The History of Monster High's Fright Song

Monster Mash, Time Warp, Calling All the Monsters. Throughout history, a selection of spooky songs have become certified Halloween classics. Usually, these songs are born from novelty records or movie soundtracks. But there's one song in my Halloween playlist that's from something else entirely. Something killer, something fierce. Monster High. Monster High. In 2010, Mattel launched Monster High, a doll line unlike anything tween girls had ever seen before. Created by Garrett Sander, a then packaging designer at Mattel, the line introduced a cast of teenage characters who also happen to be the children of legendary monsters and myths. Together, they attend the titular Monster High School, where they navigate relationships, school life, and the ups and downs of being a monster, all while looking incredibly fashionable. And needless to say, upon its release, this doll line was a massive hit. Monster High quickly became a billion-dollar brand and the second bestselling doll line behind none other than Mattel's other golden girl, Barbie. But alongside the dolls, episodes, films, books, clothes, and way more, the launch of Monster High also introduced the world to the topic of today's video, Fright Song. Unlike other popular Halloween tracks, Fright Song wasn't born from a movie or the desire to create a seasonal song. It was born from an ambitious multimedia experiment that utilized music, storytelling, and the power of the internet to create an unforgettable anthem for dolls. So, what better time than now, on this my most favorite day of the year and during the 15th anniversary of Monster High, is there to dissect one of my personal favorite creepy classics, Fright Song. Today, we'll explore its origins, its evolutions, and its impact on fans and pop culture, diving deep into a beloved yet often underrated Halloween classic. So, hold on to your blood bags, pumpkins, and other unnamed Halloween treats, and welcome to the freaky fabulous history of Monster High's Fright Song.

Fright Song was born on the 5th of May 2010 when it served as the opening theme for the very first Monster High episode. Though only 15 seconds of the track could be heard in the 2-minute short, it was enough to grab fans' attention and pique their curiosity. Later, the instrumentals of the song would begin appearing in the dolls' commercials. And around the same time, the song and its lyric file was uploaded to the original Monster High website. It was there that fans finally learned that the song's official title was Fright Song. And using that title, they were able to discover that the song was written by Wendy Trilling and the Hi-Fi Project, was produced by Paul Rob and Michael Cotch, and was performed by session vocalist Wendy Wagner. But even with those details, one question still lingered in fans' heads. What was Fright Song for? The song had incredibly high production value. And if there was a full version of it available, why was Monster High only using snippets of it?

Well, the answer to that question was that Monster High was saving the full uncompressed song for something special. Because on the 9th of August 2010, Fright Song went from simply a doll's jingle to a global sensation with the release of the official Fright Song music video. Don't you want to be your master?

Early in the morning of June 26th, 2010, a large group of dancers and filmmakers piled into the Western Technical School in Toronto, Canada to begin filming the Fright Song music video. The video would be directed by Nigel Dick, an extremely prolific and award-winning music video director best known for his work directing small names like Britney Spears, Nickelback, Backstreet Boys, and more. The shoot would ultimately take place over two days and include four different sets, dozens of different makeup and costume looks, and this wig.

And just over a month later, on the 9th of August, the official Fright Song music video would premiere on the Monster High YouTube channel. The music video was a very loosely abridged version of the first Monster High TV special, New Ghoul at School. Following the aptly named hero zombie girl, a representation of Frankie Stein during her first day at Monster High. She initially struggles with making friends and finding her place, but eventually she gets a crush on a cute boy, finds her ghoul friends, and discovers the unity at Monster High, all while participating in multiple dance numbers.

I just want to dance with the butler. Interestingly, despite loosely following the plot of New Ghoul at School and being a live-action adaptation of Monster High, this music video doesn't directly adapt any of the characters from the doll line. Instead, the performers serve as analogues or representations of the main ghouls. For example, you won't find a pink pigtail Draculaura in the video, but you will find a vampire girl with a red choker and knee-high Converse. You won't find Deuce Gorgon with a snake mohawk, but you will find a quote-unquote cute monster boy who looks like a DJ Justin from 13 Reasons Why. And you won't find Laguna Blue, but you will find a lagoon girl in this wig. But the cast also included a few monsters that corresponded to characters that hadn't even been released when the music video premiered.

