea of what the product actually looks like,

what the quality is, and it's going to be a good read on if the product is actually as good as as it says it is. A quicker way to do this is to just buy the product that looks the exact same on

Amazon. Um that way you can use Amazon Prime, but um you can also do it directly through AutoDS so you can see the exact one that your competitors are going to be getting. Okay. So, let's go down to our um drafts here.

And then we click on um import. And it's going to import it with all this sort of crazy titles and information. Don't trip because we are going to completely um flip all of that once we get to work on our store. So, I

wouldn't even worry about it. But yeah, now if we go back over to our store, one second.

Now, if we go back to the homepage of our store and we click on products, you guys will see that the dog cooling map is right there. So, now we're going to actually turn this store into a store

that can actually make sales, a store that we can grow and become profitable with. We have a lot of work to do. A lot of these things that you're seeing right now are going to just be placeholders.

We're going to replace the vast majority of them. But we've we have made a lot of progress. We have found a product that's validated. We have a supplier now. We've got this product imported to our store.

And I guess we can take a quick peek at how it looks. But as you can see, it needs a tremendous amount of work before it gets to where it needs to be. But don't worry, I'm gonna make this super

simple for you guys and we're going to do it all together live. The first thing we need to do is we need to come up with a much better brand name for this business and create some branding with

AI. So that's what we'll do in the next section. When it comes down to the brand name of your testing store, we want to keep this as simple and broad as possible. We wouldn't want to make the name of this store cooling pad or you

know cooling bed. We want to make the store name broad enough so that we can test a variety of products in case this first product is not successful. You might think that you have to have a 100% one product store branded from day one,

but that's actually not the case and it's a huge mistake that many beginners make when they get into this industry.

The broad and general names work just fine and they convert extremely well. You guys saw this already, but this was the brand that we've been following along. And you could see clear as day they're using a name called Valera. This

could mean anything. This could be for the home. This could be for makeup. This could be for literally anything. So, we want to have a simple one-word name that is very broad that can be applied to whatever industry that we're selling in.

We do not want to have an extremely narrow or niched down name for our business. And we're actually not going to be coming up with the name of the business oursel. We are going to be leveraging AI to help us with this. So

for this section of the video, we are going to be using chat GPT. Later on in the video, we're going to take advantage of some of the more modern tools like Claude, but I find ChadBT to be very

good at this because it has the ability to scan the entire internet and find domains for us that are available. So, just as I told you guys before, you can speak to it just as you would speak to

an employee or a friend. You don't have to give it the most specific advice of all time. Let me let me show you what I'm talking about. Gonna pull up Whisper Flow here because it really is going to

save me a ton of time. That out the way. I want to come up with a simple name for my dropshipping store. I want something that is clean and modern and can be applied to a variety of products. I'll

provide two examples for you. You can say Valera and Revra for example. Please double check that the domain is available for.co or.com and give me 10 really solid options for the brand. And then it's going to go do its thing.

Hopefully I didn't put it on the super extended one so it doesn't take 20 minutes. Yeah, I've got it on pro here.

I'm actually just um going to take it off of pro. We don't really need all that. I'm going to put it on medium. If you put it on pro, it's going to take a very long time. So, we'll put it on

medium and it'll spit back out the answer for us way faster. And I am using um chatbt pro for anybody that is wondering. And it is a worthy investment. There are ways that you can get these tools for an extreme discount.

One of the ways is this company here. I'm not partnered with them. I'm not affiliated with them, but they are providing you access to all the different AI tools like ChatGpt and Claude for a very low price, $29 a

month. So, if you are on a budget, I do recommend that, but that does come with some risk because sometimes the apps are not working inside of there. But, it's a very cheap way for you guys to get

access to all these tools at once. So, I definitely recommend that. There's another one out there, too. I think it's called luxury tools. Um, so yeah, I don't know. Uh, this one right here, luxury extras. So yeah, these things exist. I don't want to get

in trouble by being affiliated with them, but they do exist and you guys can get those if you want to get these things for a discount cuz it does get pretty expensive between ChatBT, Gemini, Collad, all these other things. It ends

up being like hundreds of dollars a month. So yeah, if I was in y'all's shoes, that's probably what I would do.

Anyways, let's let it cook up some names and then when it's done, we'll review them together and see if there's anything good. If not, we'll keep doing it until we find something nice. All right, so it gave us 10 names and it

ranked them, which is really nice. We got Valoro, we got Nyra, Vyra, Lorvo, Verina, Lorvo. Listen, it really doesn't matter that much which name you pick.

like this is not something that I want you guys to spend days on or even hours on. You just need to pick something that sounds nice and is available. So, this one right here, Avyra, is kind of nice. Let's check and see if it's

available. The way to see if it's available is to go to godaddy.com and then paste the the name into there.

Why is it in Spanish? We do not know. And then do a virra dot. I did.co, but you can also check.com. And as you can see, both of those are not available. If you really, really, really like a name,

what you can do is you can do try avirra or shop avy. One of the stores that we built last year, this is actually the store that I helped Daniel build. This store did over $200,000 in revenue and

the whole thing is with AI. Um, we did Nuvex as the name, but then we did try NubeX. So, you can get away with that when you're doing your name search. But let me see what other names we can use.

Um, let's try let's try Lurvo. Okay, it is available, but it's OD expensive. And lurrevo.co is also not available. I'm going to play around with these names a little bit, and then I'll let you guys know when I find a good

one. But you can do this exact process. Spit out a bunch of names, see which ones are available, and find one that sits well with you. All right, so after some back and forth with Chachi BT, this is the name that I decided to go with.

It's called Vet. It's just a clean, modern name that we could use to sell anything. Once we find a product that is starting to get some traction, we can always rebrand our store around that product. But from the beginning, we just

need a clean name that can allow us to test a bunch of products. And this definitely fits the bill. Now, we're not going to buy it directly here on GoDaddy. We can actually buy it right here inside of Shopify. That way, it

instantly connects to our store. So, I'm going to click here on buy new domain.

Let me show you how I got here. You go to settings. Then, you go to domains.

Then, we click on buy new domain. And then we can search up the domain right here. Now, I'm going to use.co. You guys are allowed to use.com or.co. I would not use anything else. I would not use, you know, or.net. I would I would

orshop. I would only use.co or com. I grew Sleepband to a couple hundred,000 in sales with a co domain. And then I reinvested into the.com because it was a couple grand. So, this is perfect for us starting out. It's a clean fiveletter

name. Fiveletter domains are hard to come by. And we have successfully purchased our domain. You can click on see domain status. It takes a little minute for it to actually populate into the store. And we have a bunch of other

stuff that we need to do in the meantime, but we are making some progress. We've got a product. We've got a brand name. Now that we have our name, go to general, click on the store contact details, and then change the

name of the store to reflect the actual name that we just purchased. And you'll see that it has now updated here. And we're starting to make some progress.

We've got our product in place. you've got a brand name. The next thing that we're going to need to do is create a logo for this business. So, let's get into it. The tool that I use to create

all my logos is called Canva. This is a free tool that I've been using for a super long time, and you can see some of the logos that I've been cooking up in here. Now, my philosophy for a modern

logo is that it should be stupidly simple. Let's take a look at some of the biggest brands in the world just so you can understand what they are doing. This is Kylie Cosmetics, billion-dollar company. Literally just black text on a

white background. This is uh Road, another billion-dollar company that all the girls are buying from. White text, simple as day, just a clean, classy, modern logo. Or we can go even look at Sephora, which is the biggest brand of

them all. And Sephora, literally black text on a white background. I find a lot of beginners when you guys create your first logo, you completely do some Picasso level work and try to reinvent the wheel. You don't have to do that.

The simpler the better. So, what we're going to do is go inside of Canva here.

And I'll try to put the link to this in the description, but inside of Canva, you can click on create.

And then I have logo here because I just did one, but you can just search logo and it's going to pop up right there.

Now, the coolest part about Canva is that it comes built in with a bunch of templates. So, you have all these logos at your disposal that you can just easily take and apply for your brand.

Now, again, we don't want to do nothing crazy like these ones or like this one.

I'm just looking for one that has clean text, clean font, clean typography is what I was going to say. I just want to find something that is simple that we could adapt to our brand name. I really like the texts that are sort of more

blocky instead of the really rounded ones. So, let's see what we can find. All right, let's give this one a try.

So, you can click on it right there. And then the cool thing is that you can edit each individual element. So, because I just want to have the um main text, what I'll do is I'll click on each of these

and then I'm holding shift on my keyboard and then I'm selecting all these guys and we can just go ahead and delete that for now. So, now we've got just the text itself. I'm going to double click on it and I'm going to put

the name of our store. O this uh period was its own element. So, I'm just going to move that out the way for now. Maybe we'll bring it back.

I actually kind of like it with the period. I don't know why. I think it just kind of leans more into that modern aesthetic. Um, I'm going to highlight all of it and make sure it's in the center.

For now, let's do it without. And then if we decide to put it back in the future, I'm going to put it back um to black. For now, I'll put it white so it just blends in with the background. And

then we'll scale this guy up right here. Actually, I'll just delete it if we want it. It's easy to put back. So, yeah, we're going to do three different versions of our logo. The first one we're going to do is going to be black

on white, which is going to be the primary one for our website. So, we want to scale it up a little bit higher.

Let's put it like let's put like 360 maybe 335. There you go. And then we need to crop this. Okay. The reason why is because we don't want it to fill up all that space in the top and the

bottom. So to crop it, we can just click right here on resize and we can click on custom size. And then what I'll do is 1 thou 2,000 by 1,000. It will basically cut this in half. So, we're going to hit

resize this design. And then now we have a better aspect ratio for a logo. Then we can make it bigger.

We want it to fill up the whole space because the logo is going to be scaled down. So, we want to make sure that it's high resolution.

All right. So, that's our logo number one. What we want to do is click up here on share and then click on download and then make sure that you select transparent background. Very important that you do that. I'm going to hit that right there.

I'm going to make a new folder on my desktop for this store. So, we'll call it Omeay. I'm going to say black logo.

All right. Now, we need to make a white logo. So, I just click on the text, make it white.

We can check how that looks by clicking on the background and then making the background black. Looks pretty nice. Um, we can just put it back to white. Hit share and then click on download once again and make sure that it's on

transparent background. That is super important. white logo. And the last thing that I always do is I make an icon for my brand. We're going to use this for our Facebook page. We're going to use this for our favicon logo up here. And the

way that I make an icon is I will change the background color to something that reflects my brand. So, you know, we're more like a I guess you could say this one's more like a bluish type of thing.

Then I resize this again and I want to make it a square. So instead of 2,00x 1,000, we can put it to 1,000 by 1,000, which is going to make it an even square.

And then we could leave it like this, which I like. But if you look at all the logos up top here, these icons, they just have usually one letter or two letters or just a simple thing. So, what

we should do is just do the V and then put this at like 500.

It kind of looks like the um it looks exactly like this logo right here.

But yeah, we can maybe change the color so it doesn't look too much like theirs, but it reminds me of the Vimeo logo. We can also try um VO.

I kind of like the VO a little bit better. be on its own. Looks a little weird.

Okay, so now we've got our logo. We'll go ahead and click I mean our icon. We'll go ahead and click share.

This one we don't want to do transparent background. This one we want to just leave as is.

So then we put this as icon. So now if I open up that folder, we should have a black logo, a white logo, and an icon. And now we are able to add this directly to our store. And we're

going to do that all in the next section of this video because in the next section, we are going to completely transform this homepage to make it look much nicer. We're going to get our logo in there. We're going to add all the

essential pages that are necessary for our store. And then the most fun part of this whole process that I'm excited about is we are going to build the product page for this. The product page is where all the magic happens. This is

where we're going to devote the majority of our time on this video, but we need to get a solid foundation first. So, in the next section, we're going to be turning this store into a real brand that can start making sales. I'll see

you there. All right, guys. Welcome back. As you can see, we are working the night shift for this section of the video. And now we're going to take that basic foundational store and turn it into a ready to launch brand. Before we

do that, I want to address one of the most common questions that I get asked, and that is what Shopify theme should I use? Now, if you go to Shopify's free theme library, you'll see that they have a ton of options. And by the way, for

any of you guys that don't know what a theme is, it's basically like the template for your site to build upon.

There are some great free themes in Shopify's library. I've made a bunch of money with the Sense theme and I've also made a bunch of money with the Dawn theme. These are just really classic, simple themes that work extremely well.

But a lot of people in the drop shipping industry are recommending you guys to use this theme right here called Shrine Pro. And this is a great theme. I've used it a lot. I've done hundreds of thousands of dollars in sales with the

Shrine Pro theme. It is sort of like the industry standard. I recommend this to the students in my paid mentorship, but a lot of them have more money to invest into this game. If you're somebody that doesn't have the extra funds, this theme

costs $350. So, if you don't have the extra funds to invest in this, I wouldn't recommend that you do it. And you guys are actually in luck because since you built your store with the AI store builder from the beginning of this video, I

actually got you guys their pro theme for free. Normally, when you use that same AI store builder from anybody else, you're going to get the basic version of this theme, which doesn't have all these sections on it. And these sections are

the exact same ones that come on this Shrine Pro theme that cost 350 bucks. So you guys, as long as you use the AI storebuilder link in the beginning of this video, you're already getting a $97 theme. That's what they normally charge

for it for free. So I got you guys covered on that. You don't need another theme. This one is more than enough. So what I want to do now is go back to the Shopify dashboard and I want to click

here on edit theme. The first thing that I want to do is I want to put our logo that we got yesterday. So, I'm going to go over here to theme settings. I'm going to click on logo, and I'm going to

change it with the logo that we made yesterday. I'm going to actually use the black one because we have a white background on our website. So, let me go here and put the black logo.

We're going to click done. And then you're going to see the logo is going to update there. You can change the size of the logo right here. This is the desktop size. I'm going to make it maybe like

150. This is all a personal preference, but I think that looks pretty clean. This button up here will allow you to preview your website in the mobile view.

And most of your traffic to your store is going to come from the mobile view.

So, for now, let's build our store in this preview. Shopify also has this really annoying thing called the inspector. I don't know who developed this. It's literally garbage. Um, you can just disable that so this thing doesn't pop up on the screen. All right.

So, now that we've got our logo in place, I also want to update the favicon. That's going to be this looking guy right here. So, we can click change.

We can click select from library, add files, and boom. We put that right there. Now, I'm talking through every single step of this right now, but as we get like deep into the process, I might not be commentating every single action,

but I'm going to try my best to make this as click byclick as possible. So, we put the favicon in there. We click save.

