How to Reactivate A Google Ads Suspension (2026) ✅ – Do… — Transcript

Learn how to reactivate a suspended Google Ads account by addressing compliance issues and correcting website errors with expert guidance.

Key Takeaways

  • Ensure full compliance with Google Ads terms and website policies before appealing suspension.
  • Maintain consistent and truthful information across ads, website, and policies.
  • Work closely with Google support through a Google Partner for effective suspension resolution.
  • Audit and fix all technical and content-related issues on your website.
  • Be aware of specific legal requirements for your target countries.

Summary

  • Google Ads accounts can be suspended for non-compliance with terms, unacceptable practices, suspicious payments, or policy violations.
  • Correcting website issues such as checkout errors, misleading ad copy, privacy policies, and contact information is crucial for reactivation.
  • Misrepresentation of offers, inconsistent policies, plagiarized content, and counterfeit product claims are common suspension triggers.
  • A thorough audit of the website and ads is necessary to identify and fix compliance problems.
  • Dedicated communication with Google support, often via a Google Partner, is essential to resolve suspensions.
  • Consistency in policies across all pages and clear business information help prevent suspensions.
  • Understanding specific country laws, such as cookie policies, is important when targeting international audiences.
  • Case studies demonstrate successful reactivation by addressing all compliance and billing verification issues.
  • Use of tools like Microsoft Clarity helps analyze user behavior and identify potential compliance risks.
  • Extraordinary discount claims and unsupported health claims can lead to account suspension.