The Werewolf Rapper and the Ghost Girl are analogues of Clawd Wolf and Spectra Vondergeist, both of whose names wouldn't be trademarked until November of 2010 and wouldn't receive dolls until June of 2011. But even though no characters were visually identical to their doll counterparts, the video was still undoubtedly Monster High, with the video including elements like the Fear Leader uniforms, Monster High School crest, and the coffin-shaped lockers.

Although obviously there were limitations with that last one. It is worth noting, though, that over the years many fans have speculated that this lack of direct adaptation may have actually been an intentional decision on Mattel's part, with one prevailing theory tying to the scrapped Monster High live-action film. Long story short, but before the 2022 live-action films, all the way back in 2010, a live-action musical Monster High film was in development at Universal. The film did have writers and a director attached, but ultimately it never materialized. So, some believe Mattel actually avoided casting specific characters in this music video because they wanted to ensure that the film's actors would be seen as the canon live-action versions. This speculation is supported by the Frightome behind-the-scenes video in which the makeup artists and costume designers seem to suggest that they weren't given reference pictures for any of the Monster High characters, but instead they were given types of monsters, color palettes, and the instruction to give the characters quote, "They still want the cool fashion. They still want style." This same behind-the-scenes video also makes a point to never credit the cast as the characters they're representing. For example, the performers aren't credited as Frankenstein or Draculaura, but rather Hero Zombie Girl or Vampire Girl. But all of this suggests that the Fright Song music video was potentially intended to be more of an addition to a live-action Monster High universe rather than a direct translation. But that's just a theory, a Monster High music video theory. What we can be pretty certain of, however, is why the music video includes animated sections. One of the main reasons this music video exists in the first place is to introduce and sell the Monster High brand and by extension the dolls. So by including animated clips with a similar art style to the episodes, it helps build brand familiarity and cohesion while ensuring that the characters are visually recognizable and memorable. The latter point is especially why the rap verse introducing the characters is fully animated because it pretty much guarantees kids will be able to recognize and remember each character.

It also doesn't hurt that the animation art

Though only 15 seconds of the track could be heard in the 2-minute short, it was enough to grab fans attention and peak their curiosity. Later, the instrumentals of the song would begin appearing in the Dolls commercials. And around the same time, the song and its

lyric file was uploaded to the original Monster High website. It was there that fans finally learned that the song's official title was Fright Song. And using that title, they were able to discover that the song was written by

Wendy Trilling and the Hi-Fi Project, was produced by Paul Rob and Michael Cotch, and was performed by session vocalist Wendy Wagner. But even with those details, one question still lingered in fans heads. What was Fright Song for? The song had incredibly high

production value. And if there was a full version of it available, why was Monster High only using snippets of it?

Well, the answer to that question was that Monster High was saving the full uncompressed song for something special.

Because on the 9th of August 2010, Frightong went from simply a doll's jingle to a global sensation with the release of the official Fright song music video. Don't you want to be your master?

Early in the morning of June 26th, 2010, a large group of dancers and filmmakers piled into the Western Technical School in Toronto, Canada to begin filming the Fright song music video. The video would be directed by Nigel Dick, an extremely

prolific and award-winning music video director best known for his work directing small names like Britney Spears, Nickelback, Backstreet Boys, and more. The shoot would ultimately take place over two days and include four different sets, dozens of different makeup and costume looks, and this wig.

And just over a month later, on the 9th of August, the official Fright Song music video would premiere on the Monster High YouTube channel. The music video was a very loosely abridged version of the first Monster High TV

special, New Ghoul at school. Following the aptly named hero zombie girl, a representation of Frankie Stein during her first day at Monster High. She initially struggles with making friends and finding her place, but eventually she gets a crush on a cute boy, finds

her ghoul friends and discovers the unity at Monster High, all while participating in multiple dance numbers.