That's how y'all know I'm locked in because I'm drinking an energy drink at 900 PM. I I'm usually going to bed at this time, but I want to really [snorts] finish this program and I want to make it amazing for you guys. So, we're going

to be doing the night shift tonight. All right. So, when it comes to the homepage of one of these stores, I like to keep it as simple as possible. Let's go back to the sections here, and we can get rid

of a lot of the sections that are on there already. So you'll see this is the multirow. We can take that away. If we put the inspector back on, it'll show us what we're hovering over. Um, so like

for example, the multirow, we can just turn that off. The I button basically makes it go away without fully deleting it. That way in case you do want to bring it back, you can very easily bring it back. Um, I'm also going to get rid

of this divider and I'm going to get rid of the text. I'm basically going to get rid of everything and I'm going to start it kind of from scratch. We'll keep the testimonials and then we'll get rid of

the email sign up. So for a homepage really the only elements that we need are a nice slideshow. We need to show our featured products. So we'll go right here to add a section and we'll go featured collection

and we'll put that under the slideshow. We can adjust the products in here, but for now, click on collection and then we'll put homepage. We're going to fix this in a little bit. Then it's going to ask us what we want to put right here on

feature collection. I'm going to just say like our best sellers. A lot of people are not going to come to your homepage. I'm just being honest.

But it's important that you make it look nice anyways. So, we'll click save. The slideshow also has two things. We don't really need two. So, I'm going to delete one. Click save again. I don't love this orange um color that it's picked for us.

So, I'm going to go in now and we can change the colors inside of the settings. Let's play around with a couple different colors and see which ones we like.

I know we were messing around with like a blue before. Maybe we'll go kind of for like a darker blue aesthetic. Not too I don't like the too bright blue, but a little little blue could be nice.

Maybe something like that. And we can change the color of this too right here. If you want to get the same color, you can go back to this and you can just copy this color code. For this though, I'm going to make it black so

it's not a distraction on everything else. So, we click right here and then we can change the background color to black. Keep it simple.

I'm going to also make it go a little slower because it's way too fast.

Let's put it at two. Okay. So, now we have all these different things like spinning around up here. I don't really like that. I would rather we just put one thing. Um, and I wonder if we can make it so it's not

spinning. Okay. In this case, we can't. So, we'll just leave it. Um, there we go. You change it to announcement bar. We'll turn off the ticker for now. We'll just put the announcement bar. I think it's a little cleaner. And then on the

announcement, we can just put um what I usually put is like sale ends today, 50% off plus free shipping. We're going to adjust this later. I just want to get a foundation and then we can make everything look

perfect. So, it's going to ask us about the color scheme here. We can go for this accent number two. And then the way that you change um accent number two is back into colors. And then we're going to make this black. Can maybe do like a

little like a little off black so it looks cleaner. All right. Now, the next thing that I'm not really vibing with is the font. So, if you look at the font, it's very ugly and generic. So, the way that we're

going to change the font is clicking on typography and then we can scroll through a couple different options. I like Helvetica.

It's pretty clean and it's a classic theme, but you can pick something that you like. Just don't pick anything like too crazy, you know? We don't we don't need a super artsy theme, you know? I mean, uh, font. We just need something

that looks clean and simple. Ideally, I want to find something that's a little closer to our logo style. Um, so let's try this one. Cormarant.

I've used this one before. It's really clean. Let's just keep flipping through these. This is like a personal preference thing, but again, it's it's really not supposed to be like super stylistic. You're just supposed to pick something simple that's really easy to

read. All right, so the font that I'm going to go with is Monserat. I use this font all the time. It has a bunch of different sizes, too. So, we're going to put it on bold and it's just a classic, clean um

font that looks good and it's super easy to read. So, we put Monzerat there.

Then, that's going to be the font for our headings. Okay. We need to change the font now for the body. We can also do Monzerat again, but then we just need to do probably regular. Yeah. So, this is just a clean and reliable font. You

could do something a little more stylistic if you want, but remember the goal is to make it easy to read and easy to understand. We're not trying to win a graphic design competition or anything like that.

All right. So, now we need to put some text here for this cuz I don't really like the default text. I'm going to change it up a little bit. You know, this store, we're going to be selling the pet product as the first one, but I

don't want to make the store all about pets. I want to keep it sort of like a broad homebased store. So, we have the freedom to test other products as well.

So, I'm just going to put transform your space. Ideally, I want it to be clean enough to just fit on one line. And then, we need a description to put under this. So, what I'm going to do is I'm

going to take a screenshot. The way to take a screenshot on everybody's computer is different, but if you're on a Mac, it's um command, shift, and four. And then it gives this little thing where you can take a screenshot. So, I'm going to take

a screenshot of this. And then we're gonna open up Claude. Claude is what I'm going to use for a lot of these creative tasks. I'm gonna say, write a simple description to go with this headline for my drop shipping

store. We're selling homebased products. And I've got it on Opus right now, but I'm going to go ahead and put it on Sonnet. And then we'll go ahead and click that.

All right. So, maybe we do this. Your home should feel like your shop cur every corner. Cool. We need to change this image, too. I don't really like this image at all. Shopify has a bunch of good images in their free library.

So, let's just go ahead and search home. And let's just find something that looks decent. This I I I really can't stress this enough. Like, I find a lot of beginners will literally spend like days on this process right here. This is like

the least important part of the whole thing. It's just something that we have to set up. like you can't you can't skip this, but it's not that important because a lot of people are not really even going to end up on this section of

your website. But we just want to make sure it looks good in case somebody does come around this part, then you know they feel that the website's a lot more trustworthy. Let's try this image. Maybe something like this is fine. We'll go

ahead and click save. We also have this shop now button, but to be honest, I don't really think we need it. Let me see how No, let's put it back.

put shop now. And then we'll put the product as the dog product that we're trying to sell.

And yeah, we got that part done. Now we have the best sellers. We need to add a couple better products. We'll do that in a little bit. And then we can update this collection. Um for this I would say here from our

customers. And then um we need to change these reviews. So again, I'll take another screenshot and put it into Claude.

Say, "Write me three generic reviews for the homepage." It's going to cook up some reviews that we can just plug into here.

All right, back over there. as fast or the second one. Um, what did they put as the headline?

Exactly what I needed. All right. Keep clicking the wrong tab. Y'all going to find that I'm going to do that a lot.

All right. So, then we put that one. These are just sort of trust elements in case anybody ends up on this part of the site. Um, and then put that copy and paste. We're going to be doing a lot of copy and pasting in this

section. And then the last one, go right there. Paste that. And put that in there.

I mean, with this, we're we're pretty much almost done. Like, we don't need to have a lot of stuff on the homepage because nobody's really going to end up here. I'm going to take this brand information thing away. All we need is

those quick links. Um, and we can go ahead and click save. This is already a pretty much ready to go homepage. Like, if you look at um this store that we did, it's a super simple homepage. Like if you look at the one store that we've

been looking at as inspo, it's like super simple. So I wouldn't overthink the homepage at all. And then once you find your product is starting to perform, we can make the homepage all around that product like how these two

examples have done. But in the beginning, we want to keep it um pretty generic.

All right. So I want to now change this collection so that our pet product pops up first. So, the way we're going to do that is go here to the exit and then go over to content, I mean to products and

then click on collections. Here you're going to see the homepage collection and we can add our product that we want right here. So, we're going to put the dog cooling mat.

We really need to put some better products on this store than these. Something a little bit more aligned with what we want to sell, but for now, we'll just do these four. And then you can click on sort and you can sort manually

and make sure that the dog product is coming first. All right. So, let's go back to the store.

And as you can see, it's already looking a lot cleaner from when we started. I'm going to change it so the logo actually pops up in the middle. I don't really like it on the left side there on

desktop. Even though we're optimizing for mobile, we always want to make sure that our store still looks good on desktop. It's very important.

All right. So, we're going to put logo middle center. It asks you for a logo link, meaning like if they click the logo, where do they go? My advice is that you point the logo link to whatever product that you want to sell. The

reason is when you're running ads to your store, you're not going to run ads to this page.

You're going to be running ads directly to this page right here. So, we want to make it so that when people click away, they just end up back here. We don't really want them browsing and shopping around. We want to make it as um sort of

streamlined as possible. We want to keep people where the action is at, which is on this page. But if we revisit the homepage, I would say we're pretty much done with this. Um, I'm gonna take away the search icon.

And yeah, I mean, for now, this is fine. You can also change the way that the desktop menu is, but for now, I'm not going to do that. We're just going to leave it as a dropown. And let's see it on on

mobile. This is a pretty decent start for the homepage, but there's a couple things that are glaringly obvious that need to be improved. These product titles are a literal nightmare, and the products themselves are not that great either.

And also, um, down here, we need to add the essential pages to our website. So, I would say let's get the essential pages in place first, and then we'll start making all these products look a lot better. Let me show you guys how to

set up those pages. These are all the essential pages that you need on your store and we're going to set each one up step by step. So, let's start with the track your order page. For this, we are

going to go to the app store and we are going to download an app called 17 track. This is the best tracking tool out there. Not affiliated with them.

It's just the best one because they have a dedicated tracking page that you can put on your store for free. They have a paid plan, but from day one, you don't need to use it. You can just use the

free one. So, we can get the tracking page. So, once we get the app going, it's going to ask us a bunch of questions. We're just going to hit next.

We're going to hit next, next, start the journey. They gave us a free trial.

The only thing that we need to do inside of here is click on tracking page.

And then it's going to give you the link right there. So we can click on copy.

We can go over to um to our content and then to menus and then main menu. The main menu is the one that's up here on the top. So we can click add menu item and we can put track

your order and then we can paste that. All right. Hit save. the next and just let me show you guys what that looks like real quick. This is what the order tracking page is going to look like. So you see it instantly

generates the order tracking page. So all we all they have to do is just put their order number in their email and it's going to work. Let's move on to the next page which is going to be the

contact us page. As you can see by default here I go clicking the wrong things. As you can see by default Shopify already does one of these built in. So, you're kind of chilling with that. But if you want to customize it,

the way you do that is you click on edit theme and then you go up top here and then you go to the um you click up here.

You click on pages and then you click on contact and then you can make some adjustments here. I don't like that they keep using orange. I think it's really ugly. I'm going just put it black.

And then I would personally recommend that we put our email here. We haven't set up a company email yet. We're going to do that a little bit later. So, we'll come back and add the company email when we're done. But I would also

simplify this is too much text. Just go like that. All right. So, now the contact page is done pretty much.

You could say, um, get in touch with us is fine. We don't want to get too wrapped up in these little things. I promise there's so much more important stuff. This is not the stuff that's going to move the needle, but it's

important that we have it. All right. So, we got track your order. We got contact us. The next page that you're going to need is a frequently asked questions page.

So, by default with the theme that we provide you guys, it comes with a FAQ already built in. So, you guys don't even have to set that up. What you do have to do though is we have to put it

on our website. So, to do that, we go back to the content. We click on the menus and then we are going to put it in the footer menu. So, we can click add menu item. Click right here. pages and then

click FAQs. I also want to add the other two pages that we just did.

All right. And contact. Let me get the exact link because I think I put the wrong tracker.

There we go. I'm going to ditch the search and I'm going to put this guy all the way at the bottom. And I'm going to change to say privacy policy.

I do really like this pro theme because it comes with a lot of these things already built in. So now when we refresh again, you're going to see the FAQ track order and the contact. Let's make sure everything works. Now see, so it put the

other the wrong one. We got to make sure that we put the 17 track one, not the other one. So let me get rid of that.

Let me paste that link right there. Okay, now it's correct. Let's refresh. Click track order again. There you go.

Took us to the right page. Okay, now we have FAQ, track order, contact. The next thing we need is the shipping info and return. So, let me see if it already generates that for us. If not, we're going to create one real quick. So

you can see the shipping policy is there but we need to generate it. So I would do it through claude generate me a shipping policy for my drop shipping store products dispatch in 1 to two days and arrive in 7 to 12 days internationally.

[snorts] Cool. We eventually are going to have to go back and plug in our support email once we set that up. We'll set that up after we do these essential pages because we're going to need that for a few

things going forward. All right, we get that saved. Go back to content menus. And then we need to add that right there.

Bada boom. Hit save. And what else? We got privacy policy and the terms and conditions. So Shopify actually generates the terms and conditions for you. You click on settings and you click on policies and it's right here, terms of service.

And then you just hit insert template. And it's going to ask you for this information. Please fill this out with your information. Because this is a demo store, I'm not going to fill it out, but please make sure you fill that out. And

then now we have our terms of service. We can go ahead and copy this.

And then we can put it on another page. Well, it already created the page for us, but we just need to paste that information. Let me make sure it's not there.

Yeah. So, we paste that. Click save. The reason why we have to have the privacy policy, the shipping policy, all that stuff is because once we start running ads, Facebook is going to scan our website to make sure that we have those things on

our store. So, you got to have them. All right. So, now we need to put that terms and conditions in our footer menu.

Hit check and boom. And then for the main menu, let me see if we can remove anything from there. We can take away the catalog. It's not necessary. We're not trying to sell a bunch of other products. And then we could add

um Oops. We could add the FAQ. Cool. All right. So now when we go back to our store, and I'm going to pull it up here because I want to use the um the mobile preview, this is what it looked like before.

And now when we preview it, this is what it's looking like now. Okay, we've got our um proper links, we've got our essential pages.

I also want to see if I can remove these little social icons, but if not, I'm not tripping about that. It's not that big of a deal. Let [snorts] me go to drawers.

Social media. Yeah. So, we're not going to be able to do that, but it doesn't really matter.

Um, let me see if I can do it here in the header. Just like anything that is a distraction, I try to not have it. Yeah.

So, if we delete these little X's, it should go away. All right. Cool. Now, we got that out of the way. We're looking good. We're looking great. All right. Cool. I want to change this button color, too. I

think we're just going to rock out with the all black vibes. It's what the industry standard is anyways. And we can do some different colors on the product pages, but for this we'll just do it black.

Simple scales. All right. So, we click save. And now we have an almost ready to go homepage. I just need to fix these products here. And we're going to um fix the titles and maybe put a couple different products in there. But for

now, we've got all of our essential pages. Let's make sure everything is working. Contact works. Tracker goes to the Come on, baby.

You refresh. It should work. It's just lagging for whatever reason. There you go. Tracker works. FAQ works.

Could be good to run through these, but I already checked them. They're good. And then down here, we've got FAQ, track, contact, shipping policy. Good.

Privacy policy good and terms good. All right, we are looking pretty solid now. Our foundation is growing. I want to fix some of these products, especially fix our main product and then get to work on building this product page. Check.

Check. Okay, so let's get to work on this guy right here. The first thing that we need to do is come up with a better title for this product. Now, to get some inspo for this, I want to go look at what the

competition is doing. So, let's pull them back up. [snorts] You guys are going to see me do this a lot in my process, and that is finding the competitor and seeing what they are doing. That is the way to do this. That

is the smartest way to um get an idea of what's working is just look at what the people that are uh selling this product successfully are doing. So they're calling it cool pause 2.0. What we can do is we can take a screenshot of this.

And then I also want to give it a picture of the product. And then I'm going to say, "Help me come up with a better product title for this." If the pictures aren't loading, we can just refresh.

All right, I'm going out the whole thing. Make my life easier. Cool. So, now it's going to suggest some product titles for us. This is now where things get very important. Um, Derek calling it the cool pause. I don't want

to call it that. I want to say I need a new name, not cool paws.

[clears throat] They're going to come up with some good names for us to plug in.

Um, let's see what else we got. I like Chillpup. I like Frostmat. I'm actually going to go with Frostmat.