Full Transcript — Download SRT & Markdown

00:00
Speaker A
Your Google Ads account can be suspended for many reasons, including it doesn't comply with their Google Ads terms and condition, unacceptable business practice policy, circumventing system, clocking, suspicious payments, unpaid balance, egregious violation or any other reason.
00:22
Speaker A
Which is why it's very important to get the correction done on your account and on your website before getting the compliance.
00:30
Speaker A
And before I start this case, amazing case study for the Google Ads account resolution, let me introduce myself, my name is Ali Raza and I'm an owner of AARSWEBS.com, it's a Google partner company and we help clients with Google Ads management and Google Ads disapproval and suspensions, so let's get started on this amazing case study.
00:48
Speaker A
Okay, first of all, I'm going to show you the notices and then I'm going to show you regarding this.
00:53
Speaker A
So, let's go with the flow, so this is the, you know, notice we got to an account, your Google Ads account has been suspended, and your Google Ads account has been suspended for not complying with our Google Ads Terms and Conditions, specifically, your Google Shopping Merchant account has been suspended, causing the suspension of your Google Ads account, suspended accounts are prohibited from showing ads in all locations, so you can see this is the notification regarding this and I'm going to show you how we were able to recover this.
01:58
Speaker A
So this is their website and you can see around this is the website.
02:04
Speaker A
And once we started around, my team did a quick audit for this and we pointed out few errors, you know, after solving out dozens of cases regarding Google Merchant Center, Google Ads suspensions, local service ads, Google Business Profile suspensions, on what Google is looking for.
02:30
Speaker A
We also installed Microsoft Clarity for heat map session recording for our the crawlers of Google and what visitors are looking for.
02:39
Speaker A
So, these are few of the things which we thought that could be the reasons.
02:50
Speaker A
Sometimes it's a checkout issue, sometimes it's your wording is an issue, your ad copy could be a problem, your website ad content can be a problem, specifically your misrepresentation of your offer, not clearly visible, deceptive marketing, or some misguided, for instance, if you say free web hosting in your ad, but in reality there is no free web hosting service on your website available.
03:38
Speaker A
So, this can also be misrepresentation, circumventing system, or other errors on your website, so apart from this complete privacy policy pages, privacy, cookies, shipping, terms and condition, payment, RGPD, guarantees, you know.
03:56
Speaker A
Sometimes if you are claiming some guarantees, that is being fine or not.
04:07
Speaker A
And another interesting thing is, even if you mention the checkouts in your footer and if they do not present while the during the checkout and if they are present in your footer, you know, you will get suspension.
04:14
Speaker A
If what you claim on your page and your social media does not reflect those, you can also be getting suspension.
04:23
Speaker A
If you do not mention your time zone properly, you can be getting suspension.
04:30
Speaker A
If you just mention your timings without time zone can be a problem.
04:36
Speaker A
Looking even for Sundays, mentioning for Sundays.
04:40
Speaker A
If your contact form page is not working, this can cause suspension.
04:45
Speaker A
If, you know, if your contact us form page is not working, if proper information is not being delivered over here with all of the links including shipping, refund policy.
05:00
Speaker A
And all of these things specifically while during the checkout are also being present.
05:07
Speaker A
And giving extraordinary discount, for instance, 70% discount is not acceptable.
05:13
Speaker A
And if you say like, lose 10 kgs in seven days, how are you going to claim you're going to lose 10 kgs?
05:22
Speaker A
Do you have any scientific authority?
05:26
Speaker A
Or how are you going to deal it, so we, we know how to deal these issues, but these are the few reasons we know which people, ordinary people do not know.
05:38
Speaker A
Let, let's say they say, we are the best in the market.
05:42
Speaker A
How are you claiming you're the best?
05:45
Speaker A
Did someone authority recognized you or how you were got this rating?
05:50
Speaker A
So I'm saying you, sharing with you why these are the things, you know, can be the reasons.
05:59
Speaker A
If you are, you know, this trust pilot link is not properly mentioned.
06:06
Speaker A
If this could be a reason.
06:10
Speaker A
Sometimes what happens is, you know, your product description can be a reason.
06:20
Speaker A
If you're using plagiarized content.
06:25
Speaker A
If you're using plagiarized images, this can cause suspension.
06:30
Speaker A
If you, let's say, try to add different quantity and if we see any problem, that can cause suspension.
06:40
Speaker A
If you, let's say, you write over here that you have 30 days.
06:50
Speaker A
For instance, if you mention over here that you have return with 30 days, product can be returned.
07:00
Speaker A
But if your on your return and refund policy page says something different or on your Google Ads or somewhere else or even on your Google Merchant Center, then you can cause suspension.
07:10
Speaker A
So, which is why it's very necessary to have a unanimous policy, unanimous wording on all of the pages.
07:20
Speaker A
And if you say something different on your about us page, for instance, one of the client had, you know, the about us on the about us page, the email address was different and on the contact us page the email address was different.
07:30
Speaker A
And this could, this causes suspension.
07:32
Speaker A
Also, if you are not clearly, you know, mentioning about your business or if there is any confusion, you know, in your business, this can also cause suspension.