I just want to dance with the butlet. Interestingly, despite loosely following the plot of New Ghoul at school and being a live action adaptation of Monster High, this music video doesn't directly adapt any of the characters from the doll line. Instead, the

performers serve as analoges or representations of the main ghouls. For example, you won't find a pink pigtail Draculaura in the video, but you will find a vampire girl with a red choker and kneeh high Converse. You won't find

Duce Gorgon with a snake mohawk, but you will find a quote unquote cute monster boy who looks like a DH Justin from 13 Reasons Why. And you won't find Laguna Blue, but you will find a Lagoon girl in

this wig. But the cast also included a few monsters that corresponded to characters that hadn't even been released when the music video premiered.

The Werewolf Rapper and the Ghostgirl are analoges of Claude Wolf and Spectra Vondiggeist, both of whose names wouldn't be trademarked until November of 2010 and wouldn't receive dolls until June of 2011. But even though no characters were visually identical to

their doll counterparts, the video was still undoubtedly Monster High with the video including elements like the Fear Leader uniforms, Monster High School crest, and the coffin-shaped lockers.

Although obviously there were limitations with that last one. It is worth noting though that over the years many fans have speculated that this lack of direct adaptation may have actually been an intentional decision on Mattel's part with one prevailing theory tying to

the scrapped Monster High liveaction film. Long story short, but before the 2022 live action films all the way back in 2010, a live-action musical Monster High film was in development at Universal. The film did have writers and a director attached, but ultimately it

never materialized. So, some believe Mattel actually avoided casting specific characters in this music video because they wanted to ensure that the film's actors would be seen as the canon liveaction versions. This speculation is supported by the Frightome behind the

scenes video in which the makeup artists and costume designers seem to suggest that they weren't given reference pictures for any of the Monster High characters, but instead they were given types of monsters, color palettes, and the instruction to give the characters

quote, "They still want the the cool fashion. They still want style." This same behind-the-scenes video also makes a point to never credit the cast as the characters they're representing. For example, the performers aren't credited as Frankenstein or Draculaura, but

rather Hero Zombie Girl or Vampire Girl. But all of this suggests that the Fright Song music video was potentially intended to be more of an addition to a liveaction Monster High universe rather than a direct translation. But that's

just a theory, a Monster High music video theory. What we can be pretty certain of, however, is why the music video includes animated sections. One of the main reasons this music video exists in the first place is to introduce and

sell the Monster High brand and by extension the dolls. So by including animated clips with a similar art style to the episodes, it helps build brand familiarity and cohesion while ensuring that the characters are visually recognizable and memorable. The latter

point is especially why the rap verse introducing the characters is fully animated because it pretty much guarantees kids will be able to recognize and remember each character.

It also doesn't hurt that the animation art style in the music video is the same as the stock art on the back of the doll's boxes. Oh, your kid saw a music video and now wants the doll of the

character they like, but can't exactly pair the doll to the character. Well, just look on the back of the box and what do you know? There's the animated version they recognize. Each sold separately. But the Monster High Fright

song music video has become nothing short of iconic with it still being beloved to this day. It also undeniably popularized the trend of doll lines releasing live action music videos as part of their marketing. But if that's the video's future, it's also worth

asking the question, why did Monster High release a music video in the first place?

As mentioned earlier, and as I'm sure you're aware, Monster High was a surprise hit for Mattel. But before it smashed expectations and became the go-to Christmas gift for tween girls, industry experts were a lot less sure of the goals. The launch of Monster High in

2010 was considered pretty risky for multiple reasons. Obviously, Monster High's dark and goth aesthetic was a pretty significant shift from other fashion dolls on the market, but Mattel was also taking a pretty unprecedented gamble.