Frostmat's super clean. So, let's go and do Frostmat. And then another way that I like to get inspo is I'll go on Amazon because Amazon is a really visual-based platform. So for you to get top rank on Amazon, your listing has to be on point.

And when you pay attention, you'll notice a lot of the top listings are doing a lot of the same things. Like they will say the the the um they will say uh the size of the dog. It will say

self-cooling, extended cooling, waterproof. For sake of this video, I'm going to probably do go back to the product here.

To edit the name, we're going to go and click on products and then we're going to click right here. So, we're going to call it the frost mat. And then we're going to call it, we're going to put a

dash. You can call it, see what they're saying on Amazon. Say dog cooling mat.

Dog self cooling mat. Maybe something like that. We can delete all this, by the way.

All right, let's um let's pull up another tab with the actual preview. Um, I think we can come up with a slightly better uh second half of the title. I like the first half, the whole frost mat, but I think we can come up with a

slightly better um title for the product. So, let's actually see what they're doing. After we get the product title, I'm going to show you guys a trick to literally use Claw to fill out all this for you. So, don't worry, we're not

going to have to do all this by hand. Um, it's actually an insane trick, but I just want to get the title of the product down. So, I'm going to ask Claude again.

Give me a better second half of this title. Something a bit longer. I also think the text here is a little too small. I'm going to put it as medium or even large maybe.

Um, yeah, we'll call it this. As you can see, my grammar is absolutely awful. I call it the dog self-cooling mat, but self-cooling dogmat's 10 times better. I am a college dropout, so do not forget that. A lot of them on Amazon

and this guy right here are using this whole like 2.0 angle, and I kind of like that. So, I might rip that as well. 2.0.

It kind of gives the insinuation that this is a new version of that product.

It goes back to the whole new mechanism thing I was telling you guys about.

Yeah, that looks nice. I like that name right there. Okay, so now let's get into the cool AI tricks. So now what we're going to do is we're going to build out the shell of this page and then we're

going to get the theme code and we're going to give it to Claude. and Claude's going to rewrite every single thing on this website. So, let's get it looking right before we do that. Um, first I want to fix some of this padding.

Padding is basically the space between the elements. There's way too much space between the elements. I don't like it at all. Um, I also want to fix that here.

So, we'll go to the emoji benefits and we'll fix the padding. It's just too much padding. I don't really like padding that much. Um, we actually don't need to have the price because we're going to be using a

different tool to show the price. So, for now, we're just going to get rid of the price.

And then, um, we have these. We need to change what these say. In this case, there's only one color of the product and it only populated one size of the product. Um, but we can fix that with the supplier. I don't know why

it only gave us one of the sizes, but it's fine. This is the bundle selector.

So, we can put bundle and save. I don't need to put here. Just put bundle and save. We're going to fix this bundle later. So, don't even trip about it. I want to get rid of um the dynamic

checkout button. So, we hit that right there. There are way too many payment logos here.

So, we're going to disable like almost all of them. Get rid of Bitcoin. We're not accepting Bitcoin.

I want to make sure we have that one. I just want to make sure we have the major credit cards and I want to make sure that we show CLA.

This is not going to affect the actual things that they can use to check out, but it just gives them confirmation that these uh payment options are available.

And then we can probably get rid of the master card one. We don't need to put the actual brands of the cards. And then get rid of these one, too. Cool. Get rid of some of that padding.

This is like the estimated shipping time. We can put minimum shipping days five and maximum 12.

And then that's going to dynamically update based on the current date. Um, the text is a little bigger than I would like to say, but for now, we'll leave it. These reviews, we're going to leave them untouched because Claude is

going to fix them. Next, we need to start plugging in some of these sections. I'm going to get rid of this one and I'm going to kill all this bottom padding because way too much. There we go.

Okay. So, these arrows kind of collapse this so we can see what we have available here for the product pages themselves. What we can do is copy the template. That's always worked for me, but I'm I'm going to build it out for

you guys live so you can understand. So, first we'll do an image with text.

So, we're going to put the image with text. This is just going to give us an opportunity to put a clean picture of our product and do some explaining about what it's going to do for the customer.

So, we'll take away some of the padding. Um, this is like a comparison thing comparing to other brands. We're not going to use this for now.

The next thing that I want to add, make sure when you're adding sections, you're not putting this, you're doing like the big one. So, you click right here. Let's see what else we got in here.

Next, we'll do an icon bar. So, this is where you can sort of talk about the best features of your product, the biggest benefits of your product.

So, we'll go ahead and save that. We'll change it to two columns because it will look cleaner.

Then, we'll go ahead and hit plus again. Um, let's use this comparison table instead of the one that they had. This one looks a lot better.

And then let's get rid of this flash sale alert cuz it's very ugly. And also, we'll probably ditch these testimonials.

We're going to add some different reviews later. All right. So now we have a bit of a better shell than before. We've got the reviews. We got the image with text.

I'll go ahead and plug an image here already. And then I like this image. I like to use lifestyle images here so people can visualize the product. This is a nice image but the problem is the people's not going to

be using it on the couch. Like they're trying to use it on the floor. So for this, we'll go on Amazon and see if we can find a clean image from one of the competitors. Let's go to this one.

I want to get one that sort of shows the product in use. I don't know why everybody is deciding to photoshop their product on a freaking iceberg. That doesn't really make any sense, but it is what it is. All right, so I found a good

image to put right here. I'm going to upload it right now. It just kind of shows the product in use and it talks about some of the features of it.

Go ahead and click done. The image has some text on top that I don't like. So, we can click on edit image here. And then we can click on crop and we can actually cut that out. Make sure you

click on free form. And then we can go ahead and just crop that out. And then we can go ahead and click on apply and then hit save.

Okay. Then we're going to go back. And now we have the nice image there.

Um, okay. So, we got the image, im text, we got the icon bar, our comparison table.

Perfect. I will add the testimonials just um anyways, just because we're going to go through and have it generate some stuff for us. So, it will be nice to have this filled out. Okay, we're almost done here with this foundation. I

just want to add a couple more things. I want to add these little um I don't know what you call them, but these little icons right here.

Uh we're going to change those. It just looks nice. It's sort of like an industry standard thing.

Then I also want to add a little bit of text in between the title and the rating stars. Going to put text right here.

Actually, I don't really like how that looks. We'll keep it simple for now. All right. So, cool. Now that we have this basic foundation, we can take this page and we can take the code and we can put

it into Claude. And Claude's basically going to rewrite all of the text on this page. So, we don't have to write any text. It's literally going to save us like 45 minutes. So, here's how we are going to do that.

Let me go over here to online store. Click this button and then click on edit code.

Let me make sure I'm doing this the right way. Yes. Okay. So, you go up here and then you click on templates and then the product. Want to make sure it's the right one.

These are product templates. Okay, this is like the layout that we just created. We just made our own template. And to be super organized, let's do this. Let's click products and then let's click create template. And then let's base it

on the one we just made, the default product. And then call it the product that you want to launch. So say dog cooling mat. Cool. Then hit create.

All right. So then we need to go back again and then we need to assign that template to this product. So we click products, we click right here, and then we click on theme template dog cooling mat. Cool.

Then we click save. Once we have that, now we can go back to online store.

We can click on edit code and then we click on templates. And now you'll see the dog cooling map.

All right. So what I want you to do is copy all this. And if you're not seeing this, you click right here. You click templates and you click right there.

Now, I want you to copy all of this. Okay? I want you to open a new chat.

Matter of fact, what we're going to do is do a new project. We're going to call a new project. We're going to say, "Dog cooling Matt." I'm going to say, "You are my copywriting and marketing specialist. I need you to help me with

writing copy for my new drop shipping product, The Dog Cooling Mat 2.0. We're going to work on ads. We're going to work on the website. I need you to do everything with me.

This is just me talking to it like a normal person telling it all the things that I need. And when you tell it these things, it's going to perform 10 times better. Okay? And then what I want you

to do is copy this and then paste that into the instructions as well. Okay? So now what I want you to tell Claude is I am going to send you a product JSON file from my Shopify store. I want you

to fully understand this JSON file and the way it's laid out before we do anything else. I'm attaching the JSON file. Now we want to change this to um opus. And then we want to make sure we've got that

fully copied. Oop, that's the wrong one. Make sure we've got that fully copied. And then we're going to paste it. And it's going to paste it right there as a file. Now, once you do that, it's going to analyze that file. And the reason why

we tell it to do that first is because we want it to understand the layout before we tell it to change the text because otherwise it'll go through and change the text, but it'll completely break the um the page. So, we really

want to make sure that it understands it. Now, in the meantime, get a couple links together. get the link of your competitor, which we already have, and then get the link of the top Amazon listing, which is this one. We're going

to feed both of these to Claude, and then Claude is going to be able to understand the best um text and the best angles that we can uh use for our copywriting. So, let's let this cook for a second, and I'll come back when it's

done. All right, it's all done. It says I've gone through the whole file. It says that this is a Shopify page template for your product page.

everything. It understands all the sections. Good. [snorts] Perfect. Perfect. Perfect. Perfect. Okay. So, now we're going to tell it, I'm going to feed you my competitor's page and the Amazon listing for this product. I want you to pull the best

elements from them and use that to come up with good copy for this product page.

Once you've got the copy, we will then redo the JSON file with the new copy.

And then we're going to paste this link right here. Oops. And then we're going to paste this link right here.

All right. Now, it's going to take that information and it's going to pull it from um this this website. It's going to take all the best text from here. It's going to take all the best text from here. And then we're going to be able to

um use that copy to improve our page. All right. So, it pulled a bunch of great elements from these pages, and it's going to be pulling these things right here. It's giving all the copy. It's giving the icons.

Perfect. Perfect. It's showing me what it's going to do. So, if you have any changes that you want to make to it, you can do it right now. But, I'm just going to leave it as is, and then we can change it on the

page itself. So you can see like if you were to write all this yourself, this would take you god knows how long. It would take you way too long. So it has three questions.

It says confirm it's no gel. It's not jailbased. Um disregard the variance for now.

Um my name is forgot we named it Frostmat. It's asking for the name. So, I'm just going to paste paste uh the name right there.

Okay, let's redo the JSON file with this new copy. Now, it's going to take all that copy that it just wrote and it's going to put it on the file so that we don't have to manually type this stuff ourself. And

all we're going to have to do is copy the new JSON file and paste it back into Shopify. It's like magic, bro. You're able to make a product page in 10 minutes, whereas before the product page would take 2 hours. Okay, so we're

obviously not going to be like 1,000% done. There's some extra tweaks that I like to do before launching these things, and we're going to get into that after we get the foundation down. But this is saving me so much time these

days. The thing that takes the most time in this entire process is going to be making super clean images and also really nailing the product um offer and the little uh hacks that I like to do to make it convert a little higher. But in

general, this structure would have usually taken you hours, but now we can cook this up and you're going to see in like less than 15 minutes, we'll have something nice. So, I'm going to let this JSON cook, and then when that's

done, I'll come back and we'll paste it into the website. All right, so it finished the JSON for us. It gave us this file right here. It's absolutely amazing how good Claude is these days.

Um, but yeah, you're going to look at this and be super overwhelmed. Don't be.

Just click right here on copy. And then let's go back into Shopify. And hopefully, if it didn't break anything, we can click onto the dog cooling mat. JSON. We can highlight everything, delete it, and then paste it, and then click save.

So, sometimes when you do this, it breaks everything. So, let's see our luck, and let's see if it came out nice.

So, let's go back to the online store preview and then let's go again to edit theme mobile view and the moment of truth dog cooling mats.

All right. So, perfect. It updated all the text here. It updated all the text right there.

Little error here. But in general, it fixed this small error here. But yeah, frequently asked questions updated reviews there. Come on. Yes. Let's go. It looks It looks solid like to do this. Otherwise, it would have taken us forever. So, I'm

glad we got that set up. Now, let's go ahead and click save. And then let's like, you know, let's do the fine little fixes here. So, these emoji benefits are probably one of the most important things. This whole section right here,

we call this the top of the fold. This is the first thing that people are going to see when they come to your website.

So, this has to be on point. This is like the elevator pitch of your product.

So, we really need to nail this. Um, it says right now up to 4% cooler than the floor, cools on contact, no gel, no water, no fridge, non-toxic, and shoe safe. I don't really like these cuz I think they're a little too long. Um, I'm

just going to go for the ones that the competitor had. So, I'm just going to copy these. I never want to copy them like exactly. What I want to do is I want to take them and then plug them in

and then tell it to change them up a little bit. So, I'm going to say change these up a little bit.

Make them shorter. Cool. The simple philosophy that you need to understand is that if it's working for somebody else, it very likely will work for you. You don't have to reinvent the wheel with this drop shipping thing. You just need to see

what people are already doing and make minor changes to it. It's going to save you so much time and so much headache.

So, we are going to change this. Boom. Copy that. And then we're going to paste. Let me get some of these tabs cleaned up. Then, we're going to paste this into the emoji benefits section.

And as you can see, it's already looking a lot better. I really don't like um when it's looking um when this when the text spills over to two lines. I don't like that at all. Say up to four. It's also

in Celsius. Nobody's using Celsius here in the United States, so we definitely need to change that. I don't know why they have that on their website. That's an easy win for us.

7° Fahrenheit cooler. It says on contact, but I'm going to say instantly. Uh, it says pulls heat away 20% faster.

non-toxic and chew safe. Um, I'm gonna say, give me one more bullet point. Instead of choose safe, I'm going to say um, choose slashscratch resistant.

Sounds better. And then we just need one more. Says machine washable. No, it's very important that you tell it to focus on benefits, not features. This is a big principle of marketing that I always teach my students is that we

don't want to sell the features of the product. We don't want to say, "Oh, it's cold." We don't want to say, "Oh, it's going to be um having a scratch resistant material." We want to more so say the benefits of them using the

product. Like talking about how their dogs are not going to, you know, have a heat stroke or they're not going to deal with these problems. That's the things that we're trying to look for.

So instead of saying machine washable, we could say fresh and clean in minutes. I don't really like that one either. Let me let it know. Hold on. You don't have to change the JSON every time. We are just brainstorming copy now.

Let's focus on the pain point of the customer and focus on the benefits of using the product.

I just like to bounce ideas with this and see if it can come up with some better bullet points. The ones that we have right now are fine, but I think we can make them a little bit better based

on the principle that I was just talking about before. So, let's see what we can come up with.

And this is the process sometimes, you know, it's not always like perfect where, you know, you just use AI and everything is just green from day one.

Like you have to kind of play with it and put your own spin on it. If you just blindly follow AI, like you're going to end up having a very robotic looking website.

This is good. Ends the non-stop heat panting because that's the real pain point. Like people don't like to see their dogs in the sun sitting there panting around the house.

Um, this is good, too. A lot of people that buy this product, they are buying it because they don't want their dog laying on the floor.

Like, a lot of times in hot climates, the dog will lay on the cold floor as a relief system. But yeah, this is good.

Now, we have some better bullet points. Okay. 15,000 plus happy dogs, 90-day guarantee, free shipping, I would say. Um, fast and free shipping. I just like how that sounds better.