07:45
Speaker A
So I'm saying you that the quality of your brand matters a lot and these things are what we have discovered so far are the core reasons why your Google Ads account can be suspended.
07:55
Speaker A
But there could be other, you know, for instance, in the counterfeit good policy, you know, for one of the client which got counterfeit good policy suspension.
08:05
Speaker A
You know, the story was different, they were selling original products.
08:12
Speaker A
But Google labeled them as a counterfeit, so what we had to do, we had to got them, get them restored through working with the Google.
08:20
Speaker A
And what I mean is working with the Google is not a necessary simple communication, but a dedicated communication.
08:30
Speaker A
As a Google partner, we have a dedicated support, we need to reach out to them regarding the issues and how we sorted those issues and how the compliance was done.
08:40
Speaker A
It is all of these process is very essential and important if you explain.
08:46
Speaker A
If you are not able to explain properly, you guys will remain suspended.
08:50
Speaker A
And explaining what?
08:53
Speaker A
Explaining the compliance you have done on the website.
08:56
Speaker A
And for the compliance I have told you that we have worked a lot in getting learning on how we can do the compliance.
09:04
Speaker A
So, these are the crucial things, you know, which I think are the core part of your Google Ads suspension resolution policy.
09:12
Speaker A
And, you know, apart from this, some more things regarding small things, you can see around over here.
09:20
Speaker A
Even the contact us page was were checked around, even the chat page was checked.
09:28
Speaker A
Other things were also being done and I'm just sharing this is a part.
09:35
Speaker A
But there was a huge communication done on the WhatsApp group with the client and the communication was done before getting into the confidence.
09:44
Speaker A
And after all of these issues, you know, was sorted around, if you are targeting specific countries and if they have specific country laws for cookie policy, we have to get them.
09:54
Speaker A
Reassured as well.
09:56
Speaker A
And then we finally, you know, got.
10:00
Speaker A
I'm going to show you, this is the customer ID.
10:03
Speaker A
I'm going to search in front of you guys.
10:07
Speaker A
You can see around over here, the advertiser verification has been completed on the account.
10:12
Speaker A
After this, we got this.
10:14
Speaker A
That your Google Ads account has been suspended.
10:20
Speaker A
And after this, we sorted around issues and you can see around over here.
10:26
Speaker A
Your Google Ads account has been reactivated.
10:30
Speaker A
Your account was temporarily suspended to verify your billing information and policy compliance.
10:36
Speaker A
It's now reactivated, so your ads can start running again.
10:39
Speaker A
This is the usual.
10:41
Speaker A
You know, resolution we see.
10:43
Speaker A
And I'm going to show you the original one.
10:47
Speaker A
And I'm going to do it refresh in front of you to show you that this is all original.
10:52
Speaker A
Okay.
10:53
Speaker A
See around over here.
10:56
Speaker A
So, this is an account.
11:01
Speaker A
And I'm going to move on to the notifications to show you.
11:06
Speaker A
Your account is unsuspended.
11:10
Speaker A
Your account has been reactivated and is able to run ads again.
11:15
Speaker A
You might need to update your billing information before your ads can run.
11:19
Speaker A
So yeah, this is the perfect restoration case study.
11:23
Speaker A
And yes, sometimes, you know, a lot of people get failed in getting their accounts restored.
11:30
Speaker A
Which is why they need a professional company like us.
11:33
Speaker A
And we also help clients with Google Ads management once their Google Ads account is restored as a full-fledged Google Ads partner company.
11:40
Speaker A
So, if you need either of the services, you can hire me and my team through the link in the description.
11:45
Speaker A
We are also known as AARSWEBS.com, AARSWEBS.com as a Google partner company.
11:50
Speaker A
So yeah, I look forward working with you.
11:55
Speaker A
And I'm not, I'm not working as a freelancer, but we are a whole company.
12:00
Speaker A
We are a company based in UAE, known as AARSWEB Solutions LLC.
12:05
Speaker A
Visit our website AARSWEBS.com to know more about our services.
12:09
Speaker A
Thank you and I look forward working with you.
12:12
Speaker A
Take care and bye bye.
Topics:Google Ads suspensionGoogle Merchant Centeraccount reactivationGoogle Ads compliancead disapprovalGoogle Partnerwebsite auditpolicy violationadvertiser verificationGoogle Ads management

Frequently Asked Questions

What are some common reasons for Google Ads account suspension mentioned in the video?

Google Ads accounts can be suspended for various reasons, including non-compliance with terms and conditions, unacceptable business practices, circumventing systems, clocking, suspicious payments, unpaid balances, or egregious violations. The video also specifically mentions issues with Google Shopping Merchant accounts leading to Google Ads suspension.

What specific issue led to the Google Ads account suspension in the case study presented?

In the case study presented, the Google Ads account was suspended because the associated Google Shopping Merchant account had been suspended. This non-compliance with Google Ads Terms and Conditions directly caused the ad account suspension.

What tools or methods did AARSWEBS.com use to diagnose the website issues for the suspended account?

AARSWEBS.com's team conducted a quick audit of the website to identify errors. They also installed Microsoft Clarity for heat map session recording to understand what Google crawlers and visitors were looking for, helping them pinpoint potential issues like checkout problems, ad copy, or content misrepresentation.

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