Mattel toy makers. You can tell it's Mattel. It's swell. Before Monster High, Mattel hadn't released an in-house toy brand since 1968, with the company instead focusing primarily on releasing toys based on already existing and successful entertainment properties. But when they

had released their in-house toy brands like Hot Wheels and of course Barbie, they had historically waited years to see if the toys succeeded before they expanded them into multimedia franchises. But when it came to Monster High, Mattel was putting all their eggs

in the one basket. When the toy company initially announced the Monster High dolls to the press, they announced the brand as a franchise, explaining that the dolls would come first and books, films, clothing, and more would soon follow, having already been in

development alongside the dolls. Senior research analyst Margaret Whitfield stated, "This is the first time I can recall a Mattel property that's been internally developed with this kind of launch." And toy analysts estimated that if the doll line failed, it would cost

Mattel tens of millions of dollars. So needless to say, there was a lot of pressure for Monster High to succeed.

And in 2010, Mattel knew that when it came to advertising the brand, the internet was going to be their best friend. But even more so, virality was going to be their best friend.

See, by this point, kids and tween were spending more time online than ever before. And the internet was quickly becoming the cultural juggernaut we know it as now. But very few toy brands had figured out how to take advantage of

that. So, Mattel, ever the trailblazer, saw that gap and went allin. Before a single doll hit shelves, Monster High launched its website and animated web series. But simply being online was no longer enough. The real key was being

noticed. And in 2010, that meant one thing, going viral. The landscape of the internet was changing fast. Videos like Evolution of Dance, Charlie Bit My Finger, and Chocolate Rain had started to rack up millions of views and go from

niche internet clips to mainstream topics of interest. Suddenly, the idea of going viral was entering the cultural consciousness, and brands were beginning to create marketing material with the goal of going viral in mind, and Mattel was no different. With that in mind, the

Fright song music video was born, not just as a way to promote the brand, its concept, and characters, but with the pretty obvious intent to go viral. What better way to let everybody know about everything Monster High than to write a

song about it? When you analyze the choices made in relation to this video, a significant amount of them can be explained as working towards that goal. Music videos have always been one of the most sharable and eye-catching forms of

media, especially on YouTube, where they consistently rank amongst the platform's most viewed content. A high-profile director gives the project credibility and therefore brings more eyes to it.

The choreography was simple so that kids could easily emulate it, which encouraged them to re-watch the video, learn it, and even post dance covers.

Our vision for the dance was to create something that kids could watch and pick up the steps and emulate.

Even the fact that it was live action was most likely calculated. Historically, and depending on your perspective, unfortunately, live action media has always performed better commercially than animation. And whenever a piece of media is animated, there is inevitable demand to adapt it

into live action. Monster High was just getting ahead of that demand, literally. All of these choices were likely made so the video had a higher chance of being watched, shared, and hopefully going viral. And guess what? It worked. As of

October 2025, the Monster High Fright song music video has more than 106 million views, which compared to music videos released now, looking at you, K-pop artist, might not sound like a lot, but for 2010, and when compared to

Monster High's other videos released at the time, it's a crazy high number. In fact, to this day, the Fright song music video is the most watched video on the Monster High YouTube channel by a wide margin. And the second highest for the

record is also a liveaction music video. But when the Fright Song music video was released, even if you had never heard of Monster High, chances were you would stumble upon the video or see some kind of fan edit or remix of it. For its

target audience of young tween girls especially, it truly was inescapable. No matter where in the world you tried to run, the success of Frightong was never destined to be confined to English-speaking countries, so very quickly it went global. On the 7th of

September 2011, the Polish Monster High YouTube channel uploaded a Polish language version of the song performed by Eva Farnner. The accompanying video was essentially a shot forshot or close enough to recreation of the English version with Far stepping in as the hero

zombie girl and the choreography and animation remaining almost identical. Though this video does have a uniquely green color grade that is very reminiscent of Saw or Twilight depending on your movie preference. It also has its own version of the wig. But the