My golden bed. Make sure everything is good. Okay, that's great. Comfort stars are staying cool.

Rank is in one cool. All right, let's fix this little glitch here. The amperam glitch.

We can fix that too. Built for hot days and overheated pups. I don't really like that at all. So, let's change that.

Change this as well. I wanted to say something more like no more overheating or like Yeah, finally relief from the heat.

Something like that. I really want everything to focus on the relief for the dog.

Finally, give your best friend relief. Finally, give them relief from the heat. Could be good. What What are they saying here?

Made for dogs who can't beat the heat. That's fine. We'll leave the one that I had. Um, now we need to change these little icons. So, we just need to put whatever matches with what it's saying.

I want to see if they have This one's a snowflake. Cool. This one's non-toxic, so I guess the heart actually works fine there. This one's soft.

What could we use for softs? Um, I don't even know what's this. No, that's going to be for the washable one.

Just going to see if we can find one. Maybe star. Doesn't really matter. Something that looks fine.

Okay. Soft and cushion. Non-toxic. It says no toxic, but we need to say non-toxic. Little things like that we just need to fix.

All right. Now, it says frost mat versus ordinary. I'm going to say versus other.

And then I'm going make this small or large. Yeah, medium's fine. I just don't like it when it spills over to the other line. I like it when it's cleanly on one line like that.

Our cool to touch design. Okay. Hey, and then it says frost mat and then basic mat. So, I'm going to put others.

And these guys are like stacking on top of each other. So, let's fix that by making them way smaller.

I guess it's like a padding thing. Um, let me do that. And take away the TM. There we go.

Perfect. What changes say FAQs? Get rid of some of the padding again. All right, these questions. Why does my dog sleep in a floor instead of the bed?

That one kind of sucks. We're going to get rid of that one. Does the match stay cool? What if my dog usually avoids? Is it better if is a machine washable? How do I know if my dog is overheating

indoors? We also don't need that question. It's too generic. Cool. And then these are just some reviews that it plugged in. There's another app that I like to use for reviews, but for testing products, like having these basic

reviews is is totally fine. They work. And now we're looking pretty clean. Um there's a couple huge things that we're missing right now. We are missing the um different variants, so for the different sizes, but we'll fix that in a second.

I also want to make the images a little bit bigger. I think they're a little too small for me. So, let's see if we can do that.

Do this. Um, let me take that off. There we go. Take that off. There we go. So, now we're looking a lot cleaner. I like having images like this.

And then for the dots, we'll do the dots under the media. And then we'll make sure we have the little arrow there so they can click. I like the arrows.

They also have these things called thumbnails. So it puts the pictures under here. Um, for now we're not going to do the thumbnails. On desktop they are there, I think. Yeah, on desktop they're there.

If it gave me the option to do it on mobile, I would put it, but I'm not really seeing it, so it's not that big of a deal. We'll just do one image at a time. Keeps the page simpler.

That's the inspector thing getting in the way. It gets super annoying. Yeah, I'm actually starting to get pretty happy with this. We need to fix the colors. I mean, we need to fix the variance. We need to fix the pricing. I

also want to change the color of this button. We don't want it to be black.

Custom button color. We'll make it green. Cool. The best colors for a button is either green or Amazon orange, but for now, we're going to use green.

Click save. All right. So, now that we've got this going, we need to get better images. We need to fix the bundles, but I think we should fix the bundles and the variants first. I think that's that's going to be

the most important thing and then we'll lock in on the images separately because that fully deserves its own section of the video. Let's just get the foundation right.

So, I want to go back to AutoDS and I want to see what this supplier had. I want to go to the actual dashboard itself.

Sorry, the um the website. So, it says it only has one variant, but when we had looked at this product from the supplier, it had multiple variants.

Let me see if they have one that has the proper sizes in place, and then I'll connect that one instead of the one that we have connected right now. All right.

So, now we have the product and we have all the different variants that should be populating right now. We need the variance in this case because this product has multiple sizes. We can't sell this product without the other

sizes. So, let's let this load up. Okay. So, now we have all the variants that we need. We're not going to do all these colors, so we can get rid of the colors. But this is going to be super

helpful for us because now we actually can get our orders fulfilled with the correct sizes. So before we would have been completely cooked. We would have only had one size. But now we can go ahead and delete all those extra

variants. And now we've got blue in what is it? 1 2 3 4 5 in six different sizes.

I think six sizes is a little overkill. They have five. So we're going to adjust that accordingly. But now we're looking way better than before. Um we could also have the other colors, but I'm a big fan of simplicity. I don't think we should

have a bunch of colors because it creates more uh decisions for the people to make during the checkout. So now we're going to go ahead and click import on this.

And then to get it to how the other um page was looking, it's only going to take me like two seconds and I'll show you how I'm going to do that.

[sighs] Okay, we click right here. Here's the product. Want to make sure everything's there.

The images kind of suck in comparison to the other ones. I'm not going to lie, the images were way better than the other ones, but it'll be really easy to add those images, so I'm not really tripping about it. Let's go back here

over to products. And then here's the new product. Let's copy the the title from the last one.

And honestly, like I could have cut this out of the video, but I'm including because maybe somebody watching will run into a similar problem. So, you know.

All right. Now we put that. Only thing we have to do to make it look like the other one is put dog cooling mat right there. And then you ready? We click on preview. Let me put it. Let me put some

of the images in there too. You can click on select existing. And then since we had this product already uploaded, all those images are already there. So we can just go like that. Quick fix.

I like to include the mistakes too because it shows that like you know this is not perfect. Like if I did this and it was perfect and then you guys tried it and it wasn't perfect, it would you'd

be like, "What the heck?" So I like to show even when I mess up on these things. But yeah, now now we're looking much better. So we have the color and then we have the different sizes. Now what I want to do is I want to copy what

they did. So they've got all these different sizes. I'm going to screenshot this just to make my life easier. And like I do this sometimes. This is just shows you how lazy I am. AI made me lazy. and say make this copy and

pasteable, pastable. This is just gonna save me maybe two minutes, but two minutes is 2 minutes.

Life is short, man. We got to we got to maximize our time. [snorts] Cool. So, now we're going to replace these crazy looking titles with the ones that they provided. And we need to put it in order. I'm going to ditch the

extra small one. I don't think that. Yeah, we don't need extra small. Those are like for cats. And yeah, we're going to put small, medium, large, extra large, XSXL. And then we're just going to copy these one by one. So,

um I'm going to say only do lbs, not pounds. I mean, not kilos. Little things like that. You know, the competitor was using a lot of Celsius and kilograms. We're going to simplify it, make it easier.

All right. Medium. large XL double XL. Sweet. Perfecto. [sighs] All right. Now we click [gasps] back over to the preview and then we need to change.

Oops, I made a mistake there and my mouse just died. One second. All right, I fixed my mouse.

Let me exit that. Um, I don't know why this is glitching like that. Instead of saying the name of the variant, it's saying like small up to 11 pounds. Let me see if I can edit that in here.

Sometimes, guys, we run into these stupid little bugs and they can end up taking way more time than they need to.

Let me make sure we're on the right product. This is the old one. Get over this one.

Okay. product info variant picker. Ah that's why now we click save and it should show the correct thing.

Let me put it as name. There we go. Okay, cool. All right. So, now we've got color, we've got size.

We almost don't even need to put the the color one because it's like there's only blue available. I'm also going to change this because we have so many options. I'm going to change say drop down. I did a comma so it it does

both of them. Just looks cleaner. Okay, we're getting somewhere. I am going to take away the blue color because it's a bit redundant and it just clutters everything up a little bit. So, I'm going go back to the

product. I'm actually going to hide the other one so that way we don't get confused.

I'm just going to check the box here and I'm going to put set as a draft.

And then we're going to go click on color and we're just going to delete this.

Let's hope it doesn't break everything. It's not. All right. So, now we have that and we have the size.

All right. We're we're we're making some real progress now. Um we need to nail the pricing and the offer. If you look at the competitor, you can see they've done a really good job at this. Um, but I'll be honest with

you guys. I have been filming for like two hours today. So, I think we're going to pick up on this tomorrow. Tomorrow, we're going to fully finish the product page. We're going to do all of our images. We're going to make our Facebook

ads. And I'm going to try to button up this entire thing. So, we will be ready to launch. But, yeah, I would say from where we started a couple hours ago to where we're at now. Let me show you the

updated preview on mobile. Like we're looking pretty good. We got ourselves a nice homepage. We just need to get our product in there. Let me do that real quick.

Make sure add it to that homepage collection. We've got oursel a nice looking homepage and then we've got a product page that is absolutely coming along. Got all the text on there.

Got good pictures, icons, testimonials, everything. So, we're making some real progress. Um, we're going to finish this up 100% in the next session and we should be ready to launch pretty soon.

So, here's what we got so far. We've got a I would say 70% done product page.

We've got our template set up. We now need to go through and create the product images and build out the offers.

I'm going to go ahead and build out the offers and pricing first because it's very important. So to do this, we're going to go back to the product section.

We're going to click on the dog map and we can change each price individually based on the size. Now I need to check two things. One, I need to check how much it costs per each. So we need to go

check on our AutoDS dashboard. And then I want to see what my competitor is charging for each of these sizes. and we're basically just going to take their pricing if we have the opportunity to do so. We can undercut them if our supplier

is giving us this product for cheaper, which I think they are. So, let's see.

We're going to go to the product and we're going to click right here and we're going to go to the variants.

So, these are the prices per. In this case, they're extremely cheap. Um, this one is not costing us anything compared to what the other one was costing us.

Pretty sure the other one was costing us a lot closer to like 20 $30 per unit.

That honestly concerns me a little bit regarding the quality. So, what we could do is we could do a sourcing request.

And then with the sourcing request, we can see different versions and potentially get a better um quality version of this. But regardless, we're getting this for around a dollar for the cheapest one and around $5 for the most

expensive one. So, let's go ahead and come up with some prices. Let me just do this request in the background. Cool.

So, they'll come back to me in like 24 hours with a potentially better uh higher quality version of this product.

But for now, let me screenshot for now, let me screenshot the different prices and feed it to Claude and have it help me come up with the pricing for our product. So, I'm going to go to variance here and then we're going to screenshot

this. go back to Claude and paste that. And then we're also going to let's say small is 54 and XXL is 99. So I'm going to also give it that information. Say what should I price each size at? My competitor is doing $54

to $99. 99 for double XXL, 54 for small, and then everything in between. I think my competitor's cost of goods are much higher than mine. So, we could potentially undercut them on this product.

Okay. So, we're going to submit that and then it's going to help us come up with some pricing for our product. Not only are we going to need a main price, but we're also going to need a compare at

price. So, we're going to cook up on all of this. Um, in general, it's easiest to just use the prices that your competitor is using because if they're getting sales on this, we know that this price is validated. But

if we have the opportunity to undercut them, which in this case we do, we always should do that. Um, the goal is not to be at a race to the bottom and to be the cheapest one in the market, but

any little edge that you can get on your competition, you always want to take those things. So, if you have the opportunity to cut somebody's price by a couple bucks, if you have the opportunity to throw something in for

free for the product, um these are things that you want to be doing. If you have the opportunity to introduce a new size or a new color that your competitor is not doing, these are the things you want to be doing because it's going to

make you stand out from the crowd and ultimately give you that edge. Drop shipping is a game of edges. You want to try to find areas where your competitors are lacking and improve upon them. So, let's see what it's saying right now.

It's just yapping, yapping, yapping, yapping. Come on, give me the prices, brother. Thank you. All right, so these are the prices that it recommends. It says $44.95.

I don't like 95. I always do 99. So, let's just kind of start copy and pasting these prices over. And the easier way to do this is check all and click on bulkedit. And it's going to give you this uh thing right here. And

then on the columns, you can also add the compare at price. So now we can just click and then we can double click and paste. So I'm going to do $44.99.

And then what's the next one? They say 52.95, but that's a weird number. I like clean round numbers. So let's do $49.99.

[snorts] Then this one's $59.99. That's fair. Then this one is $69.99 and the other one's $79.

All right. And then as for the compare at prices, I want to lean closer to 50% off. So if it's 40, let me just copy and paste it. It's faster.

So I'll say, give me the compare at prices for this at 50% off. I always typically like to do um 50% off and I'm going to change this because we got it on like a overkill version. We're just

going to do sonnet and we're going to just do low. This is going to allow us to get responses way faster. So, let me paste these prices.

All right. So now you're going to get responses like at the snap of a finger.

[snorts] It's literally making fun of me for being [ __ ] It's like if these are the sale prices, all you have to do is multiply it by two. It's like I know that, bro. I just I just am lazy. That's

why we use AI these days. Okay. Don't judge me, Claude. Um what are they running? Yeah, I mean they're they're doing the 50% off, so we might as well do the same thing. So, um 99 boom 199 39 and 59.

Okay, so now we have accurate pricing for our product [snorts] and the margins on this thing are kind of insane. I mean, if we're fulfilling it for the price that it says here on AutoDS, which is like anywhere from $1 to um $5, not

including the shipping. I mean, on our cheapest version, we're going to be getting a profit margin of over 30 bucks, which is solid. That's exactly what I like to look for in any product that I'm testing. So, we're looking

super good on the margin side of things. And now, if we go back to the preview, it should have updated our prices. Yeah.

So, now it's looking much better. The next thing that we need to do is set up bundles the way that these guys have their bundles set up. It's the same way I set it up on all of my stores. Here's

um here's another one for example. I set up bundles with this app right here called Kaching Bundles. And I always like to give away items for free just like the competitor is doing on the other website. And the logic behind this

is very simple. people have the opportunity to go buy this same exact product on Amazon. They absolutely can just go get the product on their own.

So, how can we stand out and get them to make that impulse purchase? Well, it comes down to having a great offer. And at this stage of the video, I really want to get super in-depth about the offers. Essentially, the offer is

whatever you're promising that the person is going to get if they buy from you. A lot of times people will just put a offer of a discounted price. That is what they will just stop at. And that's fine. That will get you some results.

But if you really want to have success, you need to start implementing serious offers. You need to start implementing irresistible offers. Like check this out. So I can buy one of these mats for 54 bucks. Or I could buy one get one

free. And I get free chews, free balm, free paw cleanser, free glove wipes, and oh, that's all the same kit, but you get basically you get, they say you get one for free. Whoever cooked up this offer made it very confusing by the way, but

the idea of it is very good. You get all these things, $90 worth of stuff for free. Well, then you say, "Okay, well, if I go on Amazon and get it, I'm not going to get all these things." So,

that's a pretty good deal. I'm going to pull up the one that I did here. For example, this is the Pilates power pack. So, you get the reformer and you get free socks, you get a free PDF, and you get a free sweat belt.

These are things that you have to do. I'll show you another great example. This is a store that is doing over a million dollars a month right now. And you can see they do the product and then they do a 30-day program. They do a

community. They give you a free belt, toning cream, detox tea. So offers are crucial. Like you need to have an irresistible offer. So in the case of this product, I think the competitor has done a good job here. They've do a paw

cleanser and they do pet glove wipes. But I want to ask Claude if it has any other ideas of products we can do for a free gift bundle. So I'm going to say, "This is my competitor's offer. I also

want to do a free gift bundle. Can you give me some better product ideas instead of the ones that they're using?

