What is Typography? — Transcript

All text involves typography.

You've seen them in advertisements, road signs, packaging, and so much more.

So what is typography?

Like the clothes you wear, it gives you a sense of self-expression.

Typography gives text a style to communicate its message.

We know that this is for a video game, a high fashion editorial magazine, and a whimsical circus.

These styles are distinguished as typefaces.

A typeface is the collective name of designed characters.

Back when words were written by hand, books were costly to make.

A man named Johannes Gutenberg revolutionized print with movable type.

Reverse letters casted on the ends of lead alloys were dipped in ink to print letters on a page.

And so later on, with letters being carved by different people, it led to a variety of styles which we know as typefaces today.

Now that you've had a taste of what typography is, get out there and spread the knowledge.