Polish Fright song music video would go on to amass more than 23 million views and like its English counterpart become the most watched video on its home YouTube channel. Then just over a year and a half later, Frightong went even

bigger. On April 24th, 2013, India got its own version with the release of an Indian Hindi language music video starring Shazan Padamzi. This right song music video was directed by Humanu Malid and took significantly more creative liberties than the Polish video with new

cinematography, choreography, and a slightly darker tone. This version of the music video also adapted the Monster High characters a lot more directly with background dancers wearing outfits that resemble the first wave of dolls in a much more screen/d doll accurate manner.

I I sort of studied all the dolls and then I didn't want to like replicate them, so I did my version of it. Though that costumeuming detail would be easy to miss considering the lighting in this video is Game of Thrones season 6,

Levels of Dark. But finally, in October of 2014, Frightong made its way to Japan with a Japanese language cover performed by teen idol group Amora Karina and featuring Choo Z. This version of the song served as both the idol group's

debut single as well as the theme for Monster High Ko Girls, a short anime adaptation of the doll line that premiered on the TXN network the same month. And the accompanying music video was a clear departure from the previous

Fright song videos, replacing live action with footage of the dolls and their anime counterparts in a more direct attempt to promote the then upcoming anime. But it still managed to amass more than 2.4 million views, even without the help of a wig. This global

approach to Monster High and Fright Song only amplified the song's success and impact. And before long, Frightong had become a key part of the Monster High brand. But of course, just because something is iconic and beloved doesn't mean it's immune to change. And at this

point, it seemed like Mattel was ready for one. On the 6th of June 2013, the Monster High YouTube channel uploaded a lyric video for We Are Monster High performed by Madison Beer. Yes, that Madison Beer.

At first, the song was simply bu song, but it quickly became clear that Mattel had bigger plans for it. As the lyric video went live, Fright song was quietly removed from the Monster High website and its lyric file was

completely deleted. Later in November of the same year, doll commercials began using the instrumentals of We Are Monster High. And then finally, in the 2015 episode Draculaura, the iconic Fright songong intro was officially retired, replaced with, of course, We

Are Monster High. And in hindsight, the replacement of Fright Song was a sign of things to come. We are Monster High was significantly less edgy than Fright Song with a brighter instrumental and much more kid-friendly tone, perfectly foreshadowing

it. In the summer of 2016, Monster High went through its first reboot, aptly titled Generation 2. This era of the franchise abandoned the original edgy style in favor of a more cutesy aesthetic, including bigger eyes, smiles, and softer, more conservative

fashions. The shift was clearly an attempt to appeal more to younger audiences, likely in response to Barbie's declining sales and the seemingly never-ending criticism that Monster High was a bad influence on children. But with this reboot, Fright's presence was minimal at best. Snippets

would appear occasionally, but most of the musical focus was directed to new songs like Adventures of the Ghoul Squad and We Are the Monsters Dance the Fright Away. And though rumors swelled that Mattel wanted to revive Fright song in

some form, nothing ever materialized. And ultimately, Generation 2 would be cancelled in 2018. Thank God. But then Monster High came back. In 2020, the brand launched the Scoltor Doll line, a collection of high-end dolls specifically designed to emulate the

style of Generation 1 for adult collectors. These dolls were an instant hit and presumably proved to Mattel that Monster High still had cultural relevance, paving the way for the franchise's second reboot that launched 2 years later. Generation 3 has been

praised for its diversity, inclusivity, and sheer amount of content with it spawning a CGI animated Nickelodeon series, episodes, and two liveaction films. But despite the franchise seemingly returning to form, one thing remained conspicuously absent. With Frightong being replaced by We Are

Monster High during generation 1, and neither generation 2 nor three using it in any meaningful way, the writing was on the wall. Frightong was officially dead. Buried 6 feet under and never to escape its underground grave.

At least that's what I would say if I was a liar. Did you take my hat?