Something that is cheap and easy to fulfill. I want to do two or three free gifts with the offer.

[snorts] So, it's going to cook that up. In the meantime, let's take a look at our store on mobile. And oh, also, let's get downloading the app that we need to do this. It's called Kaching Bundles. So, click right here on apps and then go

install Kaching Bundles. I'm not going to make you guys install a ton of apps, but this is literally one that you cannot live without. So, make sure to get it.

And yes, I am drinking matcha. This is what happens when you become unk. All right so we can do the free trial. You are going to get charged 15 bucks a month, but this is an essential app. You need this.

Like, no question about it. Okay, so inside of here there's a bunch of different options. My two favorite are the progressive gifts and the simple quantity breaks. For now, let's do the quantity breaks because what this does is it allows us to put different um

things based on how many they get. So, what we can do and what I've had a lot of success with is pretty much something similar to what the competitor is doing. So, we can say buy one and then we can also do the buy one get one

free. So, we can do 1x frostmat 2.0. [snorts] Um, and then we can leave the label as is. [snorts] And then for the second one, we can do exactly what they did. We could say actually what I'll do is I'll do buy two

get one free. So then they get three mats. So [clears throat] this one will be most popular. We'll change the quantity to three. And then we need to do um so we put buy two get one free and then

we can click right here on add gift and then we can put multiple gifts. So first we'll give them another frostmat for free.

And then we can add more gifts. So, let me go and click add gift. Single gift.

We're going to plug in some more gifts here, but for now, let's just get the template set up. So, now they're going to get another free mat, and then they're going to get two more gifts. So, this is great.

We'll go ahead and click save. the color scheme is not aligned with the store.

So, we'll fix that in a second. But first, we need to enable this on our store. So, click on whatever it says activate app embed and then just click this check box right here and then hit save.

Cool. So, now it's going to pop up on our product page. There you go.

And now we can also get rid of this. We could even remove the other price because it shows the prices there.

And as you guys can see, now it's starting to look like a legit store. I don't know why it's green. That doesn't look good on our branding. We're going to go ahead and switch it to black. So, let's go back to Kaching. Okay. So, now

I want to change the style of it because I don't really like it being all um green and stuff. So, we'll change that to black.

Change that to black. The other little things having a a hint of color. I don't mind it actually. It looks kind of nice. Maybe instead of the green, we'll make it more like a bluish.

Copy that. That's a little bit more on brand. I think that's a little too much.

Maybe something like this because it's supposed to be frosty, right? So, let me just tone it down a little bit more. Maybe like that.

Yeah, that's fine. So, we'll hit publish on that. Now, there's still a couple things I need to fix with this. I don't want it to say standard price. Get rid of that. One x frostmat 2.0 is maybe a lot. So,

um one frostmat. All right. And then we don't really need to say anything else here.

Now, this one, we want this to be selected by default. I also don't need save and you save.

So, I'm going to take away this one and I'm going to put um get for the whole I'm I'm just going to say I'm just going to leave it as is to be honest. We could put something else there, but there's

already a lot going on. So I would leave this. Maybe what we can do is we can put plus three free gifts.

That's nice. In this case, it's two free gifts. All right. And now we can hit publish on that.

Okay. The next thing that we need to do is get the gifts in place. So, let's see what Claude camp with the gift ideas.

Pet cooling bandana. Let's see what that is. Never heard of that in my life.

Just be making stuff up these days. Eh, that's not really that good. If you want ideas for gifts and upsells, you can easily just go to Amazon and then go find the listing of the product that has the most sales, like this one.

And then we want to look for what else pops up in here. So, this is like a cooling blanket. That's pretty interesting.

And then this is like an absorbent mat. That's a little different. They give a travel bag right there, but I would probably I would probably do the blanket, honestly. I think the blanket's pretty interesting.

Maybe it's a little too similar, though. See what else we can find in here.

The one product that the competitor did use for the upsell that I liked was the paw cleaner. So, we can definitely use that one. But I want to see like dog summer products.

Just trying to get ideas. This is cool. Dog sunscreen. I never heard of that in my life.

And this is a dog paw protection m um wax for hot pavement. Let me see if we can find some good dog sunscreen option.

The dog sunscreen is really really good idea. Never have I heard of somebody putting sunscreen on a dog, but it seems like a new trend. Yeah. So, this is cool. Let's do this one.

So, let's take this one and then we'll go and we will go to apps back to AutoDS and we'll import this to our store.

You can do a lot of stuff here inside of the app, but I just like doing it from the platform. It's It's way easier for me.

All right. Add products. In this case, we're not going to have to do as much editing as we did before. So, that's going to be nice since we're just having it as a gift. So, we'll do the sunscreen. And

what else? What else? This is like a cold super cold dog bowl. It's kind of an interesting Yeah, we can call it We can call it like a cooling dog bowl.

So, I'm just trying to find the steel dog bowl. All right. I'm getting to that point where I'm overthinking the little stuff. But yeah, let's go ahead and use this. It also matches our color scheme, too.

And we'll import that. Okay, it's all imported. Now, we've got the dog bowl. So, I'm going to click on this and then we're going to change it.

We're going to make this stupidly simple. We can just go ahead and import it and then we'll change it on Shopify.

The other one is still uploading, but let's go to the product section. Let's see if our bowl is in there. It is.

We'll call it just cooling dog bowl. For the free gifts, it really doesn't matter. You don't have to do anything except for update the pricing. So, for now, I'm going to delete the other variants and I'm just going to say that

this is $9.99. Yep. And then now we can go to free gifts and we can select and then boom.

Cooling dog bowl. Free cooling bowl. And then once the other gift is imported, we can add that one as well.

Let me go and check on it while we're waiting. All right. Now, we got the dog sunscreen, which again, I still think is a bit of a ridiculous product, but it's selling. People are buying it, and it makes sense with the offer that we're

running. So, it's also costing us next to nothing to fulfill. So, I rate that.

I mean, it's a strong angle to lean on and it's a new mechanism, so we support that. So, anyways, um it's imported now.

Let me go to products and then let me change my posture and then let me change the title of this.

Say dog sunscreen. Cool. Um I'm going to change the picture to this one because it looks cleaner.

And then we want to put the price at $9.99. Another thing that we need to do is we need to click where it says right here, sell when out of stock and then hit continue.

We're going to actually need to do that in all the products. I forgot to do that, but we'll fix it right now. The reason for this is that we're going to be drop shipping anyway. So, in the beginning, we don't really need to track

inventory like that. Doesn't really matter. And it's also going to be super glitched otherwise. So, just go to all your products and then do what I'm doing here. go down um check all the variants, click these three dots, and then click

continue selling when out of stock. All righty. Now, when we go back to Kaching Bundles, we can add the other free gift.

All right. I don't know why the image is incorrect. But it should update. Um, I can update it manually too. Let me just go get the image from the product page itself.

Show you guys how to do that. Go to the product. Go to dog sunscreen. Click on the image. Click on up here and download it. Put it in your store folder.

Then go back to Kaching and then click on edit image and then put it right there.

I jumped the gun and did it a little too fast. So that image is not going to load. Now it's good. All right. Now we hit publish and we've got ourselves a pretty nice looking offer. The only thing that I

want to do is fix this price. So like you see how it says like 7650. It's a very strange price. we can hit uh fixed price and then what we'll do is we'll do $79.99.

So let's ask it what's our margin on buy two get one free for $79.99.

I just want to see how much profit margin we have to work with here. I think we're going to be pretty healthy though.

As long as we got, you know, 40 bucks, 30, 40 bucks to spend per customer, we're in a good spot.

So, it says, let's see. No, you should definitely still come today. I'm just letting you know what's going on and what I discovered.

All right. So, we have really healthy margins on this. We have around $48 to $60 gross profit with the buy two get one bundle. That's not adding in the free gifts. But in total to fulfill the free gifts, it was nothing. It was like

couple bucks here and over here literally like pennies. So, maybe it's going to add an extra five bucks. But, we've got really healthy margins on this. So, now I'm going to go ahead and click on publish. And then we're going

to take a look at our offer and our bundle. And you guys are going to see that this is finally starting to look like a legit store, something that is actually able to go out and get sales.

All right, let's click on the Frost Mats. And there we go. We've got our benefits.

We've got our bundle here. We've got our free gifts. And then what's really cool and the reason why I love Kaching so much is that with the free gifts, when you click add to cart, let me click it. When you click add to

cart, it automatically adds the stuff in the cart and it makes it free. So to the customer, it looks really good. Like they're like, "Oh, wow. This is I'm getting this for zero. I'm getting this for zero." It really helps a lot with

conversions. So, in the next section of this video, we're going to touch up these images. Even though, honestly, off the rip, these images are nice. We're going to work with AI to make them even better. And then we're going to be done

with this website and we can start working on ads and get this thing launched. But I'm really happy with what we got so far. It's time to finally put the finishing touches on it. All right, let's talk about product images. Product

images are without a doubt one of the most important parts of your entire website. Humans naturally, especially shoppers, are very visual. You can put the perfect words on your website. You can spend hours writing all the best copy, but at the end of the day, the

majority of the people's attention is going to go to the photos on your page.

Think about your own browsing experience when you shop online. You're going to go to a page, you're going to swipe through the pictures, and then if you're interested, you're going to read more about the product. You also have to keep

in mind that your consumer is coming from a platform like Facebook or Tik Tok where they're being spammed with high dopamine content, videos, pictures, funny stuff, uh very dopamine cortisol spiking content. So your images not only have to be appealing, they have to also

sell your product and they have to get the people's attention. So when we do our product images, it is not something to just brush over. We're not supposed to just take the pictures from our supplier and leave them on our store.

Sometimes we get lucky. Sometimes we get blessed and our supplier actually provides really good images for us to use for our products. And in the case of the one that we're doing right now, there are some great images, but they're

still not up to par. And these are the things that you can do to get an advantage on the competition, spending that extra time to make great images.

Now, it used to be very difficult to make good product images. You either had to take pictures from the internet and do some Photoshop jiu-jitsu and make them look insane with your own skill, or you had to pay somebody to go to a

studio and shoot your product professionally, which honestly, none of us have the money to do that. These days, it is easier than ever to make the dopest product photos of all time because AI will literally do everything for you. And it can do anything. I can

take a picture of this peppermint and I can say, "Put this peppermint on the top of the Eiffel Tower and make somebody doing a handstand while they're holding it." And it's going to do it. There's no limitations to what you can create and

that is amazing. So, right now, we're going to make some super clean images for our product. I want to show you an example and we'll look at actually a couple examples together of some good product images. This is a case study

store that I built for my private mentorship community. And by the way, if you guys are interested in that, there is a link in the description for you to apply to work directly with me and my team. But you can see right here,

especially if we shrink it down to the mobile view, where do your eyes go immediately when you come to this page?

Immediately your eyes go to this text right on top of the image. It instantly grabs you and it makes a big bold claim that you will be able to lose 200 calories in just 15 minutes a day. We

are selling the main benefit of using this product and that is crucial for a great image. We're going to look at a couple other examples together, but let me show you the rest of these images.

This first image not only sells the main benefit of the product, but it shows the product and it also gives them an offer.

This is a great product image that will convert extremely well. As for the rest of the images, again, we like to focus on the benefit of the product, showing somebody using the product live. We like to talk about all the things that they

can get from the product. All these are AI, by the way. These are 100% AI generated pictures. Not even this woman is real or these women are real. So, none of them are real. It's fully AI.

And then we just show the product kind of in a hero shot with some other other uh benefits. We show some of the other features right here that it has resistance built in and then we do testimonials of the product. This is the

basic template that I like to use for the product images on my site. Let me show you another one. This product page was converting at around 7%. Which if you know ball, that's pretty incredible for a drop shipping store. And again,

you can see we put a big clean claim right on top of the page. We showed a product. We focus on what they are going to get from using the product. We don't sit here and talk about all the features

and everything. We focus on what they're going to get. Blackheads gone in 5 minutes. We show the results from using the product. We show the different um flavors or whatever the different styles we have. And then we also include a

guarantee on this one as well. And the guarantee is super powerful. The product images templates that I use, it's not one sizefits-all. It's dependent on the product. the same thing is not going to work for every product because obviously

they're not all, you know, a cosmetic. The other one is more like a fitness product, but the principles stay the same. And the principles are that we want to show them what they're going to get from using the product. We want to

show them what they're going to um the end result because remember, people are not buying a clay mask stick. They're not buying a plastic tube of clay. I mean, I guess they are, but no, what are they buying?

They're buying clear skin. They are buying confidence. They are buying the ability to attract a more suitable partner in their life.

They are buying better intimacy in their relationship. Call me crazy, but what I'm saying is very true right now. When people buy cosmetics, when people buy fitness related products, they're not buying the product. itself.

They're buying the dream. They're buying the end result. Nobody wants this hunk of plastic in their house. But everybody wants to have their dream body in just 15 minutes a day. Okay? So, I'm really emphasizing this before we go into the

product images so you can understand the principles because the principles matter more than anything else. So, the first question you have to ask yourself when generating these images is what is a person buying when they're buying a product like this? I've mentioned it a

few times in this video, but the people are buying happiness for their pet. The people are buying comfort for their pet.

The people are buying peace of mind for themselves as being a pet owner. So that's what we need to sell. Okay? We need to sell to these people that this product is going to give them those things. So let's take a look at our

competitor and get some inspiration on how they are doing this because that is always the best first step. So, the competitor has done a really good job of showing the heating effects of the product. And in comparison to our

listing where it's placed on this very cheesy ice cube background, we can actually see the product here live and in full effect. So, I want to do something a little bit more like this.

And you guys are going to be blown away at how simple it is to execute something like this.

Now, our competitor has basically focused their entire page on the smaller dog here. I think they show other dogs, but to stand out from our competitor, I want to focus our listing on the bigger dogs. Matter of fact, let me let me see

based on research which are the dogs that are most um dealing with overheating. Which type of dogs overheat the most in the summer? I want to see um I want to see which dogs are having this issue. So it says French bulldogs,

English bulldogs, pugs. That's kind of what I was thinking. Like the the Frenchies, I always see them. They're freaking sweating like crazy. And I have um an American bulldog and or an American bully and she is always panting

and getting super hot whereas like a corgi is not really having that. So we know that this style of image is really good for them. And we're going to revisit this a little bit more when we get into the ads of figuring out our

customer avatar. But maybe we're going to take the same template that's working for them, but apply my principles and also change the dog breed to being one that is a little bit more on brand with this problem.

Okay, so let's get started. The tool that we're going to be using to do this is called Higsfield. Higsfield right now is the best tool on the internet for generating images and videos. It is absolutely freaking ridiculous how good

this website is. All this stuff that you're seeing right now on screen is generated by AI. It's actually scary how good it is. Like it looks like real life. I think we're about two years away from fullon movies being produced with

this that people are watching and not even knowing that it's AI. like it's crazy the stuff that you can generate on here. So, let me show you how to use it.

