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The young man no longer just is.
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He becomes.
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"Soft boys" cry on camera.
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We see everything.
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And nothing.
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Borrowing from philosopher Judith Butler, identity is not something you are, but something you do.
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A get-ready video you can't skip.
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And it asks:
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When do we stop becoming, and start being?
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Enter extimity.
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A psychological term for exposing the inner self publicly, almost compulsively.
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We curate closeness, broadcast breakdowns, share secrets - perform intimacy.
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The digital age invites you to be vulnerable, but make it aesthetic.
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In this era, the male body is never just a body.
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It is a brand.
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A platform.
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A currency.
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And increasingly - a battlefield.
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But even among those who dare to show more, there is a profound sense of control.
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You choose the angle.
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You choose the lighting.
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You choose who sees you.
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It is fashion.
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It is ritual.
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It is rebirth.
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Let us not forget - all this is also deeply poetic.
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When every performance is real, what does authenticity even mean?
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And when identity is a canvas,
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Do we ever finish painting?
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