It's alive. Alive. And it's really big. It's 2025 and Generation 3 is seemingly thriving. Dolls are being released for older new fans alike and are flying off shelves mostly to great fan reception mostly. Though it's undeniable that fans

were feeling a Fright songong sized hole in their hearts. But then on the 8th of July, something unusual happened.

Monster High posted a short video on their socials. That's not the unusual part though. The unusual part is that it was formatted like a group chat between the main ghouls with each girl sending a voice memo of them saying one or a

couple of words from the Frights on Chorus. and fans, well, needless to say, were confused. The video was quite frankly uncanny and freaky. But the very next day, a second short appeared. This time, it was one of the iconic opening

shots from the original Fright Song music video recreated with Monster High dolls. It was captioned simply, "If you know, you know, smirking emoji." And this time, the comments went wild with fans still confused and mostly just asking for more generation 1 style

dolls. But regardless, the mysterious post continued. On July 10th, the brand shared images and gifts directly referencing the Fright song video with the caption, "Remember when we made history with the Fright song?" A few days later on the 15th, another image,

this time of the Monster High Scalleto with a safety pin in it. And then on the 16th, possibly the clearest clue yet. A short video zooming into the eyes of several characters. Fright song playing in the background and the cryptic

caption, "Cat emoji, eye emoji, black heart emoji." Fans quickly noticed that all the characters featured in the video were cats. And speculation exploded. Was Fright Song coming back? Would it involve cats, eyes? Was it going to be gnarly? I'm just kidding. Everyone

already knew what was happening because it leaked a few days before, but presenting the information like this is more fun. But finally, on July 17th, the last of the mysterious posts arrived. A video of an Aball being shaken and

landing on a series of symbols that would be instantly recognizable to fans of a certain global girl group. A tiara, a key, cherries, an anchor, a shield, and a shell. And on that same day, history would be made. Monster High

officially brought Fright Song back, but they didn't do it alone because joining the return of the iconic song was none other than Cat's Eye.

After 10 years of effectively being missing in action, on the 17th of July 2025, Fright Song finally clawed its way back to life. And this wasn't a remix or a half-ass anniversary release. This was a full-scale reimagining, taking the

iconic Fright song that fans knew and loved and updating it for modern audiences. The updated song was produced by Count Baldor and performed by Cats, the six member girl group that has taken the world by storm since their debut in

2024. It keeps much of the original song's DNA, including its overall structure and instantly recognizable chorus and bridge. But sonically, the 2025 version is very different. The production leans heavily into modern pop trends, being more bass driven with

punchier percussion and significantly less synths in the chorus. But those changes, as divisive as they are amongst fans, allow the song to sit comfortably in Cats Eyee's own discoraphy, as well as the modern pop scene, which was presumably the goal. But the reimagining

didn't stop at the instrumental because this version of Fright song also has some interesting lyric changes. Some of the lyrical bite of the original has been softened in this version with any references to death or dying being completely removed and words like freaky

and bizarre being replaced with more generic lines about confidence and community. Though, the most notable change comes in the rap verse. What was originally a roll call of the franchise's main characters has been completely rewritten to a more subtle

and conceptual exploration of Monster High and some of its themes, which makes sense because this version of Fright Song didn't have to do the heavy lifting of introducing the brand and its characters for the very first time. But

of course, a new Fright Song wouldn't be complete without a new music video. Unlike most of the previous Fright Song videos, this music video doesn't set out to be a direct or even semi-direct adaptation of the Monster High doll

line. Rather, this video is its own piece entirely with Cats Eye inhabiting the world of Monster High as their own unique monster soners. Each girl is styled to appear as a monster or mythical creature from their cultural background, aligning with generation 3's

emphasis on diversity and celebrating heritage or scar heritage. Mana is a sea monster, Sophia a manangal, Dianiela a werewolf, Lara a rock shasa, Megan a huli jing, and Yun a jungan bum. And to make things even more fun, each girl

actually received a one-of-a-kind or possibly two of a kind, unless Mattel keeps taking them back custom doll of their monster persona. But with all that said, the video does still include some pretty clear callbacks to the original.

