Speaker A
What's up, everyone? Today, we're going to be talking about why your Roblox game won't go viral until you fix these things. And today, we're going to be going step by step about how these games actually get pushed into the algorithm and what your game might be lacking. Now, if you're wondering who I am and why I talk about this, well, my name is V Studios and I've peaked, as you can see right here, over 24K CCU with my recent game, and I also held an average of 12K CCU over almost a whole month. So, I'd say I'm pretty knowledgeable in what I'm talking about, and I hope some of you will take your time out of your day to listen to me. I also have a bunch of other contributions. This isn't my only game that I've done. I made solo games. I made games as a scriptor, lead scriptor, and everything like that. So, in this video, we're going to be talking about a lot of steps that I've taught myself over these past few years and then helping you guys get through these steps as easy as possible so your game can have the best chance of success. And also, if you guys are curious about learning more in depth about all of this stuff, especially how to, I don't know, maybe run ads or how to develop, how to script, how to actually learn scripting, how to model, how to animate, doing all these skills, because obviously it's easier said than done to just tell you guys to make a game. You obviously need to have skill to make it. So, if you are curious about doing all of that, I have made my own Roblox Launchpad. It's going to be the first link in the description where I can help you bridge that gap. If you guys don't know how to do scripting or don't know how to do modeling, just basically stuff like that, I can easily teach you guys. It'll be the first link in the description. We had a bunch of crazy student results. But without further ado, if you guys are interested, check that out and we'll get straight into our first point right here in the video, which is running ads to get organic traffic. So, I usually recommend around 30K to 60K Robux for one to two weeks. Of course, you can buy credits for USD. You don't need this much Robux. You can, I think, this is around like $100 to $200 for one to two weeks, and you run this throughout the whole campaign. So not every day you spend 100. The whole one to two weeks is $100 to $200. So this is the big thing that I see people get wrong a lot of the times. You need people to see your game. Algorithm cannot pick you up by just letting your game sit. Now, what does this mean? People make mistakes thinking they don't need ads or they don't need like anything to get their game into the algorithm. That is a huge mistake that I see a lot of beginners make and you should not be making that mistake. So maybe if you have hype, so if you're making a huge anime game, you have like 100K people in the Discord, do you need ads? Probably not that much, honestly. I'd still recommend to do it just because, but you need ads. Like if you are making a game and you don't have a budgeting out for the ads, like you need to either like you basically just need to invest like at least like even 20, 10K Robux, like $50. Like you need to, I don't know, you need to figure that out. But you need ads because people think they can just release their game and think their game is going to get into the algorithm. That is very unlikely. I don't think that ever has happened. Maybe if someone can correct me in the comments, but you need ads in order to make sure your game is seeable to other users. Now, this is another huge thing that people make mistakes of and why their games won't go viral, and that is the fixing phase. So, when you start running ads, as I told you how much you should put when you start running ads, you need to fix your game every single day. That's where the actual work starts. You do not finish a game by releasing it. I see this mistake over and over and over again with a lot of people, especially the people I coach and also people who have gotten results in this type of industry. Some of the people think that they can just release a game and just let it sit. The actual work starts once you release a game. So to release, you must do a base version first and you build during the ads. So your release, please trust me when I say this, your release does not have to be perfect. Your release does not have to have hours and hours and hours of content. Your release needs to be at least playable throughout the core and just playable to the point where people can get hooked onto it because updates are easy to push out. Like you can push an update next week, right? So the thing most people do that have a huge, huge impact on their game is they release the game and let it sit for a week while ads run. And that is the biggest mistake you can make, especially even as a beginner or intermediate, whatever level you might be. Once you release your game, you need to listen to feedback. And that is our next point right here. So you need to be checking analytics, checking and listening to what people say. So whenever people dislike, if you guys know, you can go into the create tab and you can go into analytics and you can check feedback. It will be like a page and you can check who has liked or disliked your game. And also when people like and dislike, they can leave a comment on why they liked and disliked. Now, this is a huge thing that you need to be listening to. So check analytics, check dislikes, and what people are saying. Also, go into your own game and see where users are quitting. See where they're maybe having trouble because you can't expect everyone to be on your level of knowledge or like your level of comprehension in this. Like you think that when you release a game, everyone will understand what to do, what's next, what you play. Even trust me, I've seen people not know even how to go ahead and collect an item unless it's like specifically highlighted or pointed towards them or even sometimes you have to automatically push them to the item. So you need to kind of lower your standard on comprehension and think in terms of like literal toddler steps if you want to actually have people go through your whole loop because a lot of people don't have the time or patience to actually figure things out on their own, which is honestly kind of sad, but you need to take that into account and take into account other people's comprehension when doing this sort of thing because I think it will help you out a ton. So again, go into your game, see where users are quitting and see where you can improve this and what kind of things you can fix so users don't quit and stuff. Make notes, make like, I don't know, things. Make a whole board of like what your users might be experiencing and then you should be good. While you're actually running ads, you need to be fixing your game, as I told you guys. So during that whole week or two weeks, you need to be locked in fully into fixing anything that comes up, especially game-breaking bugs. Like if someone finds a game-breaking bug, that's why I like when you, if you have like a friend or something to test with you, it'll very easily be better for someone with a different eye to look at things and peek at things and tell you like, "Hey, this is not good. This is not that." And you need to take these into account when fixing up your own game. Now, this is probably the most important part of the video that I'm going to be covering today: how do you know when to pivot? Now, what does pivoting mean for you guys that don't know? Pivoting is when you decide if you want to cut the game off or if you want to continue developing. Now, again, I'm not going to slander you for this question because this is a great question. It comes down to analyzing stats and home recommendations. And we're going to be going over how to cut a game and know when to stop developing it and pivoting to another project or if you should continue developing.