This is um a this is not a free tool. It's free to sign up, but you have to buy credits, but they're they're pretty cheap. I think they they cost like a couple cents per credit or something.

So, this is like non-negotiable. You need this tool. I couldn't live without this tool in the modern era. This not having this tool is like the equivalent to not having internet in the AI world. You need stuff like this. And just so you can

understand because I know you guys are gonna be like, "Well, doesn't Chachu BT generate images? Doesn't um Gemini generate images?" Yes, it does. What Higsfield does though is it basically has all of the models, meaning all of the computers from those companies, and

you can use them inside of here. Think about this as like a toolbox. Like you can you can pay for a hammer or you can pay for the entire toolbox with every tool that you might ever need. Okay? And

y'all would think I'm sponsored the way I'm glazing this product, but it's really that good.

So, what we're going to do first and foremost is we're going to take this picture from our competitor. So, a lot of times when you come to a competitor's store and you try to rightclick on their images, it's not going to work. You see

nothing's popping up here. There's extensions that we can use to fix that. One of the extensions actually comes from Trend Track. Um, you guys saw me using Trend Track earlier in this video, but they also have a Chrome extension. I

use Google Chrome. I I love Google Chrome. The Trend Track Chrome extension is incredible because watch this. We can click right here on the magic tools. We can remove the protection. So now we can right click on their thing and download

it, which is crazy. But then also they even have a thing to toggle download buttons. So you could just click right here and boom, now you got your competitor's best photo.

So we got this photo. Now we can bring it back over to Higsfield and we can drag it into here.

I'm going to change this to auto and let Higsfield decide which model it's going to use.

But the first thing that I want to do, I want to change this dog with I guess we'll probably do the French bulldog, I think. Let me What did it say? What did it say was the most overheated one?

Yeah, it said English Bulldogs and French bulldog. Let me see the English bulldog again.

He looks like an overheater for sure. So, what we can do is we can find one of these dogs.

Maybe this guy. He looks a little tired. I'm trying to find one that looks a little tired. We can get a picture of one of these dogs and then we can feed it. Maybe let's try this one.

Copy this. And then we go back to Higsfield. And we can feed it both images.

And now, just as we've been talking to all the other AI models, we can talk to Hicksfield. We can say, I want to change the dog in the first image with a dog that looks like the one in the second image.

Make sure that the dog is laying down, matching a similar posture as the first dog, and make the image look natural.

Don't change anything else about the image except for the dog because we want the dog to look like he's comfortable. It's probably smarter that we don't have a panting dog. So, I didn't really think about that, but as I

was typing the message, I I came up with that. So, let's get a let's get one that looks like he's chilling. English bulldog chilling.

There we go. No. Um, he's kind of chilling right there. Let me see. But he's a little too sleepy now. Now he's chilling trying to find a good picture. And I'm just very picky about these little details. So So bear with me, y'all. But

I want to find just a good picture that we can use that everybody's happy with.

He just looks sad. Why do all these dogs look so sad? Let me use a French bulldog. He probably going to look less sad. Yeah, the French French bulldog look way happier. Yeah, like this guy right here. Yeah, exactly. The English

bulldog is too depressing for me. Okay. Boom. Paste that in there. Now, down here, it's going to have the different aspect ratios. We're going to leave it at 1 one, which is a square image. We want to only use square images

for our website. And then also the quality. Um, we're going to leave it at 2K right now. We don't need to put at 4K. And then the batch size. When we do this, it's going to generate four unique

images. So, they're all going to have slight variations so we can pick which one we like the best. Now, I'm just doing this to get an idea of the image.

Once it replaces the dog, then we're going to go and we're going to fix the other elements. We're going to change the text and we also need to remove cool paws. And we also need to change the mat

to not be the leaf, but to be the um rectangular one that we're using. So, let's let it generate and see what it cooks up. Like, are we are we being for real right now, guys? Like, is that not

the cleanest edit you've ever seen? It replaced it right here. It replaced the cool paws and it I mean, it didn't replace the cool paws. It replaced it right here and it replaced the dog and it's flawless. And we have multiple

variations. But this is why I always generate four because as you can see, like it didn't change the dog on the bottom. But this one's fire. So now we can put it back into Higsfield again.

Delete this prompt. But this app is so crazy. Like I if you didn't think we're living in the future yet, let this be the testament to that.

So now let's go back to our website and I want to get a clean picture of the mat itself. So these images are not blurry, but for some reason they are appearing blurry, but they're not blurry. I already double checked that. So let me

go get it directly from here. So I need a clean image of the mat on the floor.

So, yeah, like this one. So, I'm going to screenshot this. And now we're going to go back to Higsfield.

And then we're going to say replace the leaf shaped mat with the blue mat in the second photo.

Do not change anything else about the photo except for the mat. And make sure the dog is laying on top of it in the exact same way. The photo should look the exact same.

The only thing that should change is the mat. And sometimes you got to talk to it a little bit like that because it can make stupid mistakes. Like you just got to you have to make it undeniable what

you're looking for out of it and it'll give it to you. Well, we'll see. But now I'm trying to get it to replace the mat with the leaf one with the one that we're selling. And then after that, all

we're going to have to do is just change the text on top of the screen. We'll use Claude to come up with some really good text for the top of it. We're not going to have to come up with that oursel, but

let's see if it successfully changes the map because that's a pretty big change. It might mess it up and if so, we're going to have to hit it with a couple more prompts. But let's see. I would say

the one thing where Higsfield kind of can fall short sometimes, it did it perfectly, but the one thing where Higsfield can fall short sometimes is like if you ask it the same question many times or give it the same photo

many times repeatedly, it will start to mess it up really bad. But in this case, it's just passing with flying colors. I mean, here's four flawless generations here.

So, let's copy this one. Okay, so the last thing that we need to do is come up with some copy for the headline and the guarantee. So let's open up a uh instance of claude with our project that we created earlier today.

This project already has some information of the product because we have been speaking to it. But now let's feed it the image that we just made. And then let me go and feed it this image and then we'll tell Claude

please. Bro, I'm sitting here saying please to AI. Bro, what are we doing? Um, change the headline. No. All right, lock in.

We need to change the headline on the first image. Help me come up with some good short headlines in the style of the second image. Headlines that promise a big result in a short time frame with a guarantee of it being free. This is a

cooling dog, Matt. I just brain glitched here. Let's just let's just start working and let's let's bounce ideas with it. Um, you don't have to say please to the AI, but the reason why I say please to AI is because if you

guys ever saw iRoot, man, I think they are coming back for us. So, you guys have to uh be nice to these guys. These Whimos on the street are going to start running over everybody. So, says cool down in 60sec, 9% instant chill. Um, no

more heating in 5 minutes. Cooling seconds. Panning stops in 5 minutes or it's free. I kind of like that one.

Let's try it. Um, so maybe we just do up to nine. Let's try a couple different ones first. Let's do the one that they recommended. So, let's do panning stops in 5 minutes or it's free.

Back to Hicksfield. We're going to paste our favorite iteration of this. I like this one because there's no logo on it. Makes my life easier.

And then we're going to do I want to change the text on the top of this image. Do not change anything else about this image.

But I want to change the text to replicate the style of the text in the second image exactly.

Do not change anything else about the image. Keep it exactly the same. Okay. Let me paste that. And you guys will see like when I first started using AI, I had all these like copy and paste prompts that I would use. I would make

sure everything was like buy the books. But these days, I just talk to it like a normal person and I get way better results. For very very complicated projects, you can ask Claude to give you prompts. Like if we didn't have base

images and we needed to generate an image from scratch, I would use Claude to help me cook up that idea. But when we have an image and we just want to make minor changes to it, we can talk to

it just like this. So hopefully now it'll give us one with a better headline and then we can plug that into um Higsfield one last time to get rid of this cool pause branding and then we will have an image for our site.

This is the same tool that we're going to use to generate our ads as well, but we'll visit that once we get there.

Let's see if it did it correctly. Yeah, this is clean. It's not It's not like I don't really love the styling of it because as you can see like the text maybe doesn't really match the aesthetic of the rest of the image.

And I also don't really like the claim now that I'm reading it. So, let's try to generate it with a different claim.

And also, let's use this style instead, like a more a more chunkier style. The thin style doesn't look so good on this page.

So, let's throw this in there. And then let's use a different one. Um, let's do cool down. Um, let's do up to 9° cooler in 60 seconds or it's free. Yeah.

Make sure the second line or it's free is in bold slashemphasized. All right, we're giving it a big task here, but it should be better this time.

Oh, it's 9% cooler. 6 seconds free. Okay, one thing that it really did that's like just incredible, like it's just little stuff like this. Look at how it put the text behind the dog's ear and it cropped the dog in front of it. Like,

bro, like that's that's details, man. Like, if you try to do that in Photoshop, it would take you a good like I mean, for me, maybe like two minutes, but for anybody else, maybe like 10 15 minutes because you have to like

manually click and pen tool around the ear, but it just did it. All right. If this works, then we pretty much have a finished image. The first image is the most important image. Like when we look at all the successful drop

shipping stores, that first image is always where you're going to put the majority of your attention. The rest of the images are very important, too, but the first one you have to nail because it is the first thing they see when they

come to your site. All right, this is really good. This is really, really good.

Sweet. So now the last thing we need to do is get rid of where it says cool pause. So we copy this image and then say replace the word cool pause with The cool pause word is in the bottom

right. I'm not gonna I'm not even going to say that. And then I want to see the rest of the images that we have cuz honestly like off rip, I might just be able to use these uh supplier images for for the

rest of them because they're really clean. Like this is really nice. This is really nice.

So, all right. Let's see. the X field. See what you got. Watch it mess up. Now, the easiest task I gave it the whole time and it just like replaces the whole image. There you go. No, of course not. So, now we've

replaced the text of Vome. We've changed the dog. We've changed the mat. We put the headline. We now have our hero product image. And this is where we got now. This is what we started with. We completely changed this image for our

website and we have our own fully unique piece of content. So now we can click right here on download.

I'll call it um to stay organized. We can make a new folder for this too.

I'll call it one because my first image. Then we can go back to our website and then we can replace that super cheesy image with number one. For the sake of everybody's time in this video, I'm not going to do all my images custom on

Higsfield. If I was going to really launch this and put thousands of dollars into ads behind it, or not even that, if I was really like going to launch this and and spend all my time on this store,

I would take the extra effort. I mean, how much time did this take? It didn't take but 10 minutes. I would take the extra effort to do the rest of my images, too. For the sake of this video,

we'll do two more images and then I'll just show you guys the finished product because now you guys see the process.

I'm not going to walk you through the rest of these steps because we still have a lot more to do. But I'll do two more images and then I'll show you the final images of this website. But before

that, let me just preview this and make sure this image looks good and we can say that we've got a certified hero image. Yeah, like come on. Look at that.

Looks amazing. So, let's do the rest of the images and then I'll let you guys know when I'm all done. Okay, so I pretty much finished up all my images now. We've got the main one. We've got one showing the product in the different

scenarios. We talk about the technology behind the product. We showed a size chart. And then we have a machine washable picture, too, which I might get rid of. I wanted to jump back on here and show you guys how to generate this

image because this is honestly very important. So, what I want to do for this is screenshot this and then go back to Higsfield and then say um say make a review image like this for um a dog cooling mat.

And then I need to tell them to remove the word nuvio and replace with vom.

Make all the testimonials from the voices of people that are dog owners that were able to get a result from using this product with their dog being cooler and more relaxed and less anxiety. Write some good realistic reviews and make it match the aesthetic

of this image. Make sure all the text is extremely readable and there's no um misspellings or typos.

AI image generation is lacking in one area and that is with text. But as long as you just let it know in advance like to be on point, it will double triple check everything and it should come back

clean. This image is nice because it does something called trust. And getting people to trust you on these stores is huge. It's one of the biggest things and that's why we put so much effort into the design and having testimonials is

very important for that. So, let's go and see this final generation and then we're going to have all of our images that we need. We're going to add like one more thing, I think, to button up our store and then our store is going to

be ready to go and we can finally start working on some ads. So, I'll let you guys know when this is done. And so, there you go. We've got all of our reviews.

The only thing is our website is not really like a pink aesthetic. So, I'm going to say put this back through there. Oh, this is awesome. It did it with the freaking paw on the top. That's awesome. I didn't even tell it to do

that. This is what happens when you say please to AI start doing things for you.

Change it to a light blue color scheme, like a icy blue aesthetic. Keep everything exactly the same.

Please and thank you. I love you. All right. All right. Chill. Chill. Chill. Chill. Chill. Chill.

Chill. Chill. Chill. Chill. Chill. These are just the necessary things that you have to do when you're talking to AI so you can get the quality of work that you need. All right? Just don't worry about what we got going on. Just this is

necessary, okay? It's none of your business what you just saw. Just let me cook. Let me follow my process. You can do things the way you want to do them.

I'm going to do them the way I want to do them. Let's see the image that it generates.

See, look at that. You give it a compliment. And it even starts adding extra [ __ ] on your page like ice layers.

I mean that's money in the bank. Let's go. So we download that. We throw that on our store and we are right as rain.

We are ready to go. Let's go ahead and put this on there. Hit save.

I the machine washable thing. It's it's Let's just do it because we're here and we're working on this story together and I want to show you guys the right way. I don't want to set you up for failure.

Let's just fix this, too. Let's just let's just get the job done. So, we'll throw this guy in there, too. I don't know who in China came up with the idea to put all these on a freaking ski

slope, but remove the ski slopes, make it look like a normal laundry room. And change the headline to say machine washable.

for easy and painfree cleaning. I don't I don't freaking know. Then once we got that image, we're good. But we're already super green. Like, let's look at the um the preview on mobile.

Let's go here. Go preview. Nope. I'm messing everything up. Go here. products, dog cooling, mobile. Look at that. I need to get rid of this um this little whatever you call this. How do we get rid of that? I

forgot. But I don't like it. We need to get rid of it. Um there we go. Now we can actually read it. Boom. Image. Fire. Fire. Fire. Fire.

And this one should be ready now. There we go. Put that. I would love to have a corgi. I I don't have a dog of my own. My mom has dogs and I go hang out with them. But corgis,

they just look like they're fun. Like it just it just looks like a dog that every time that little guy would come around the corner, I would be like happy to see him.

Um, anyways, let's put this I put it in a different folder because I'm cooked.

And now we've got all of our images successfully done. So, I love doing the image generation. We're going to generate some more images together once we create our ads. But for me with AI, like the image generation is one of my

favorite things. So, as a final look at our product page, this is what we've got. This is our finished, buttoned up, ready to launch product page. We've got clean images with a clear benefit of what they're going to get from the

product, showing the science of the product. We show the product in a lifestyle situation. We talk about what they're going to get for it and how it works. We show the sizes. We also show that it's machine washable. This image

is still 50/50 for me, but it's fine. And then we also have the testimonials for trust. We've got the bundle. So, we've got one for 44. We've got two, actually three for 79. This is our flagship offer. And this is where we're

going to make the majority of our money because the margins on this are insane.