The first extended shot in the cat's eye video is the girls confidently walking down the halls of Monster High. Not too dissimilar to how viewers were introduced to the hero zombie girl in the original, though she was a lot less

confident. The chanting bridges also still performed in the school gym. Performers interact with lockers. The choreography continues to be basically built for dance covers, and the unique styling of each performer is still emphasized with close-ups. But beyond those subtle nods, it's incredibly

obvious that this music video was never intended to be a direct recreation of the 2010 one. Unlike the original, which was heavily narrative driven, this iteration is focused on aesthetic, concept, and creating an atmosphere.

Each member gets their own unique solo scenes, including but not limited to Daniela framed by a full moon, Megan surrounded by floating school supplies, and Manon trapped in a fish tank.

Someone please free her. All intercup between dramatic dance sequences and playful interaction between the girls.

But there's also no animation this time. Instead, the visual language leans into moody lighting and cinematic framing that clearly skewed towards the older side of the fandom. But of course, Monster High wasn't just going to leave the kids out of the fun. On October 4th,

2025, Monster High dropped an animated version of the Cats Eye Fright song music video created by Mind Show, the same studio behind the rest of the Generation 3 music videos. This time, Catsai performed as animated versions of their monster sonas alongside the core

ghouls, including Frankie, Draculora, Claudine, and you know the rest. Animation opened the door for bigger choreography, more elaborate sets, and dynamic camera movements that just weren't possible in the live-action version. And the result is a playful and colorful video that appeals more to

younger fans. But together, these two videos and the contrast between them go to show just how far Monster High has come. Back in 2010, Frightson was a carefully engineered method to introduce the brand, its characters, and therefore its dolls to potential consumers. But 15

years later, that purpose has shifted. Monster High no longer needs to prove itself. It's a wellestablished and beloved franchise that can now focus on exploring its history, creativity, and cultural impact. Though, it still wants to sell dolls. Don't get it twisted.

Though, the videos also display how the brand has grown with the market and its audience. Monster High now offers both Generation 1 and Generation 3 style dolls, appealing to nostalgia and novelty alike. Likewise, the liveaction Cats Eye video gives longtime fans a

stylish and concept-driven way to reconnect, while the animated version maintains the brand's appeal to younger audiences. They may target different audiences and have different styles, but they're both rooted in the same message that Monster High, Fright Song, and its

legacy are worth celebrating. So, yes, after a decade underground, Fright Song is alive once again. Shinier, sleeker, and though a little less spooky, still absolutely gnarly.

Fright song was without a doubt lightning in a bottle. Many doll lines tried to create their own versions, but none ever quite reached the same level of success, but it's also a perfect snapshot of what made and what has

continued to allow Monster High to be such a phenomenon. Frightong represented Monster High's creativity, its willingness to take risks, and its unapologetically unique confidence. Not to mention, it gave fans a voice and a community to rally around. From its

viral marketing roots to its global adaptations and modern revival, Frightong proved that a song born from a dull line could evolve into something much bigger. A cultural moment that celebrated individuality, friendship, and freakiness in all its forms. At its

core, Frightong invited fans to be bold and to find pride in the things that made them stand out. And that's why even now, 15 years later, the song still hits home.

And that's why it's one of my favorite songs to play on repeat all Halloween.

It's catchy, campy, and a little creepy. But more importantly, it's the result of taking a huge risk for a good reason.

Halloween is all about stepping out of your comfort zone and having fun celebrating all things spooky, unique, and out of the ordinary. And at the end of the day, there are very few doll lines that are as spooky, unique, and

out of the ordinary as Monster High. Now, if you don't mind me, I'm going to go enjoy my annual rewatch of Over the Garden Wall.

And they're coming, too, I guess.