If they click on add to cart, it's going to put it in their cart and they're going to get um all this stuff for free.

You're going to see this other stuff because I've been testing this cart, but this does work. Let me just delete the whole cart so you guys can see it firsthand.

So, if you go like this now, you're going to see you get one or you get two and then you get one for free and all these things for free. Perfect. We've got the guarantees. We got the payment

badges. We've got the shipping estimate. We got some testimonials here. We've got some an explanation of the products and benefits comparison FAQs reviews.

This is super nice, guys. I'm extremely happy with this product page. I think we absolutely cooked on this. And if you've been following along, hopefully you have something that is looking as good as this as well. Okay, so now that our

product page is completely done, the last thing we need to do before accepting orders is do the settings on our store so we can actually start collecting payments. We need to set up an email so we can get our customer

messages outside of our personal inbox. And then we need to do a test order on our store to make sure it's all working and we can hear our first chuch-ching sound effect together live. So, let's get into the Shopify settings. Okay,

let's set up the settings for our store. Normally, I would do this right away, but I figured that the only people that are actually going to launch a store are the ones that make it this far into the

video. So, I put it here. You go into your Shopify dashboard, and we go down to the settings right here. Now, a lot of this stuff on my screen is probably going to be blurred throughout this because it's like my address and all my

stuff. So, just try to follow along as best as you can. We only really need to change a couple things. Um, the first thing we need to do is go to where it says markets. So, you click right here

on markets. It's also on the left. Markets basically gives you the ability to sell products in other countries.

Right now, we can only sell products in the United States. So, what you need to do is click here on create market. To simplify things, we're just going to call this rest of the world. When you have a big brand, there's going to be

some restrictions to where you can sell and we need to block certain countries. But in the beginning stages, we just need to have rest of the world and we need to put every other country that's not the United States. So, we're going

to click right here on includes and then we're just going to check all the boxes and then make sure United States is not selected in that. So, this is going to be every place that's not the United States. And then we click on save.

That's literally all we have to do. And now our website is available to sell products all around the world. The next thing we need to do is fix the shipping rates on our store because right now, let make sure my my new one is in there

cuz I don't see it. There it goes. Cuz right now, if you go to make a purchase on this product, we are going to have a shipping cost. And in the beginning stages, my advice to you guys is to just

do free shipping. People have a huge layer of friction when it comes to paying for shipping. So to simplify things, just do free shipping. What you want to do for that is go down to shipping and delivery.

And then you're going to see that you have what's called shipping profiles. What you need to do is click on the general profile or whatever it says on your website. And now you'll see right here shipping zones domestic for orders in the United

States. These are the shipping options that we provide. one to two business days for $15, which is not correct. I told you guys already, we're drop shipping, so we're not getting products in one to two days. And we're charging

15 bucks for it. That's not what we want. What I want you to do is delete both of these. Okay? And then we're going to click now on add shipping option.

What I want you to name this is free insured shipping. All right. Point Dexter free insured shipping rate type flat $0.

And then for transit time, um, we can just put none. And then we can go ahead and hit done.

And now we've got free insured shipping or sorry, I spelled that wrong. I meant to say free standard shipping. Now, here's a little trick that I do on all of my stores. We can have a paid shipping option. Okay. And what we're

going to do is we're going to call this insured shipping. This basically means in case the customer loses their package, we give them a free uh replacement or a refund. But yeah, we're going to call this express insured

shipping and we're going to charge them $4.99 for it. And this can honestly make or break the success of your store, especially at scale, because a lot of people take this option and that extra five bucks is huge. Um, sometimes we're

only having products that are having 20, $30 in profit. So that extra five bucks is costing us nothing to fulfill on and it really adds to our bottom line. So we're going to save that. Um I already set it up for the international one.

It's literally the same thing. You click add shipping option. Boom boom. Fill out the same information. Nothing changes.

And now with that, our store is able to have good shipping options that are um sorted for drop shipping. So when people get to check out, they're going to see free and express and free and express and people can now check out in all the

different countries of the world. So, the next thing that we need to do is set up Shopify payments. This is what we're going to use to collect payments on our store. We're also going to be using PayPal, but Shopify payments is the main

platform that we're going to be using. Once you get to the next step, it's going to ask you for a bunch of information. You need to answer this accurately and you need to provide everything that they're asking for. One

of the most common questions that I get at this point of the process is, "Do I need an LLC to run this business?" And the answer is from day one, no, you don't. You can start as an individual

and you can do this through your social security number or whatever it's called in your country and get started with that. I advise any of you that are actually serious about this to set up an LLC. It costs basically nothing and it

gives you a much better foundation to stand on. Once you have an LLC, you can write off the expenses of your business on your taxes at the end of the year.

So, let's say you make $1,000 in profit with your business. If you do that under your personal name, you have to pay $1,000 worth of taxes or whatever the tax rate is on $1,000 in your country versus if you have an LLC,

whatever you spent on your business. And throughout this process, guys, we've spent some money. We've spent on our Shopify plan. We spent for AutoDS. We spent for all these tools. Let's say that's 500 bucks. you can deduct that

500 bucks from your profit margin and now instead of paying tax on $1,000, you're only paying tax on $500.

Having an LLC is very important. I understand if it's like thousands of dollars to do it, but it literally costs next to nothing. And I actually have a way for you guys to get it for pretty much free. This is a company that I work

with anytime I want to set up my own LLC. It's called Prime Corporate Services, and they're going to be able to set up an LLC for you guys for $0.

The only thing you have to pay is the local state fees in your area, which is next to nothing. So, at this stage of your journey, I recommend you guys just bite the bullet and get set up with your

own LLC because at some point, you're going to need it. With an LLC, not only can you write off your expenses, but you can also get a business bank account, you can also get business credit cards.

And I don't want to get too deep into this, but you guys probably don't know, but if you if you have personal credit, right? And your personal credit is not that great and you're struggling to get credit cards. If you have an LLC,

it has its own credit. It's its own entity. It's separate from yourself. So, with a new LLC, you can get access to really good credit cards that can help you grow your business. It's essential to have an LLC. You need to get it at

some point. You don't need it to start your store, but you're going to need it eventually. So, for all of you guys, if you made it three freaking hours into this video, I know you guys are super serious about this process. Get the dang

LLC. I'm going to put the link in the description. you can schedule a call with a person from this team and they'll walk you through the whole process and tell you what it's going to cost for you in your state. But anyways, going back

to this, you need to fill out all of these steps right here. I'm not going to do this on this video because it's like extremely sensitive information for me.

But yeah, that's what you need to do. And once you do that, you're going to have Shopify payments enabled on your store and you'll be able to start collecting payments. Okay. So once you've got your payment set up and

you've done your shipping settings, the last thing we need to do is make our store public because as of right now, our store is currently protected by a password. If you go look at this store on an incognito tab, you will see that

the store is blocked by a password. So once we turn that off, our store is going to be officially live. All we got to do is add a store address. So, let me plug in my address. You can just use

your personal address for this. And now we can click right here on remove password.

And our store is officially live. If we click right here on view store, we can see that our store is officially live.

The last thing that I would do um with this store is put some better products here. I would take the time to get some products looking as nice as this one is because you can see it's like noticeably

different. Um, but the product page itself is looking incredible. We've got everything we need. All of our pages, our logo, our images, reviews, our domain, our settings, everything is done and buttoned up with this store. And this is ready to launch and start

getting orders right now. So, now that the store is all set up, I want you to download the Shopify app on your phone and log in to your store through this app and we are going to do a test order

and get our first chuch-ching together on this video. So, let me get logged in and then we'll make a purchase and make sure that everything is working correctly. All right, so now we can do the test order on our store. To make

sure you don't spend any of your own money, go to settings, go to payments, click on manage, and then go down to where it says test mode. This is going to allow us to make purchases without having to spend our own money on our own

products. So, yeah, let's go back to the store. This one's already in the checkout, actually. Um, let me just plug in a bogus address real quick. All right, so we're here at the checkout. I just put in some fake information, and

we're in test mode, so it's just giving me like a test card. And now once we click pay right here, our first order should go through and hopefully we can hear what I like to say is the best

sound in the world. Well, the order did go. There it is. There it is, baby. That is the best sound in the whole universe. And it's a symbol of our store being ready to go.

It's a symbol of hope. That is the sound that used to keep me up at night at the beginning of my journey. And for me, that is the sound of freedom, bro. The sound of the Shopify sale is the sound

of freedom. And you guys, if you've been following along, you just got your first sale. You got your first ever store set up. So, most people at this point of the video have already checked out. But you, my friend, should pat yourself on the

back because it's been a serious journey. so far, but you've gotten through the hardest part of it. In the next section, we are going to launch this store to the whole world. I'm going to help you guys create some ads for

Facebook. I'm going to show you how to set all that up, and we're going to get our actual first real sale on this business together. I know it's been a lot of work so far, so don't be afraid

to take a little break and come back to this video when you're ready to start clicking on the ads. I'll see you over there. All right, welcome back. In this section of the video, I'm going to teach you everything you need to know about

Facebook ads. Facebook ads are the skill that made me a millionaire. I would go as far as saying it is the single most important skill that you need to have if you want to make money with ecom. And

the coolest part about Facebook ads is that this skill can transfer over into literally any other domain. Let's say you decide that you don't want to run your own store anymore. If you have this skill set of running ads, you can go to

other companies and you can charge them thousands and thousands of dollars a month just for this service. I mean, I have a guy on my team right now that I pay $7500 a month just because of his ability to click buttons inside of the

Facebook ads manager. Not only that, but there are local businesses in every single city that can benefit from having you run ads for them. This is not me making a pitch for you to go do a completely different business model, but

the point is it is so important to learn this skill because this is one of the most high value skills in the marketplace today. Now, we're going to use it for our own good. We're going to use it to promote our company and grow

our business. But once you master this skill, you basically never need to work a job again because you have value to provide to the world that you can literally go and make thousands of dollars a month with. Website design is

being replaced by AI, as you guys saw. Product research is slowly being replaced by AI, but I don't think there's ever going to be a day where advertising will be fully replaced by AI. A lot of people are trying to do it

and it's just not working. You still need that human input. So, now we're going to talk about my entire strategy and how I've made millions and millions of dollars with Facebook ads alone. So, there's a chance that some of you

watching this are unfamiliar with Facebook ads altogether. The basic explanation is they are the ads that pop up while you're scrolling on Facebook and Instagram. I say Facebook ads, but really the platform is called meta ads.

And when you run ads through this platform, your stuff gets published on all of their networks, specifically and primarily Facebook and Instagram. The way that it works is that you give them money to place your ads on people's

feeds that are likely to engage or purchase from your business. And the way Facebook is able to do that is because they know way too much about you. They probably know more about you than your girlfriend knows about you. They have

all the data from every website you've ever visited because all of these sites in the world have a Facebook tracker.

and I'll show you how to install that on your store. They have all this data from your browsing activity on reals, from watching different videos, from the messages that you send to people. And yes, you can let this get a bad taste in

your mouth, or you can realize that this is an opportunity for you to use this to your advantage. There are many different types of Facebook ads and for you to really understand and identify them, I want to break down the four most common

types of Facebook ads and then I'm going to tell you the one that we're going to be focusing on for this training. So, these are the four most common styles of Facebook ads. And you might be reading these names having no idea what they

mean. By the end, you're going to have a crystal clear understanding of each of these. The first one that I want to talk about is called rips. Now, if you guys have been following other drop shipping trainings on YouTube, you've probably

heard about this before. Essentially, ripping means that you are taking content from other creators on Tik Tok, usually Tik Tok shop, and then testing your products with those videos. Kind of like this one right here. Um, this is

the product that we were considering or the product that we're going to be selling. And you can see this account is running a video from somebody on Tik Tok shop. So some guy made this video on Tik Tok shop um for this other company

called Vegas Cape and all they did was download the video and launch it on their ads manager. Now this strategy, unfortunately I don't make the rules.

This strategy does work. And I would even go as far as saying that this is the easiest and fastest way to test products. A lot of the people that I know that are really in the drop shipping trenches, they test products

with this every single time. And this usually will have the highest success rate because if you guys aren't familiar, Tik Tok shop is a platform where you make videos selling products and you get a commission for every single unit that you sell. Well, you can

go on a website like Kao Data or Shop Shark and you can see exactly which video was the top performing one. So, we can literally go in and see which Tik Tok made the most money for this product. We can download that Tik Tok

and we can launch it on our Facebook account and start getting sales. Like, this strategy works because you are using proven ads from day one. But all that glitters isn't gold. Okay, there's a couple huge problems with it. And the

first one is that you are risking a huge issue, which is getting your ad account banned or getting a DMCA, which is basically like a copyright strike. This is not technically legal or morally correct for you to go and steal somebody

else's content for you to run ads for your drop shipping store. Like obviously you know that that's not the right thing to do. A lot of drop shippers do it.

Even I've done it in the past. I'm not completely against this strategy. But it's not the end all be all. It's sort of like a means to an end. It's sort of like a quick way to just test the

product. Especially if you're somebody that has no budget. It's sort of a quick way to test the product and see if people are gravitating towards it, if the product is getting sales, if there's engagement. Okay. The other huge issue

with this is that it has really high competition because I can go to the same websites like Shop Shark and I can see which ones are having the most money made and we're all going to see that.

We're all going to see every drop shipper in the world is going to see that these 10 videos are making all the money. So what happens? Everybody goes and downloads this video. Everybody goes and runs this video. So when that

happens, Facebook notices that you guys are all running the same content and you get penalized for that and as a result, you have a really short lifespan. A lot of times you'll find that when you run content like this, it'll pop like right

away. It'll be like you think you made it. You start looking at BMW M4s and you start looking at Datejust Rolexes on sale and then 4 days later it just dies completely. Why is that? Because people see that you're on the up and up with

this product, kind of like how we're seeing right now. They go say, "Okay, boom. I'm going to download that video.

I'm going to run this product myself." And then Facebook sees that there's 10, 15, 20 people running the same exact ad.

And everybody gets clipped as a result of that. And you can't go report them because you're using stolen content, too. Okay. So, the last issue, it goes back to what I just said, is that if you're late, it doesn't work. So, you

have to not only catch trends so freaking early, but you also have to catch content so early. You have to be one of the first people to use one of these successful videos on Tik Tok shop for this to ever have a chance. So,

rips, in my opinion, if we were doing like a tier list, this is like I would say B tier or A tier, B tier or C tier.

Btier or Ctier. The other methods are a little bit more time inensive, but they're much safer and they work better for the long term. But yeah, if you're just looking for like a quick dirty way to just get a product up and going

really fast and see if it's performing well, this works, okay? But I'm not going to teach you guys how to do that because that's not really what I preach to my people. Let's talk about the next strategy. The next type of ad, and my

personal favorite for testing, is called a static. You can think of a static just as an image. All we're doing is creating still images that we're going to use for our ads. Let me show you an example of a

static. So, this right here is a static. It's a still image that makes a big promise saying the 11 times faster anti-aging secret. Why n out of 10 switch from blah blah blah less than blah blah blah. You get what I'm saying?

It's just a static clean image. Statics work extremely well. If you scroll through the top performing ads over the last month, you'll see that it's about a 50-50 split between statics and videos.

Statics are great and they have a lot of pros that outweigh the cons. So, when we look at the pros of static images, the first one is that you are getting completely unique content from day number one. With the rips, as you saw,

we're all using the same content. We're all competing against each other is bad. With statics, because we're making them with with Higsfield and doing it with AI, like I showed you before, we can get our own unique content from day one. And

it's so freaking easy to create them. You guys saw me make all those custom images for my page over here. You know, you guys remember we made these super clean images for this product. You guys saw it took me maybe 10 minutes to make

all these custom images. So, we can cook up custom images so easy and then we can use them as our ads. And when done correctly, this works extremely well for testing products. Now, the cons of this strategy is that it is like slightly

less beginner friendly. But you guys already done spent four hours with me. Like, you're starting to get the basics.

Like, I wouldn't even call you complete beginners anymore. You're learning about this. The next thing is that you can't rip these. All right. So before like you know we could rip some stuff. You cannot rip statics. So like if I was going to

go and run this product, I could not just download this and go run ads to this. I couldn't fully explain the science behind it. Okay. But Facebook just knows like they're too good, bro.

They just know that this is somebody else's ad and they penalize you for it.

What we can do though, what we can do is we can rip the format of the statics.

And I'm going to show you how to do that later. And we can find what's already working and we just flip it a little bit. Okay, that's what we're going to be doing. We call it um remixing, but for

now, we're not going to get into that. The last thing that I would say is a con is that you do have to understand your audience. You're you're going to have to understand what they actually want. What is their pain point? When we look at the

top performing statics here, you know, you'll see they call out they call out a very specific thing. You know, most dog toys last 10 minutes with a high drive dog. That's a very specific pain point.

You know, the people that have the very high energy dogs, they probably dealt with that before. You know, they these these static image ads is very important that you call out a very specific problem that the person is having. Let

me see if I can show you guys another example. Yeah, like this. This is very specific. This is like killing parasites and you know eggs inside of your stomach or whatever. This is sort of I don't have this problem, but there are people

out there that have adult parasites and they see something like this and it really gets them going. So yeah, you need to understand your audience, but I'm going to show you guys how to do that as well once we create the statics.

So don't worry, we're going to actually be able to pull all the top Amazon reviews and all these data points from our product. So, we not even have to do the research oursel, but those are statics. They're still images that call

out a specific painoint for our customer. Let's get into number three. Number three is also a static image, but it's slightly different. These are called natives. A native post is basically disguised as a real post. It basically is designed for somebody to

see it and just think that it is a normal Facebook post from a regular everyday person. But within that post, there's extremely long text and that text is telling a story that convinces the person that this product is going to

actually get them some result. In my opinion, this is one of the best strategies for scaling. Big emphasis on scaling ads because this gives you extremely unique oneofone content with low competition and it's hard to compete with somebody when they have a lot of

native ads running. Let me show you guys this so you can understand what I'm saying. All right. So, this right here, this is a native ad because it doesn't really have any text on it. It just looks like a normal image. Let me show

you a better one, though, because that one's kind of a little mix of both.

Yeah, like this one right here. This one's not really that great, but you'll see it's sort of just like a regular post like Whitmore Animal Hospital. I'm going to lose my mind asking. It's like they're telling a story with a creepy

looking image. Like again, same thing. It's showing ticks and it's it's some product to get rid of ticks, I think. I don't know. But it's a it's just a picture that looks like it's coming from a regular person like Linda Hartwell.

And then when you read into it closely, you will see that the story that she's telling. If your dog is scratching right now, I need you to stop what you're doing and read this. Not tomorrow, tonight.

I spent all this money at the vet. 14 months my vet said we were managing it.

Nobody could tell me what was wrong. Then I found this article at 2 a.m. I figured out the problem. Skin barrier collagen. I read it in one sitting and I understand more in 15 minutes than what my vet taught me. So if you spent

hundreds of thousands and wondering why your dog is still scratching, read this article. All right. So now you've called out a very specific painoint. There's somebody with an itchy dog. They're going to say, "Okay, boom." Boom. They click this. Now, it's another native

thing. It's an article. So, they're like, "Oh, I'm going to learn. I'm going to learn about what's wrong with my dog." And this whole thing is designed to sell your customer the product with these AI pictures and this AI uh gifts

and this AI picture and this AI written story. It's all creating I don't want to say a facade, but it's just creating a story that's kind of like building up for you to want to buy their product.

And then at the even with the AI doctor, so like some of the stuff drop shippers do I really don't be getting down with to be honest. But anyways, you click right here and then you get to the

product. So you you're probably thinking like, well, that's absolutely crazy of a strategy. And it is. And that's why I said the con here is that it's extremely advanced strategy. Like like this is a strategy for somebody who's already

doing over $1,000 a day with drop shipping and wants to scale their product. Okay? But to do this, you got to understand copywriting. You got to understand customer psychology. You got to understand marketing at a way higher level. Way way way way way higher level.

So as a beginner, I know a lot of people are glazing this strategy right now, but as a beginner, I would not I would not touch this. This is too advanced for most beginners. It has a really low hit

rate, too. Even I tested out this strategy on a case study store that I was working on. And I launched like six products and I didn't get any of them to pop. And I've done drop shipping for over 10 years. So, it makes me think,

well, damn, as a beginner, like, good luck. You're not going to be able to figure that out. You will. It's just going to take you a lot of time and a lot of money. So, yeah. The last thing

that I want to highlight about the cons of this strategy is that it's unchartered territory versus proven.

When we're going to do my static strategy or even with the RIP strategy, we are going to model our ads off of what is already working. When you're doing the native stuff, you're literally reinventing the wheel and coming up with

something brand new from scratch, which an expert can do, but as a beginner, it's it's just not the easiest way to do it. All right, so that's natives. We're not going to be doing those in this video. Let's talk about the last

strategy. Last strategy is called VSSOs. This is when we do custom AI generated videos to sell our products. This is arguably the best strategy for testing and scaling ads. Most of my millions on Facebook ads have been made with videos

just like this because you can make videos that target a very specific painoint and you end up making a fully custom piece of content. These videos have the highest scaling potential out of any of the others maybe except for

statics because you have your own piece of content and you're hitting a very specific um avatar. So it just ends up being a wide open lane for you. Like for me with my brand Sleepband, we had ran one video for over two years profitably.

I did over a million dollars in sales with just one video. But this is not a beginner friendly strategy. I mean, you could learn how to do it, but it's just going to be another couple of weeks of

experimenting to learn how to make a great video. When I coach people inside of my mentorship program, which you guys can check that out at the link in the description, when I coach people inside of there, I used to teach them how to do

VSSLs, and I just found that for beginners, it's just too much hiccup, too much headache. Like, they end up spending a month on their first product versus with a static, you can get a product launch in two days. Okay, so I

would say this is the hardest strategy of them all. Not only do you have to be good at making videos, but you have to be good at writing copy. You have to understand your customers. Like it's like all the three strategies combined,

okay? And as a result of that, it requires weeks of testing just like natives. And you really need to be proficient with AI. Like you need to be like good with not just typing prompts into Higsfield, but like understanding

how to prompt it correctly. Let me show you a good example of AI VSSL just so you could understand what this is looking like and then we'll move on from this.

Like it it's very specific. It looks like it's coming from a real woman. She's calling out thyroid issues. Like it's it's very very very very specific, you know. Here's another one here. Like this one's more like cartoon.

They're doing like a song or whatever. It just this is so advanced that I don't even want to get you guys confused by seeing this stuff. What we're going to be focusing on in today's video to launch our product is static ads. Static

ads work. They're really easy to launch and they're going to be the thing that will get you guys to your first $1,000 day. Like look at this brand for example. Let's just check them out because they keep popping up here.

Once this loads up, I'm going to show you. This is a brand selling a product for It's like a dog ball. Simple ass product.

Let me show you their product page. It's a hurting ball. Just a giant ball that you inflate. Simple product.

They're selling this product pretty much entirely with image ads, you know, and these are AI for the most part.

So, it really can be this simple. And I'm going to show you how to do these type of ads because these are the best as a complete beginner. These guys now, they're doing 20 ads. They're launching new ads every day. They're probably

making they've been running this for 30 days. They're probably doing $1,000 a day with this super simple um image ads.

So, that's what we're going to focus on in this training. But first, you guys need to make your own Facebook ads account. So, I'm going to show you guys how to do that live and get it connected to our Shopify store. and then we will

revisit this and start making our own ads and get them launched right now. Sorry for the time warp. It was a super busy day today. Had to take a break from filming. But now, let's set up our Facebook ad account. My first piece of

advice to you is to make sure you use a Facebook profile that has been around for quite some time. If you use a brand new Facebook profile, your ad account is going to instantly get shut down or it's

not going to spend any money at all. So, just use your own personal account when setting up your ad account. If for whatever reason you don't have a Facebook profile, you can easily use a friend or family member. Like this is my

little brother's account, and I'm going to be using this to set it up because he's never set up a business manager before. So, it's sort of a fresh account.

So, the way you want to do this is come to facebook.com. Click right here on the left side. And you have to do this on your computer, by the way. You can't do this on your phone. And then click over

here where it says ads manager. If you don't see this on the left side, you can just look it up on Google. Look up Facebook ads manager. And it's going to take you to this dashboard. Now, in this

case, he's already launched like a little ad account because he tried to boost a post or whatever, but you might not see this screen. Um, it might just take you to a page where it says create a new account. What I want you to do

regardless of that is I want you to click over here into add account settings.

And then over here, what I want you to do is click up on the top left and click on create a business portfolio. This is going to make a business portfolio where you can put all of your ad accounts,

your Facebook pixel, which we're going to connect to our store in just a second. And sort of this is the home base of your online store. So, we can just call it um VM or you can call it something, you know, personal,

but we're just going to do VM. And then we're going to put his name and then we're going to put business email. Let me just put something here.

Okay. So, after we've clicked create on that, it's [clears throat] going to load up a little bit. And then from here, it's going to give us the opportunity to create a new ad account. So, it says nothing is available. You don't have any

Facebook pages or anything. So, what we're going to want to do is click on next.

Click on next again and click on confirm. Okay. So, now we have a business portfolio. You need one of these. You should not be running ads from your personal ad account that is connected to your uh account from day one. We need to

create a business portfolio. From here, we need to click on select an option and we need to hit create a new ad account.

For this, I'm going to call it the name of our store. Make sure you select the correct time zone and then check the box and hit create ad account. And that's pretty much all there is to it in terms of making your

first Facebook ad account. There's a couple other things that I recommend you do. One thing in particular is going over here to billing and payments and making sure to right away add a credit card and make sure that this is a credit

card that is not going to get declined. is not going to charge you any money until you start running ads. But make sure that it's not going to get declined because if you get declined with your card on Facebook ads, your account

instantly gets banned and you have to wait like 5 six days for them to get back to you. It's a crazy annoying freaking process. So yeah, first thing you need to do is go ahead and plug in your payment method. I'm not going to do

this on this video, but you guys definitely need to do that. And then the next thing you need to do is go back to your Shopify dashboard and we need to actually connect this store to this Facebook account. So the way we're going

to do that is click on sales channels and then we click right here on Facebook and Instagram. If that doesn't pop up, you can just search it up top and it's going to come right up. This is essentially an app that allows you to

connect your store to Facebook's platform. And what it's going to do is install something called the Facebook pixel. The Facebook pixel is a little piece of code that tracks all of the actions that your customers take on your

website. So the pixel is going to track every time somebody comes to the website, every time somebody clicks add to cart, every time somebody clicks checkout, every time somebody makes a purchase. The pixel is going to track all of that information. so that we can

understand if our ads are successful or not. So once you've got the app on your store, you can open it up and click on get started.

You can click right here on next and then you need to connect your Facebook account. If you're already logged in, all you got to do is hit confirm, click allow. It's super easy. It's going to load up and it's going to say that you

don't have a Facebook page. You don't have something to run ads from. So, what we're going to do is we're going to click on create new page. It's going to send us over to Facebook. We're going to name this page the name of our store.

For category, we're going to call pet supplies. Or maybe we can even just say like home goods.

You don't have to put a bio. We can hit create page. And then we can put that icon image that we did before. Exit this. And I do recommend that you add a cover photo. So what I would do is I would just look up

like HomeGoods store. Um, and then we just go to images. You can just put like something like generic. Um, doesn't have to be home furniture store.

You could spend the time to find some really crazy high quality pictures and make this really nice. And if you've got the extra time, I recommend it. But for now, we need to focus on the more important things. So, we're going to go

ahead and click done here. And now we have a Facebook page. So, if we go back to this, we click cancel, you're going to see our Facebook page.

And we can connect this directly to our business portfolio. Let's click on connect. All right. Now, we need to set up our pixel. What I recommend you click right here is maximum. And then from here, you click on save. That basically

means it's going to track the maximum amount of activity on your website. Now, this is very important. We want to click right here on create new pixel. It's already done. We click confirm. It's going to ask for your contact. Put your

website contact. So, whatever your website contact is. Um, in this case, we don't have a support email set up yet, but you just put the email associated to your store. So, in this case, it would be like jwfreecourse

[email protected], whatever it is. And then for the return window, leave it at 30 days. And then you check that box.

And now you're able to submit it for review. And if everything is good, you should be all set up and all connected to Meta. So, let's cross our fingers that we did everything correctly. All right. So, our account is all set up. We

are all sorted on Facebook and we are able to run ads directly on that platform. It still has to do a couple other things for us to have our products synced to our Facebook account, but from day one, we don't need to do that. All

that we needed to do was make sure that we have the pixel installed and our page connected. As long as we have that, we're good to go. I would also recommend that you change um the shipping rates or

just take them off completely and just hit confirm. So, now that we have this set up, our Facebook page is officially ready to run ads. So, in the next section of this video, I'm going to help you guys create

some ads live for this product right here. We're going to do it together and then we are going to launch those ads on Facebook and get our first sale. I'll see you there. All right. All right. So, the last thing we're going to be doing

in this video is creating a batch of ads and getting them launched on Facebook.

Now, to do this successfully, we're going to be using a method that I've been using for years that works for pretty much every single product.

Basically, what we're going to do is we're going to use AI to do deep research from Reddit, Amazon, and all these other competitors to understand the best selling points of our product.

It's going to go and scan these other listings. It's going to go and scan the reviews of our competition. is going to go scan these Reddit communities and it's going to help us understand what people actually want out of this

product. So, we're not just pulling it out of our hat trying to understand or trying to guess those things. Next, we're going to go on Trend Track and we're going to look and see for some ad formats that we can remix for this

product. We want to find working ad formats within our industry that we can apply to our product. And then we're going to combine those two things together. We're going to take the research that we got from AI and we're

going to take those formats that we know are working and then we're going to create our own custom ads. Maybe it sounds a little complicated, but I promise you it's extremely simple. Now, you guys are in luck because you guys

made it 5 hours with me on this video. So, I'm going to give you guys something that I only give for my private mentorship students. These people pay $5,000 to get access to this prompt right here and these other prompts and